Augmented Reality Tutorials

Already a dominant force at the box office, Marvel Studios appears intent on establishing itself as the ruler of augmented reality media as well. After licensing Iron Man to Hasbro for the Hero Vision Iron Man AR Helmet as a tie-in to Avengers: Infinity War, Marvel has return ...more

Whenever you attend or remotely watch a major Apple event, you're likely to see Phil Schiller, the company's senior vice president of worldwide marketing, unveiling a brand new product on stage. Outside of an official event, Schiller is the second most likely person (after App ...more

While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well. Yet, here we are, with Gucci adding an augmented reality try-on camera tool to its iOS mobile app, available now via the App Store, fo ...more

Beloved toy maker Lego is returning to the realm of augmented reality, this time with an experience that explores supernatural fun. This week, the company unveiled its Hidden Side line of augmented reality playsets, which include an ordinary looking school, house, bus, and gr ...more

Continuing with its new paradigm of using augmented reality to cover the news, The New York Times has published a feature story that takes a peek into the late David Bowie's eclectic wardrobe of on-stage outfits. The retrospective showcases four iconic Bowie costumes, includi ...more

Lenovo has partnered with Wikitude to develop a cloud-based platform for delivering industrial-focused augmented reality content, the companies announced at the Augmented World Expo today in Santa Clara, California. The Augmented Human Cloud will combine Wikitude's image reco ...more

Hand tracking technology company Leap Motion has built a stunningly fluid augmented reality ping-pong game that not only showcases the capabilities of its open source Project North Star augmented reality headset, but also demonstrates how artificial intelligence can elevate im ...more

Less than a month after the worldwide launch of HoloLens 2, call center consultant BellSystem24 has already prepared an augmented reality solution for one of its clients. This week, the company unveiled a call center virtualization solution, developed for coffee machine maker ...more

With the 2018 FIFA World Cup underway in Russia, soccer (aka "football") fans worldwide can show support for their favorite teams and players in augmented reality via Snapchat and Facebook. On Snapchat for iOS and Android, fans can don virtual glasses painted with their team' ...more

In an effort to help its advertising partners close sales with its sponsored augmented reality camera effects, Snapchat has launched a set of e-commerce tools designed to encourage users to buy products directly in the app. Shoppable AR is an enhanced Lens that offers adverti ...more

Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass. Just days after previewing its augmented reality content strategy, the Times has ...more

The gaming company Ivanovich Games has created a sort of "game-ception" using Apple's ARKit. They have designed a Steam-powered playable arcade machine game called "Operation Warcade" which can now be projected into real life using augmented reality, creating a true "go inside ...more

It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform. Available in the Snapcha ...more

A recent TED Talk makes a strong case for the healthcare industry to adopt augmented reality as a means to expanding access to surgical care across the globe. During her presentation held in New Orleans in Nov. 2017, Nadine Hachach-Haram, surgeon and co-founder of Proximie, a ...more

Google I/O is right around the corner, and everyone's expecting new virtual and augmented reality news. Here's what to expect from this week's announcements. Google Cardboard Will Evolve into Android VR Given the power of upcoming virtual reality headsets like Facebook's Ocu ...more

After debuting its virtual Pocket Gallery last year with the works of Johannes Vermeer, Google Arts & Culture has released a sequel that brings even more artists into your home via augmented reality. Available in the Google Arts & Culture app for iOS and Android, "The Art of ...more

One of the neatest tricks available in Google Lens, an app that can identify and interpret real world information, is the ability to copy text from the app's camera view and paste it into a digital document. And while the computer vision assistance of Google Lens takes care o ...more

Following in the augmented reality footsteps of Pokémon GO, Universal Studios has decided to give us an AR version of Jurassic World. The new game is called "Jurassic World Alive," and while the trailer for the game doesn't show any actual gameplay, the cinematic approach to ...more

Apple is combining internal and external talent in an effort to give them in edge in the augmented reality market, though we still don't know what form their foray into alternative realities will actually take. Rumors have been spreading for years about Apple's interest in au ...more

Fans of the friendly neighborhood Spider-Man have yet another way to experience the web-slinger in augmented reality. To promote the pending release of Spider-Man: Far From Home on July 4, Sony Pictures has published a mobile app for iOS and Android that brings Spider-Man int ...more

The first teaser for Jurassic World: Fallen Kingdom just hit computer screens on Sunday, but now plans for an augmented reality book for the film have also emerged. Based on a listing for the official augmented reality book on Amazon, the 32-page book by author Caroline Rowla ...more

Last month, we told you about U2's new augmented reality-powered music tour. But if you don't have the means to travel to the show, the group recently revealed an inside look at what it will be like and what inspired the band to dive into immersive technology. Sitting for an ...more

As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app. Available now in the Play Store, the dead-simple augmented reality drawing app makes the old Microsoft Paint app look like Adobe Illustrator. After the ap ...more

In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds. According to US Patent No. 9858719 (as originally disc ...more

With today's augmented reality experiences, we can see and hear virtual content, but Ultrahaptics wants you to be able to feel those experiences, too. The company has partnered with Meta Company to pair its ultrasound-based haptic feedback system with the Meta 2 augmented rea ...more

For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to d ...more

To punch up the launch of its new podcast, USA Today has created an augmented reality experience to introduce listeners to the story of corruption in Chicago. Debuting Sept. 24, The City examines the backroom politics of several American cities, with the Windy City serving as ...more

Not content to let NFL's official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut's playbook with a promotional augmented reality game. Available now through Dec. 31 in the 7-Eleven mobile app for iOS and Android, users ca ...more

The augmented reality feature in Pokémon GO is one of the key components that draw people in to the popular Android and iPhone game. Indeed, there's nothing quite like the sight of a Pokémon standing around in an otherwise uninteresting parking lot. But this novelty effect us ...more

Fans of The Walking Dead can now kill time until the series returns from its winter hiatus by raising walkers from the labels on bottles of wine influenced by the show. With the Living Wine Labels app for iOS or Android, fans can unlock augmented reality content embedded in l ...more

Augmented reality might not be able to cure cancer (yet), but when combined with a machine learning algorithm, it can help doctors diagnose the disease. Researchers at Google have developed an augmented reality microscope (ARM) that takes real-time data from a neural network ...more

The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles. Mercedes-Benz is driving down that new path by releasing an augmented reality owner's manual calle ...more

There are already a few ways to use your home computer on the go, but none of them feel very natural when you're out and about, and are clunky options at best. Samsung wants to change that with Monitorless, their upcoming augmented reality smartglasses, which offer remote desk ...more

HTC is entering the augmented reality market through the back door by giving developers access to the stereo front-facing cameras on the Vive and Vive Pro VR headsets. The company announced on Wednesday, April 11, an update to the OpenVR camera API that will enable developers ...more

Many tech insiders are waiting for augmented reality to go mainstream, but if you look around hard enough, you'll find that it's already gone as mainstream as possible, thanks to talk show host Ellen Degeneres. Degeneres and her partner, actor Portia de Rossi, recently teamed ...more

Universal Studios and Cinemark Theaters have enlisted mobile augmented reality game Seek to promote The Mummy, a reboot of the action-adventure film franchise starring summer movie mainstay Tom Cruise. Available as iOS and Android apps, Seek is among a growing number of mobil ...more

It appears that the Project Aero 3D content development tool isn't the only augmented reality project that Adobe has in the works. The software company recently provided a peek at its Project Glasswing, a prototype transparent display that the Adobe Research team will present ...more

Why would Magic Leap, a company preparing to launch its first augmented reality headset this year, need a developer for iPhone and iPad apps? It's not as crazy as it sounds. The company has published a job listing for a senior iOS application developer to "help create the fut ...more

To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive. The company's new Reserve Roastery in Shanghai, the second such location of its kind in the world, will be the first Starbucks locati ...more

The Force is strong with Lenovo, who is working with Disney and Lucasfilm to deliver an augmented reality headset and lightsaber handle for the forthcoming Star Wars: Jedi Challenges game. The headset and game were revealed at the D23 Expo, which is ongoing at the Anaheim Con ...more

Kings Dominion, an amusement park located in Doswell, Virginia, just announced a mobile augmented reality game for park visitors. Gameplay in The Battle for Kings Dominion — available on May 19 for iOS and Android devices — follows the playbook designed by Niantic through Ingr ...more

The research team from Nvidia is returning to SIGGRAPH, an annual hotbed of innovation, with two new advancements in augmented reality displays. The first breakthrough, Foveated AR, is a prototype head-mounted display that uses an eye tracking method for dynamic focus while d ...more

Players who have stuck around with location-based game Jurassic World Alive just got a new treat that makes the augmented reality experience even more fun. Available in an update (version 1.8) of the app via the App Store and Google Play, the game gains a new feature called S ...more

On Friday, at IFA 2018 in Berlin, Samsung invited attendees into the residence of Family Guy's Griffin family to learn all about its "smart home" products via augmented reality. "If Peter Griffin can have a smart home, then everyone can," said Samsung via its webpage for the ...more

Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters. Available via Snapchat, the AR experience places the familia ...more

Last week, a new Kickstarter campaign arrived for a completely untethered, augmented reality headset for under $300 called Okularion. While at first glance, this unit looks very much like a Samsung Gear VR, one thing that sets it apart (aside from being untethered from a nearb ...more

While flying isn't easy, once an airplane gets into the clouds there isn't a whole lot to worry about—most of the work happens during takeoff and landing. Helicopter pilots, on the other hand, have a lot of dangerous obstacles (like power lines and buildings) to contend with. ...more

Snapchat accidentally—and then intentionally—announced their digital eyeglasses, known as Spectacles, over the weekend. While we'd hoped their augmented reality-heavy platform would result in related hardware, Spectacles unfortunately seek to "reinvent" little more than a vide ...more

Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them. One cosmetics brand called Benefit has moved beyond lipstick and rouge to let cu ...more

Beginning in November, National Football League (NFL) fans visiting New York's Times Square can come as close as any civilian can to stepping onto a professional football field. All for less than the price of a pair of cleats. Today, the NFL unveiled details of the NFL Experi ...more

Traditional media institution The New York Times continues to break new ground in its augmented reality news coverage, this time with a 3D volumetric capture of model Ashley Graham. The feature, part of the publication's coverage of New York Fashion Week, serves to shine a li ...more

Just in time for Women's Equality Day on Aug. 26, Treasury Wine Estates is breaking out a line of wines with augmented reality experiences that pay tribute to historically famous women. When scanned with the Living Wine Labels app for iOS or Android, the emBRAZEN wine labels ...more

When Magic Leap One owners unbox their new devices over the next few months (or, if they are lucky, days), they will have some familiar augmented reality news content to consume. That's because the augmented reality coverage available via the NY Time app for iOS and Android w ...more

Just as the modern travel experience has improved thanks to the internet, Airbnb wants to make your stay in a stranger's home easier by way of augmented and virtual reality. On Monday, the company revealed that it's working on augmented reality features that, in the future, m ...more

Augmented reality and computer vision company Blippar has a new lease on life, as previous investor Candy Ventures has completed a successful bid to acquire the assets of the beleaguered company. Blippar entered administration (the UK's version of bankruptcy) last month after ...more

If you've blocked out your calendar to watch the NHL All-Star Game this weekend, then you might be excited to know that USA Today has given its readers the opportunity to meet Washington Capital's John Carlson in augmented reality. And if you didn't know that the NHL All-Star ...more

While Magic Leap may have plans to eventually introduce sign language translation for smartglasses in the near future, students at New York University have demonstrated that such a feat is possible today with a smartphone and a prototype app. Using computer vision and augment ...more

Any little bit of new light shed on Apple's rumored augmented reality plans is irresistible, and the latest comes from a fairly powerful source — a former Apple engineer who worked on the iPhone. Working as a human interface designer, Ken Kocienda joined Apple way back in 200 ...more

A little over a year after emerging from stealth, augmented reality gaming startup Illumix has launched its first title using a familiar formula, but with a new twist. On Monday, the company, working in partnership with Scott Games, launched Five Nights at Freddy's AR Special ...more

Lions and tigers and bears are just a few of the animals that Google users can now bring into their physical environments. Less than a month after previewing augmented reality capabilities in Search at Google I/O, Google has begun to roll out support for embedding 3D content ...more