Augmented Reality

The saga of augmented reality startup Meta appeared to be at end, but there are new developments unfolding in real time that may either sink Meta deeper into trouble, or provide a tenuous lifeline for the beleaguered augmented reality company. On Thursday, the judge overseein ...more

While there is a lot to be excited about when it comes to iOS 12 in general, iPhone X users will not just get the same new features and tweaks that all other iPhones will get — they'll get a few unique ones that will make the device even more desirable to those who don't have ...more

Our phones have evolved past a simple pocket computer. They have become more like Swiss Army Knives, opening up possibilities that were previously considered Sci-Fi material. Thanks to the recent push into augmented reality, a new world of tools is becoming available to mobile ...more

The cup of augmented reality options for Winter Olympics fandom runneth over, with Google pouring a pack of AR Stickers into the mix. The AR Stickers: Winter Sports pack is now available for Pixel devices via the Google Play Store. Pixel owners must also have ARCore and AR St ...more

No matter what your holiday preference, you're probably aware that Christmas is now just days away. By now, you've already decked your halls with boughs of holly (either physically or virtually), thanks to our last holiday app roundup. With that in mind, let's take a look at ...more

If you're like me, then you're rarely just watching TV. You're probably also simultaneously following reactions on Twitter during a live airing of The Walking Dead. Or perhaps you're checking your fantasy football scores while a real game is in progress. Or you might just have ...more

While ARKit and ARCore are poised to bring AR experiences to millions of mobile devices, one company is poised to anchor those experiences anywhere in the world with just a set of geographic coordinates. The geospatial augmented reality platform Aireal enables developers to p ...more

When Apple announced their ARKit platform in June, they immediately staked the claim to the largest augmented reality hardware platform, with millions of iPhones and iPads compatible with iOS 11 becoming AR devices this fall. Not so fast, says Google. Today, Google revealed t ...more

Facing claims of misappropriation of trade secrets and confidential information by Meta Company, DreamWorld, led by Meta's former employee, Zhangyi "Kevin" Zhong, has fired back with a motion to dismiss the lawsuit. In case you missed our previous report, Meta's lawsuit cente ...more

A virtual design and construction services firm has built an augmented reality application that uses the Microsoft HoloLens to improve the efficiency of quality control on construction sites. Developed by Chicago-based VIATechnik, Punch-AR modernizes the "punch list," a proce ...more

If you want free Poké Balls and eggs when playing Pokémon GO, you can find them at PokéStops in variation locations around your city, which are marked with towering blue icons on your map. Once you're at Level 5, they'll also grant you Potions and Revives to help you in your b ...more

A strange thing is happening: there are people, groups of people even, walking the streets day and night staring wide-eyed at their mobile phones and laughing like manic children. What are these people doing? Are they taking pictures? Are they participating in some new social ...more

Microsoft's HoloLens is certainly a leap into the future of mixed reality interfaces, but it's not without drawbacks. Its most notable drawback is its small field of view, cutting off objects you feel like you should be able to see. But there's good reason for that limitation ...more

Magic Leap has some seriously awesome tech behind their augmented reality vision, and has made it a point to add a ton of adrenaline into the industry with a revolutionary focus on 3D layering. Today, they gave the public another glance at how they go about it. The image above ...more

Have you ever looked down to your phone and said "This GPS app works well, but why isn't it cuter?" Well, you're in luck! Tokyo's Sunrise Aquarium has what might be the cutest way to navigate to their facility—just follow the penguins! Video: . The Sunshine Aquarium in Tokyo, ...more

The race for the future of AR wearables gained steam this week with several pivotal developments. First, Apple, the subject of numerous reports and rumors regarding its purported AR headset, is reportedly eyeing an in-person unveiling of the device for later this year, rather ...more

When life hands you lemons, make lemonade. At Magic Leap, the lemons are the COVID-19 pandemic, and the lemonade is a new solution for virtual meetings born out of social distancing. As reports of Apple's long-awaited AR wearable begin to kick up again (and designers continue ...more

The process of trying out new augmented reality and virtual reality hardware is as personal as it gets. Bottom line, if you can't directly try these immersive devices on, it's difficult to really understand the benefits they can bring to your life and work. That's why the Cov ...more

Among the various components of the emerging augmented reality space, the most lucrative is the advertising market. The prospect of turning every object, every location, ever signpost in the real world into a discount code or virtual transaction interface is why AR will ultima ...more

We often discuss the augmented reality efforts coming from the biggest players in Silicon Valley like Google, Facebook, Apple, and others, but one name that keeps coming up when you really begin to dig into the AR space is Vuzix. Since the late '90s, the company has quietly bu ...more

And so it begins... CES 2017 is upon us! This is a very exciting time for those who are looking out for the newest innovations and releases from the world of technology. I said this was going to be a fun week, and here we start it with a bang from smartglasses developer Osterh ...more

With the software installation out of the way, it's time to build the framework within which to work when building an augmented reality app for Android devices. The journey to learn how to develop software can be a long and tough road. Fortunately, software developers, in way ...more

On Tuesday, the smartglasses startup known as North finally took the wraps off its Focals product, but in a very unique way: The team simply opened a couple of stores and invited the public in. The flagship store is located in the quiet, upscale confines of Cobble Hill, Brook ...more

With only a few days until Apple Watch preorders begin, and just a couple of weeks until its official release, the biggest question in Apple Land seems to be: "Are you going to get an Apple Watch?" Apple Watch Pricing & Availability Probably the biggest concern that most of ...more

This week's Magic Leap Lumin OS update contained a number of goodies, including iris authentication, and a way to stream to Twitch from the device. But one new feature really stood out to me, and that's voice control of the system's interface. Don't Miss: Magic Leap Used to ...more

Have you ever seen pictures or videos of balloons being let go into the sky and randomly floating away in all directions? It's something you often see in classic posters or movies. Well, guess what? Now you'll be able to do that without having to buy hundreds of balloons, all ...more

The last time we heard from Meta, the makers of the Meta 2 augmented reality headset, things looked pretty bleak. Now, as several new facts have come to light, we have confirmation regarding the beleaguered company's fate: Meta is done. As we reported back in September, the c ...more

If you're a normal, non-corporate video conferencing user, you may not have heard of BlueJeans, but in the corporate world, the software has long been a major staple when it comes to remote meetings. Now the company is finally catching up with the rapidly unfolding wearable a ...more

It's always fun to get an unexpected glimpse of the future, especially when that peek is so close you can actually feel the excitement of the new emerging dynamic. Such is the case thanks to a new Oculus Quest 2 commercial designed to promote a new aspect of the VR dance game ...more

We usually focus on augmented reality here, but when something important in VR happens, we highlight it as part of the overall immersive computing story. In this case, the momentous event is the debut of a fully developed VR game experience from none other than Netflix. • Do ...more

It's all fun and games until the technology is actually put into use and you realize augmented reality is now part of Death Star. That's what some AR insiders may be thinking once they get a look at the latest modified HoloLens 2 images released by the US Army. • Don't Miss: ...more

We already know that the US Army will be using its modified HoloLens 2 for special missions, and major businesses are deploying the augmented reality device for enterprise use cases. Nevertheless, despite Microsoft's mostly business-focused push for the advanced AR device, th ...more

The recent release of the Looking Glass Portrait has gotten the public excited about personal displays that simulate 3D visuals, but in the public display marketing space, this is an area that has already received a lot of attention. In the latest example, we have Nissan UK, ...more

This week, Apple unveiled its own version of Google Lens in the form of Live Text. In response, Google just hit back with a new feature for its visual search tool called Places, a new search category that can recognize landmarks and return information on them within the camer ...more

Mobile augmented reality for iOS typically comes through apps via ARKit, but Apple is borrowing a few pages from Google's playbook and bringing AR directly to iOS 15. During the keynote presentation at the WWDC 2021, Craig Federighi, senior vice president of software engineer ...more

The progress Tooz has been making in the smartglasses space has been mostly kept under wraps, but the company is slowly giving us a deeper look at what it has in store for smartglasses wearers. In the latest update, Tooz and Adidas have revealed footage that shows off what th ...more

Ever since the debut of the LiDAR Scanner in the latest batch of Apple's iPhones and iPads, the questions have swirled as to how this would benefit augmented reality interactions. Well, now we have one major new treat that could spur even more adoption and it's called AR Spac ...more

If you're a developer working on the bleeding edge of augmented reality, or even an enthusiastic smartglasses early adopter, being first in line for new wearable hardware is a priority. Along those lines, Europe's Deutsche Telekom has opened up an opportunity to score a pair ...more

As if teasing its own smartglasses weren't enough, augmented reality gaming developer Niantic gave gamers a glimpse of how 5G speeds can revolutionize how they play mobile games in the near future. This week, the company revealed Codename: Urban Legends, a demo game built wit ...more

Snapchat parent company Snap may finally be taking the big step into the fully-functioning augmented reality wearables realm with the next iteration of its Spectacles devices. The first two generations of Spectacles functioned merely as face-mounted cameras, but Spectacles 3 ...more

The AR walking navigation feature in Google Maps, which is arguably one of the most useful mobile augmented reality to available to consumers, is about to get even more indispensable for travelers. On Tuesday, Google announced a number of new features coming to Google Maps, c ...more

Two of the three entities behind Pokemon GO, the reigning champion in mobile augmented reality gaming, are joining forces again to see if lightning can strike more than once. This week, AR developer Niantic and gaming giant Nintendo announced a partnership that will see a ser ...more

As augmented reality space continues to move into the mainstream, the competition to offer immersive services is ramping up as well. One of the companies leading the charge to help brands and individuals offer and experience AR via mobile devices is Toronto-based NexTech AR. ...more

The realm of science fiction isn't all lasers and cute green toddlers, sometimes alternate science history is sci-fi, too, as exampled by the Apple TV Plus series For All Mankind. Now, in a bid to promote the second season of the space-based series, Apple has launched a new a ...more

Since launching its web-based AR platform in 2018, 8th Wall has continued to push the boundaries of what brands can do with AR experiences outside of native apps. The company's latest update adds another dimension of realism to web-based AR content. Don't Miss: 8th Wall Spin ...more

The virtual collaboration tool known as Spatial has consistently been one of our favorites due to its ability to leverage high-end augmented reality headsets to more easily facilitate remote meetings. Well, now the product just took a massive leap forward by allowing anyone w ...more

With the new season of The Mandalorian underway, Google has launched a new AR app that enables some Star Wars fans to connect with virtual characters in between new episodes. That is, as long as you have an Android smartphone. Check that...a 5G Android smartphone. Don't Miss ...more

In this year of everything going virtual and remote, it makes even more sense now that Hollywood is leaning heavily on augmented reality. In this case, it's HBO using AR to promote its highly-acclaimed original programming. After developing a series of AR experiences via Snap ...more

Niantic recently added a new Field Research task type called AR Mapping that challenges players to capture video footage of PokéStop landmarks and upload them. In return, players receive rewards in the form of in-game items. What probably sounded like a small ask for players ...more

The response to the COVID-19 pandemic means that social distancing has become the new normal. It also means that more Americans are using video conferencing to connect with colleagues working from home or friends and family in quarantine because of the new coronavirus. In gen ...more

On Monday, Apple unveiled its Apple Card, the company's boldest move yet toward becoming a truly mainstream mobile payments company. And the product has vast implications for our augmented reality future, some of which may not be immediately obvious to many. Let's start with ...more

One of the primary factors that separates an augmented reality device from a standard heads-up display such as Google Glass is dimensional depth perception. This can be created by either RGB cameras, infrared depth cameras, or both, depending on the level of accuracy you're ai ...more

After spending a good portion of 2017 teasing us with images and bits of news, Lenovo, in a partnership with Disney and Lucasfilm, has finally released its Mirage AR headset along with the Star Wars: Jedi Challenge game collection. Let me preface this hands-on experience by l ...more

Pokémon GO, the global augmented reality game that's brought fans out of their homes to catch Pokémon across the planet, has brought about plenty of real-world positives. Unfortunately, when players get power hungry and start taking game hacks too far, we all get a little scre ...more

Apple's iOS 11 is finally here, and while they showed off several of the new features it brings to your iPhone, iPad, and iPod touch back at WWDC 2017, they've only just touched the surface of what iOS 11 has to offer. There are a lot of cool new (and sometimes secret) feature ...more

When Microsoft unveiled Mesh a couple of weeks ago, the move revealed a major part of Microsoft's next steps toward dominating the augmented reality space, particularly with regard to enterprise customers. But aside from the general details contained in the announcement, what ...more

It looks like Sony is adding some cool features to their upcoming portable game system called NGP (Next Generation Portable). It will have a front and rear camera & Six-axis motion sensing system (three-axis gyroscope, three-axis accelerometer), Three-axis electronic compass. ...more

An iPhone-controlled drone unveiled at the recently held CES is expected to revolutionize the world of video gaming. Called the AR.Drone (AR stands for augmented reality), this new product will literally bring video games to the streets. Via Daily Mail, "The flying saucer-li ...more

While not specifically an augmented reality conference, IFA 2017 packed a plethora of presentations with AR themes, including devices with AR features from Sony and Motorola, a smartphone-based AR headset from Lenovo, and a new processor from Huawei that will facilitate AR exp ...more

Augmented reality headset and software maker Meta Company announced today board member Joe Mikhail will serve as the company's chief revenue officer. A member of the company's board of directors since 2015, Mikhail joins Meta from Lenovo, where he was director of worldwide op ...more