Effect Camera Raw

Just like Maxine in Stranger Things 2, Facebook didn't want to be left out of the cool kids group, which, in this case, is the mobile AR space. The Netflix original show has added a somewhat-spoilerish camera effect to the Facebook app for iPhone and Android that places a cre ...more

Despite the wide availability of markerless augmented reality experiences for mobile devices, there is still a market for scanned triggers for content, as evidenced by the new image recognition capabilities on Facebook's Camera AR platform. AR experiences for the movies Ready ...more

All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ...more

After leaning on augmented reality for its outdoor advertising, HBO has called on augmented reality again via Snapchat to promote its Watchmen series. On Thursday, the Snapchat app for iOS and Android displayed an AR Lens sponsored by HBO that turns users into two of the char ...more

While Snapchat augmented reality often embraces pop stars like Drake and Ariana Grande, a couple of bands from the louder side of the music industry have found a home with Facebook. First, Slipknot has published an AR experience via Facebook's Spark AR platform to promote the ...more

The new film Brightburn, a horror take on the superhero genre produced by Guardians of the Galaxy director James Gunn, debuted in theaters on Friday, and it has some promotional backing from Snapchat to drive ticket sales. Available via Snapcode, the augmented reality experie ...more

Lego has shipped several apps and products that add an augmented reality dimension to their playsets. But it has taken a reality TV show from Fox to allow brick fans to build with virtual bricks in augmented reality. Just in time for National Lego Day on Tuesday, the Disney s ...more

To promote Star Wars: The Last Jedi, Disney and Lucasfilm released virtual porgs into the wilds of Snapchat via a Sponsored Lens on Sunday. The Lens placed a porg in your personal space via the rear-facing camera. Using the front-facing camera, the Lens also equipped users wi ...more

First, there was SnapCat. Now, we have DogChat! Or SnapBark? In October, Snapchat took social media by storm with its Lenses for cats. But the latest addition to the camera app has given dog lovers an augmented reality Christmas gift they won't want to return. Don't Miss: Sn ...more

After achieving viral and financial success with its Gender Swap and Baby Face camera filters, Snapchat has returned with the augmented reality equivalent of Benjamin Button. On Thursday, the app added the Time Machine Lens to the carousel so that users can see what they will ...more

Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens. Users who opt in to the experience via ads running between user or publisher stories (or scan the corresponding Snap ...more

Gmail conversations, Facebook private messages, and personal photos can all be viewed by a hacker who has backdoor access to a target's Mac. By livestreaming the desktop or exfiltrating screenshots, this information can be used for blackmail and targeted social engineering att ...more

Former soccer star and current celebrity David Beckham has the augmented reality abilities of Facebook and Instagram as allies in the effort to eradicate malaria from the world. The "Malaria Must Die So Millions Can Live" campaign launched earlier this year with Beckham as it ...more

Surprising? No. Exciting? Absolutely. After a grand introduction by at the Apple event on September 10, 2019, the iPhone 11 is finally here. We may have known nearly everything about this new iOS device ahead of time, thanks to the usual surge of reliable leaks and rumors. Th ...more

There have been enough music artists releasing Snapchat AR experiences over the past week to fill a small festival. Count them with me: Bruno Mars. Gucci Mane. Kodak Black. Missy Elliot. Imagine Dragons. Panic! At the Disco. The barrage of AR camera effects come courtesy of L ...more

From Time Machine to Cartoon 3D Style, Snapchat has strung together a run of viral AR Lenses as consistently as Beyoncé drops hits songs. The latest example is Smile, an AR Lens that, according to a Snap spokesperson, uses a machine-learning algorithm to morph a person's like ...more

It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform. Available in the Snapcha ...more

Netflix is branching out into the comic book business, and it's summoning augmented reality via Facebook to make the first issue more magical. The debut issue of The Magic Order hit comic book store shelves today with four variant covers. Inside each issue is a QR code specif ...more

Your iPhone's Camera app isn't the only place you can use Portrait mode for selfies. An easy-to-miss feature built right into iOS lets app developers leverage Apple's powerful Portrait mode effect in their own apps, so you can add a shallow focus effect to photos and videos wh ...more

Old school media stalwart The New York Times launched its augmented reality news content in 2018 with a feature on the athletes of the Winter Olympics. However, after a solid year of AR reporting, the Times all but abandoned its AR news coverage via its mobile app, instead op ...more

Video: . Steel wool fire Photography ©2012 Leave a comment after you watch it, also feel free to like this video. DO NOT TRY THIS AT NARROW SPACES -HIGH DANGER OF FIRE- Steelwool poi photography used 0 size steelwool and a whisker attached to a string in order to help me sp ...more

Whenever you would use "Portrait Mode" in iOS 10 on your iPhone 7 Plus, the camera would save both a regular and depth effect version. If you were low on space, you could always opt to save the depth effect version only, but this setting is now gone in iOS 11. While at first i ...more

Last year, Lytro released their first light field camera to help photographers have more control over focusing. This innovative and revolutionary camera allows users to change the depth of focus of a photograph after the picture is taken. Video: . These depth-of-field-changeab ...more

Taking screen captures is a standard feature on iPhones and newer Android smartphones, but for some reason it's not very intuitive. Screenshots allow you to share your phone's screen with your friends, document technical problems for customer support, and even make how-to guid ...more

If you subscribe to notifications for Magic Leap CEO Rony Abovitz's Twitter feed, you'd think everyone in the world already has a Magic Leap One. Alas, that is not the case, but those not within the geographic areas of Magic Leap's LiftOff service now have a loophole through w ...more

We all got a little jealous of the iPhone 7 Plus's dual-lens camera during the Apple Keynote in September. It's okay, you can admit it. But just because your Android doesn't have two lenses doesn't mean you can't recreate the fun bokeh effect of the iPhone's now wildly popular ...more

Google Camera, the default shooting app on Nexus devices, is finally getting a feature we've been anticipating for years. As evidenced by a recent APK teardown done by Android Police, the beginnings of a new RAW capture mode have already been baked into the latest version of t ...more

Snapchat's face tracking has certainly come a long way. This week, we've got an example of one effect that is nearly guaranteed to freak out your friends. Of course, these face-tracking capabilities are available to the Lens Studio community, as evidenced by an augmented real ...more

Usually, the camera adds 10 pounds, but with a new augmented reality effect in Like's mobile app, the camera can actually make you look slimmer. Called "Shaping Magic," the body recognition effect uses artificial intelligence to modify the width of the user's body or selectiv ...more

In the three years since Snapchat launched Lens Studio, developers and artists have created more than 1.5 million AR camera effects with the desktop tool. Beginning this week, AR Snap Shots will feature five augmented reality filters that showcase the innovative, trendy, or j ...more

Sorry, Galaxys S11–19, Samsung's jumping straight to Galaxy S20 this year. They're also going with essentially three base models before accounting for niche variants. Of these three models, it's clear which one's the best: the Galaxy S20 Ultra. We've rounded up all the specs ...more

It's always a big deal when the company that makes Android releases a new phone. Google's Pixel series has made a name for itself in three short years behind its camera prowess, but now it's time to start competing with the major players. That said, Google should like how thei ...more

Apple ProRAW, the new RAW shooting format available on the iPhone 12 Pro and 12 Pro Max, is now available in iOS 14.3. But you won't find a switch for it in the Camera app after updating your iPhone, and that's because it's an opt-in feature you have to unlock. The exclusive ...more

Samsung decided to jump into the foldable category early, announcing the Galaxy Fold in February 2019. After a major hiccup, Samsung released the phone four months later to praise. But Samsung's not finished with foldables, as the new Galaxy Z Flip is just on the horizon. Sam ...more

After poor sales of the Pixel 3 and Pixel 3 XL, Google needs to reinvigorate its Pixel lineup, devices it's been pushing heavily over the last couple years. On May 7, Google had the eyes and ears of the technology industry at its Google I/O keynote, making it the perfect time ...more

Love them or hate them, Live Photos have their place. The problem is, they're always on, requiring you to disable the feature every single time you open the Camera app. At least, that's how Apple has things set by default — but you can change that with just a few taps. To sta ...more

Now is the time to act if you've been in the market for some must-have Android apps but felt like the price was a little out of your range. The Google Play Store is running a sale so you can pick up some high-quality paid apps—including the popular Nova Launcher Prime and Powe ...more

When life hands you lemons, make lemonade. At Magic Leap, the lemons are the COVID-19 pandemic, and the lemonade is a new solution for virtual meetings born out of social distancing. As reports of Apple's long-awaited AR wearable begin to kick up again (and designers continue ...more

Augmented reality is making many of our childhood dreams from Star Wars come true. A week after Lenovo gave us the ability to actually play Holochess, Apple has now made it possible to take live video of ourselves and layer on a (non-3D) hologram-like effect, closely resemblin ...more

Three new iPhones means you have to make a choice: Do you go with the smaller iPhone XS, the larger iPhone XS Max, or the cheaper iPhone XR? There's lots to like about each model, but if you want to make an informed decision, it's time to learn what each has to offer. Here's w ...more

You did it! You got your hands on the much coveted all new HTC One (M8). Last year's M7 model, also named the One, was very well received critically, and HTC continues its smashing design here with stereo speakers that kick and curves that don't quit. Simply put, there's a lo ...more

While Live Photos has been a fun addition to iOS ever since the iPhone 6S and 6S Plus, there hasn't been much practical use for Apple's moving images so far. That was, until iOS 11 added advanced features such as long exposure effects that make a DSLR less and less impressive ...more

If you've spent countless hours scrolling through Instagram feeds full of selfies, then I'm sure you know that some are, well ... better than others. There are so many different things you can do to start taking better selfies to post on social media. One really easy way is to ...more

Researchers have created a possible replacement for traditional camera lenses, using an "optical phased array" to function as both a lens and sensor of a camera. The project from researchers at the California Institute of Technology is the first ever camera that works without ...more

Microsoft and Sony are priming their promotional pumps to hype up their respective next-generation gaming consoles, Xbox Series X and PlayStation 5, both of which are scheduled to arrive in time for the 2020 holiday season. The former has enlisted the assistance of Snapchat a ...more

Connecting your devices with a cable is the fastest and most reliable way to transfer files between them. Now that most Android devices have either USB Type-C or a Micro-USB port that supports USB OTG, phones are capable of importing media files directly from a camera using a ...more

Apple released 10.2 to developers yesterday, which contained some new features that you'll probably want right now on your iPad, iPhone, or iPod touch. Lucky for you, the Public Beta is pushing this same update out today. Highlights include new emojis, a new screen effect for ...more

Now that the NCAA Basketball Tournament is underway, 7-Eleven has decided to launch an augmented reality experience to remind basketball fans where they can quench their thirst throughout March Madness. Available until April 10 in the 7-Eleven app for iOS and Android, the pai ...more

Apple's iOS 13 has been available for beta testing since June, and the stable release pushed out to everyone on Thursday, Sept. 19. To help you make the most out of iOS 13 for iPhone, we've rounded up everything you'll want to know, whether a colossal feature, small settings c ...more

Outside of plastic surgery disasters or costumes, augmented reality is the closest we can get to morphing our likenesses into those of animals. We've previously shared an anthropomorphic AR Lens that turns you into a horse. This week, we have two more examples of animal trans ...more

Snapchat and Snap Camera aren't the only augmented reality apps available for couples to use on Valentine's Day. Google has added an augmented reality video effect to Duo, its latest video communications app for iOS and Android. Now, when recording a video message, Duo users ...more

Update: Google's new Pixel models have been released! Check out our full guides on the Pixel 3 and Pixel 3 XL to see all the details, but we'll leave the rumor roundup intact below for posterity. Although marked by initial scandals, many regard the Pixel 2 and Pixel 2 XL as s ...more

The battle between the Pixels and the iPhones has been heating up over the last few years, and this year's bout is the best one yet, with Google's Pixel 3 taking on Apple's iPhone XS. Why is 2018's lineup the best competition between the two flagships? Because Google and Appl ...more

Google's new Pixel and Pixel XL flagships are some very powerful smartphones, but as with any high-tech gadget, they're only as capable as the user allows them to be. So if you're a proud new Pixel owner, it's time to bone up on a few new features to help get the most out of y ...more

When watching stories in your Instagram feed, there's a high probability that you'll come across an AR filter that you'll want to try out for yourself. A quick browse and search in the Effect Gallery will bring up nothing in most cases. But all of that unproductive work isn't ...more

For years, smartphone makers have been caught up in a megapixel spec race to prove that their camera is better than the next guy's. But we've finally come to a point where even the lower-end camera phones are packing more megapixels than they need, so it's getting harder to di ...more

If you're noticing issues with Portrait Mode on your iPhone 8 Plus, you aren't alone. Apple confirmed the problem by introducing a new software update Monday, June 10, 17 days after the release iOS 12.3.1, and exactly four weeks after iOS 12.3. The update, iOS 12.3.2, is avail ...more

You may have noticed improved photo quality in the Android Snapchat app in recent months. Believe it or not, this is because Snapchat only just recently started using a decade-old camera API that predates every Android phone in existence. The basic premise of APIs is simple — ...more

Shark Week, which debuted in 1988 as a week of programming on the Discovery Channel dedicated to the titular predatory fish, has grown into a cultural beast of its own. At Next Reality, we can think of no better way to commemorate the week than to try out some shark-themed AR ...more

Smartphone videos get better and better each year. Seven or eight years ago, who would have thought iPhone and Android phones could support 4K video recording. Some phones can even shoot slow-motion at 960 fps. But no matter the resolution or frame rate, a phone's rolling shut ...more