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Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick. For its Beauty Studio web app, Target uses the YouCam platform offered by Perfect Corp. Available through Target.com via any desktop we ...more

It's not an official app, but for fans of Rick and Morty, it's a welcome piece of the series' universe until the recently renewed animated show returns to Adult Swim. Created by New York-based filmmaker Gabe Jacobs, the short experience is designed to be viewed via Snapchat a ...more

With the theatrical premiere of Deadpool 2 less than two weeks away, the hype train for the sequel to 2016's surprise R-rated hit is gaining steam, and augmented reality is on board for the ride. The marketing superheroes behind the movie have teamed up with 7-Eleven, which i ...more

Last month, we told you about U2's new augmented reality-powered music tour. But if you don't have the means to travel to the show, the group recently revealed an inside look at what it will be like and what inspired the band to dive into immersive technology. Sitting for an ...more

Snapchat is making it easier for developers and creators to build augmented reality effects in Lens Studio with a slew of new features, including seven face templates. The new templates, available starting Tuesday, include Face Paint, Photo, Distort, Trigger, 2D Objects, 3D O ...more

As the go-to browser for millions worldwide, Chrome makes web surfing a breeze with its simple interface and Google integration. But many websites are starting to ask if they can send you notifications, and this can interrupt your browsing. Thankfully, you can completely disab ...more

Contrary to popular belief, augmented reality apps have been available for a while now. I remember using the Layar app (still available for iOS and Android) to explore nearby businesses and landmarks with varying success via an early-generation Android handset. It would be ha ...more

On Thursday, Osterhout Design Group (ODG) revealed a new, specially-crafted oxygen mask that uses the same augmented reality technology from its smartglasses to assist FedEx Express pilots navigating dangerous conditions. More than a cleverly-constucted wordmark, the Smoke As ...more

Department store chain Zara is temporarily ditching its mannequins and dressing up its stores with augmented reality experiences featuring virtual versions of real fashion models. Rolling out to 120 of its flagship stores worldwide, customers inside and outside the stores can ...more

The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix. Meyer joined me recently in New York to talk about why he ...more

The augmented reality and VR arm of Verizon, Envrmnt, wants to make it really easy for anyone to create AR apps. AR Designer is a web-based tool with a drag-and-drop interface that enables non-developers to import 3D assets, build ARKit and ARCore apps, and publish them to th ...more

Before Google Chrome entered the scene and subsequently dominated the market, Firefox trailed only Internet Explorer as the most popular web browser. Now, Mozilla has its sights set on a new opportunity to revive its browser for immersive experiences. In a blog post on Tuesda ...more

In the latest example of life imitating art, IBM has applied for a patent for a video censoring system that looks a lot like the "Arkangel" child monitoring system from the latest collection of modern sci-fi fables from Black Mirror on Netflix. For those who haven't seen the ...more

After a hacker has configured Metasploit on a remote private server, created a resource script for automation, and created a simple payload, he or she can begin the process of remotely controlling someone's Windows 10 computer with just a few moments of physical access — even ...more

Space might be the final frontier, but NASA is making a detour into augmented reality first. The Spacecraft AR app, developed by NASA's Jet Propulsion Laboratory (JPL) in collaboration with Google, debuted exclusively for Android this week (an iOS version is also in the works ...more

Marvel and Walmart are looking to capitalize on the uber-successful Black Panther film with a mobile augmented reality app designed to push the franchise's merchandise. Enlisting mobile app developer Current Studios, the Explore Wakanda app for iOS and Android lets challenger ...more

While much of the technical specifications of the Magic Leap One: Creator Edition still remain a mystery, some clues to its internals are hidden among the guides in the now freely-accessible Creator Portal. An article titled "NVIDIA Tegra Graphics Debugger" appears to confirm ...more

When first released, the iPhone SE was nearly identical to its iPhone 6S counterparts in all but form factor. While the rumored SE 2 (if it even happens) is expected to follow suit with the iPhone 8 models, that hasn't stopped people from wondering what it would look like with ...more

Historically, Apple loves to drop hints about its major upcoming events through clues included on its invitations. Those invites usually require a good bit of deciphering to connect the dots, but in the case of Apple's upcoming Worldwide Developers Conference (WWDC) 2018 invit ...more

If you're a golf fan who can't attend the Arnold Palmer Invitational in person, you can still follow the next stop on the apparent Tiger Woods comeback tour in augmented reality with an iPhone or iPad. The PGA Tour AR, available now on the App Store for ARKit-compatible devic ...more

Your homepage should be the site you most likely need to check whenever you start a new session with Samsung Internet. However, times change — perhaps the site you're currently browsing is just what you need to see multiple times a day. In that case, you'll want to know a quic ...more

The Galaxy S9 is truly a sight to behold. With a class-leading display, the best camera ever put into a smartphone, and Samsung's cutting edge design, it might just be the best piece of hardware on the market. Having said that, some of the most useful additions are actually in ...more

Google just dropped the new Android 9.0 Pie update for Pixel devices, and it's packed with cool new features. There's notch support, a new screenshot button, and even a way to edit screenshots after you've taken them, just to name a few. But one feature that's easy to overlook ...more

Remember that scene in Tim Burton's Batman where the Joker and his goons defaced dozens of priceless works of art? A collective of digital artists have found a less criminal, more geeky way to do the same thing. Now through May 3, the Jackson Pollock wing of the Museum of Mod ...more

Eventually, even the most private company has to file its patents and unveil its tightly-held secrets, and Magic Leap is no exception. The US Patent and Trademark Office recently published a treasure trove of Magic Leap patent applications that appear to provide more details ...more

As the Notorious B.I.G. once said, via his hit single, "Mo Money, Mo Problems." However, it would appear that Magic Leap feels a bit differently about piling on the cash. Magic Leap is currently in the midst of closing another funding deal, this time from Saudi Arabia's Publi ...more

If the end of every year is focused on new iPhones, then February, which coincides with Mobile World Congress, is often when we get new Android news, and this month is no different. On Monday, Amazon released a new video demonstrating how its AR View tool in the Amazon app wo ...more

Multitasking on a smartphone has never been better, but it still has some ways to go to compete with a desktop experience. Samsung hopes to change that with a new multitasking view on the Galaxy S9, which allows the user to open notifications in a new, smaller window on top of ...more

Apple CEO Tim Cook's most recent tech prophecy is that "AR will change everything." And now, that includes Apple's own website. The company has published a new page highlighting its AR apps, specifically, AR content produced by developers using ARKit. "Imagine if the line be ...more

While augmented reality headset makers are faced with tackling numerous challenges before the category is truly ready for prime time, a start-up comprised of former Microsoft engineers may have nailed fast and precise tracking of hand gestures and full-body locomotion. Operat ...more

On Monday, German newspaper and digital publisher Axel Springer announced its role as the latest company to invest in Magic Leap. This is just the latest in a series of investments the augmented reality company has garnered from the likes of Google, Qualcomm, Alibaba, Legendar ...more

Enterprise augmented reality developer Atheer is bringing its AR solution for enterprise businesses to the HoloLens by way of a joint venture with fellow AR developer Design Interactive. The app, called Augmentor, provides troubleshooting guides to workers through the HoloLen ...more

Earlier this week, Snapchat announced a partnership with NBCUniversal regarding the 2018 Winter Olympic Games in South Korea. Starting on February 10, Snapchat will be streaming a feed of NBC's live broadcast of the Olympics in Pyeongchang. The broadcast will be using Snapcha ...more

In another move that pushes Meta 2 toward becoming a legitimate workplace tool, Meta Company has partnered with Dassault Systèmes to bring augmented reality support to the latter's Solidworks 3D CAD software. With the addition of a "Publish to Xtended Reality" feature in Soli ...more

An incorrectly scaled object in your HoloLens app can make or break your project, so it's important to get scaling in Unity down, such as working with uniform and non-uniform factors, before moving onto to other aspects of your app. This HoloLens Dev 101 series has been desig ...more

While flying can be a frustrating and sometimes nerve-racking experience, Airbus is banking on augmented reality features in its new iflyA380 app for iPhones and iPads to help passengers learn to love the ordeal. In addition to booking flights on an Airbus A380, discovering n ...more

When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality. In a preview of iOS 11.3 released on Wednesday, Apple unveiled details for iterative ...more

Unsurprisingly, Google wants to be the caretaker for augmented reality on the web, and its latest move in this endeavor is a 3D model viewer prototype called Article that's designed to work across all web browsers. On traditional desktop PCs and mobile browsers, Article can e ...more

By default, images embedded using external links will not automatically load in any emails that you get with ProtonMail. This is a security mechanism that can prevent malicious code from being executed on your system, but it can also be fairly annoying to have to manually load ...more

Shanghai-based Realmax is introducing the crowds at CES to the Realmax Qian, an augmented reality headset capable of a field of view (FoV) that topples anything available on the market today. Realmax claims 100.8 degrees FoV, surpassing Dreamworld's Dream Glass headset at 100 ...more

Huawei recently announced the Honor 7X, a mid-tier smartphone aimed at budget-conscious consumers. Spearheaded by the Kirin 659 SoC, it offers great performance at a price point where speed is normally an afterthought. Today, Huawei is making this $199 phone even more attracti ...more

Ever since Apple launched 3D Touch in 2015, we've wondered when the feature would come to Android in earnest. While Android has supported pressure sensitive displays since Nougat and a few fringe manufacturers have taken advantage of it, none of the big OEMs have thrown their ...more

A new telemedicine application for the Microsoft HoloLens is promising paramedics and EMTs a new tool for diagnosis and treatment of patients in the field. Designed through a partnership between medical software company Exelus and HoloLens developer HoloForge, Nomadeec levera ...more

In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds. According to US Patent No. 9858719 (as originally disc ...more

Researchers at Disney have demonstrated the ability to render virtual characters in augmented reality that are able interact autonomously with its surrounding physical environment. So imagine that you have a virtual porg placed on your living room floor. Based on the research ...more

To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive. The company's new Reserve Roastery in Shanghai, the second such location of its kind in the world, will be the first Starbucks locati ...more

Razer took to the stage this month to unveil their new flagship phone, fittingly called the Razer Phone. The device is targeted at gamers, but has a list of specs that make it an intriguing daily driver for any user. Its headlining feature is an 120 Hz IGZO display, the first ...more

It was a long overdue announcement when wireless charging was revealed as a feature in Apple's 2017 iPhone lineup. While certainly a welcome addition, wireless charging would only work with up to 5 watts of power, which meant no fast-charge capabilities. That's not the case an ...more

There may be many third-party file managers for Android to choose from, but until now, Google offered no proprietary option. Enter 'Files Go,' which, while initially anticipated for December, is now available for you to try. After the beta version of Google's files manager le ...more

With smartglasses designed for navigating drones and an AR drone racing game to its credit, Epson has just added another credit to its pioneering efforts in the AR-meets-drones space with the launch of a drone simulator app. Developed by Y Media Labs with input from DJI and E ...more

When it comes to augmented reality smartglasses, for now, it's still a mostly enterprise world, since the form and function of most are more acceptable on a job site versus your local cafe, and the still high price tags are far more palatable to major companies rather than ind ...more

The iPhone X's "notch" is now possibly as notorious as Apple's decision to cut ties with the headphone jack. With that said, a cautious consensus can be made from first impressions of the X that the notch isn't all that bad. Still, one problem has shown up in reviews again and ...more

For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season. The Gallery 12 hosts interactive art pie ...more

Honeywell recently completed successful testing of virtual window technology that enabled drivers to maneuver an otherwise windowless combat vehicle on rough terrain at speeds exceeding 35 miles per hour. The testing was conducted under contract with the Defense Advanced Rese ...more

In the previous section of this series on dynamic user interfaces for HoloLens, we learned about delegates and events. At the same time we used those delegates and events to not only attach our menu system to the users gaze, but also to enable and disable the menu based on cer ...more

The advent of ARKit and ARCore has strengthened the demand for development tools to build augmented reality experiences for compatible iPhones, iPads, and Android devices. We have seen Unity step up with support for both platforms, with ARCore support arriving in their next r ...more

As demand for AR and VR developers continues to increase, particularly with the advent of Apple's ARKit platform, Unity has partnered with online learning company Udacity to help developers sharpen their skills for these jobs. The companies have created two new programs, the ...more

If you looked away for a split-second during Google's Pixel 2 hardware event earlier today, you probably missed a nifty little finishing touch. While demonstrating the new "Active Edge" squeezable frame that launches the Google Assistant, a subtle animation was briefly shown o ...more

Mobile game companies Hit Point Studios and Legacy Games have adapted their Color BlastAR augmented reality game for iOS with the ARKit platform. The free game, aimed at children 6-12 years old, places colorless cartoon characters throughout the physical play space. Players, ...more

As a long-distance runner off and on for the past, I absolutely detests hills. While there are many apps that can measure elevation and slope for certain routes, understanding spatial data on a line graph or even an elevation map can be difficult. A solution arrives by way of ...more