3d Floor

Setting up shadows takes just as much time and attention as setting up lights. You can think of all of your illumination as one half of your lighting design, and shadows as the other, equally important half. Shadows can add richness to the tones and shading of your image, tie ...more

The hot tracks just keep coming for the “Step Up 3D” soundtrack. In the newest, Laza Morgan, Jamaican hip-hop up-and-comer, unleashes the video for “This Girl.” In the sexy new video, the Gedion Music stud braves a storm, metaphorically and figuratively,to get his lucky lady. ...more

WonderHowTo is a how-to website made up of niche communities called Worlds, with topics ranging from Minecraft to science experiments to Scrabble and everything in-between. Check in every Wednesday evening for a roundup of user-run activities and how-to projects from the most ...more

In 1965, the world was a different place. There was no Google yet. Or Yahoo. Or Stumbleupon, for that matter. In 1965, the year of your birth, the top selling movie was The Sound of Music. People buying the popcorn in the cinema lobby had glazing eyes when looking at the pos ...more

Okay, so i thought laser tag in the dark with a lot of obstacles with a little bit of a twist. Every time you get shot you get shocked, bad. To get the feel of maybe even a taser with that shock. In the taser tag arena there will be many many many other things to get you hurt ...more

Apps that can display virtual furniture in the home are one of the most popular applications of mobile AR today, but Houzz has decided to raise the stakes with its latest update. On Tuesday, the company rolled out a floor tile AR feature to its iOS and Android apps. Don't Mi ...more

In the tech world, when you're a small startup going up against the Goliaths and their massive marketing budgets, you're forced to find and produce something almost magical to help your product stand apart from the rest. And that's exactly what Occipital Inc. has done with the ...more

Until Star Wars-style 3D hologram projection technology becomes commonplace, the near future of certain kinds of remote work is in robotics. Now, a new dynamic is using augmented reality to give this kind of telepresence a kind of superpower. This week, Double Robotics unveil ...more

Augmented reality headsets with depth sensors, like the HoloLens, offer a much more immersive experience than the average smartphone at present, and one app demonstrates that in a uniquely entertaining fashion. ZOOO, currently available on the Microsoft Store for $4.99, uses ...more

Just as predicted (but perhaps with less fanfare than usual), Apple has made the move of adding a depth sensor to the rear camera of its latest edition of the iPad Pro. What is surprising is the type of sensor it is, and that plot twist raises the level of intrigue for Apple' ...more

Last week at Mobile World Congress 2019, Google put an augmented reality twist on its annual Android Partner Walk via its ARCore toolkit. For the uninitiated, the Android Partner Walk is a scavenger hunt for collector's pins hidden through the MWC's exhibition halls. The game ...more

If you bought an iPhone or iPad equipped with USB-C but didn't max out the local storage, there are some great external storage solutions beyond iCloud and other cloud storage services. And now that the iPhone lineup comes with USB-C ports, you have better-performing external ...more

With the announcement of ARKit 2.0 at WWDC 2018, Apple is bringing some powerful new capabilities to mobile augmented reality apps this fall. Shared experiences, persistent content, and 3D object recognition will enable more social, transcendent, and immersive experiences for ...more

As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app. Available now in the Play Store, the dead-simple augmented reality drawing app makes the old Microsoft Paint app look like Adobe Illustrator. After the ap ...more

IKEA can help customers determine if a couch fits in their living room, but who is going to help them figure out if their new SUV will fit in the garage? Edmunds offers the solution with their iOS app, updated to version 12.0 for iOS 11 and ARKit. The AR feature is found unde ...more

Measuring a room has never been so easy thanks to Apple's ARKit. SmartPicture 3D is known for its quick measurements based on pictures from your smartphone. Recently, they released a video of the company measuring a room using the ARKit. The video shows SmartPicture 3D using ...more

Legendary drum-and-bass artist Squarepusher, the Warp records labelmate of fellow electronic music legend Aphex Twin, is back with his fifteenth album called Be Up a Hello, which is set to drop on Feb. 1. To kick off the launch, the artist has just released an amazing new mus ...more

Less than a month after the worldwide launch of HoloLens 2, call center consultant BellSystem24 has already prepared an augmented reality solution for one of its clients. This week, the company unveiled a call center virtualization solution, developed for coffee machine maker ...more

The old school staple of many US homes with children, the remote control race track, has been given new life in augmented reality thanks to the Room Racer app for iPhones and iPads. Using ARKit, the app places a miniature race track on a floor or tabletop. The game includes n ...more

Walsh, a new community under construction on 7,200 acres of former ranch land near Fort Worth, Texas, will one day contain 15,000 homes. To sell prospective home buyers on the development before it is fully built, Republic Property Group is leaning on technology. A high-spee ...more

In the wake of the smoke from the meticulously orchestrated launch of Magic Leap One, the company has revealed what "leapers" can expect to experience via Lumin OS when their devices arrive between now and the end of the year. Among the core applications of the Lumin OS are t ...more

Researchers at Disney have demonstrated the ability to render virtual characters in augmented reality that are able interact autonomously with its surrounding physical environment. So imagine that you have a virtual porg placed on your living room floor. Based on the research ...more

At Vision Summit 2017, UK-based Rewind, one of the recent additions to the Microsoft HoloLens Agency Readiness Partner Program, showed off a HoloLens application called "Flight Deck" that genuinely blew me away. The idea of watching a live-action sports experience on a coffee ...more

A century-old opera is getting a revamp in the UK after swapping dusty wigs and curtains for augmented reality overlays and Snapchat filters. Adding augmented reality and games alongside a musical recording of "The Cunning Little Vixen," the Welsh National Opera is ensuring t ...more

If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition. On Wednesday, at the Augmented World Expo (AWE) in Santa Clara, California, the 3D content provider unveiled ARsenal, an e-commerce software tool th ...more

This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks. But the marketing similarities end there, because the ...more

In the latest update to its augmented reality platform, Wikitude has introduced new plane detection capabilities that can anchor virtual content to surfaces at any orientation. Both ARKit and ARCore can recognize horizontal and vertical surfaces in their current versions, but ...more

Voice-activated digital assistants from Amazon, Apple, and Google currently have the upper hand for home automation integrations, but a new augmented reality mobile app promises to give homeowners and renters visual control over their connected appliances. Smart AR Home, avai ...more

Next to things like natural disasters and disease, the specter of war is one of the only things that threatens to derail the 21st century's long stretch of technological innovation. Now a new app is using augmented reality to remind us of that by focusing on those most impacte ...more

Remember that scene in Tim Burton's Batman where the Joker and his goons defaced dozens of priceless works of art? A collective of digital artists have found a less criminal, more geeky way to do the same thing. Now through May 3, the Jackson Pollock wing of the Museum of Mod ...more

Although The New York Times may have won the race in terms of presenting coverage of the 2018 Winter Olympics through augmented reality first, The Washington Post is nevertheless working to compete in AR in a different way—via gaming. This week, the newspaper published an AR ...more

When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality. In a preview of iOS 11.3 released on Wednesday, Apple unveiled details for iterative ...more

With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray. While it might seem as though Pottery Barn is playing catch-up with the likes o ...more

If you're following the classic Halloween playbook closely, you've already got a costume or three picked out, you've binged-watched your favorite horror movies, and you've likely visited a haunted house. But it's 2017, so how about trying something new, like a haunted house th ...more

In off-record discussions with AR experts, the consensus on ARKit is that it takes a software approach to the depth-sensors available on Tango devices. As a result, the toolkit has shortcomings, such as detecting walls and vertical surfaces. TapMeasure, a new app from spatial ...more

Sports gaming company ePlay Digital, Inc. is looking to capitalize on the fall launch of iOS 11 and ARKit with an augmented reality fantasy sports app. With ePlay GO, the company is borrowing a few pages out of Pokémon Go's playbook, with players finding virtual avatars of at ...more

Asobo Studios, one of the first companies to partner with Microsoft on HoloLens development, is applying their expertise towards building applications for various business verticals through their internal HoloForge Interactive team. Their latest proof of concept is a holograp ...more

The first augmented reality hardware and software functional requirements guidelines have been released today by UI LABS and the Augmented Reality for Enterprise Alliance (AREA). Lockheed Martin, Caterpillar, and Procter & Gamble were credited with shaping the future of AR te ...more

If we were to assign a theme for the 2019 edition of the Next Reality 30 (NR30), it might be something along the lines of, "What have you done for me lately?" Many of the top names in the industry from the 2018 edition remain the same, but their positions have shuffled. The p ...more

I currently am and have always been what one might call a PC/Android guy. Many that know me well would likely even go so far as to say I am anti-Apple. About an hour after seeing the ARKit demo during the day-one keynote at WWDC, I became the owner of a brand new Mac. Pair th ...more

"Necessity, not novelty," is a phrase I use often when it comes to HoloLens development. It would be fair to call it my mantra, or mission statement, as I prototype and explore software creation on this new frontier of mixed reality. "What kind of experiences will keep people ...more

When it comes to building luxury cars, Bentley certainly knows what it's doing. However, when it comes to building an AR app, Bentley is looking less Continental GT and more Geo Metro. At least that's our initial take after sampling the company's new AR app, called Bentley 10 ...more

While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device's Lumin OS and SDK. In version 0.97 of Lumin OS, arguably the biggest change is the graduation of Map ...more

After years of waiting, Microsoft has finally updated its industry-leading augmented reality device, the HoloLens. During a pre-show event at the Mobile World Congress in Barcelona, Spain, HoloLens inventor Alex Kipman, along with Microsoft CEO Satya Nadella and Julia White, ...more

The latest film addition in the American-produced Millennium series, The Girl in the Spider's Web, was just released on Blu-ray a few days ago. As you could expect, the movie has many hacking scenes throughout, just like the previous English and Swedish language movies centere ...more

On Monday, with just days left before Christmas, Lowe's dropped a surprise augmented reality treat in everyone's lap: a brand new Magic Leap One app. With little fanfare or warning, the Lowe's Showroom app popped up in the Magic Leap World section on the Magic Leap One as a f ...more

Computer vision company Blippar has already dabbled with outdoor AR navigation, but now it wants to make it easier for people to make their way through indoor spaces with augmented reality. On Thursday, the company introduced its Indoor Visual Positioning platform for AR navi ...more

Pottery Barn has teamed up with Google to create 3D Room View, a new mobile app to allow all wannabe interior designers (like me) to pick out the perfect couch, table, or whatever, and then overlay it onto a spot in his or her house. I used to obsess over the Pottery Barn Tee ...more

If you've seen, heard, or even tried the latest virtual reality headsets, you've probably heard about something called "room scale." It's why the HTC Vive suddenly usurped the reign of the Oculus Rift while no one was looking, and it's exactly where Oculus hopes to catch up. H ...more

We've been so worried about volumetric scans possibly robbing celebrities and performers of their agency and right to control their image that, somewhere along the way, we forgot that scans may not always be necessary to produce passable holographic performances. That's the d ...more