There are two things I can definitively say about Katy Perry. One, she makes extremely terrible but catchy songs that I end up hating myself for singing in the car. Two, she single-handedly made Elmo the most popular Sesame Street character ever for males 13 and up (though, Ke ...more
The march of Amazon to insert itself into nearly every retail arena continues with the e-commerce giant's latest move to launch its own brick-and-mortar beauty salons. However, this new initiative isn't limited to simply facilitating transactions at real-world locations, inst ...more
Snapchat and its augmented reality capabilities have become a haven for music artists seeking to promote their new albums or simply amplify their art with immersive experiences. We've seen the likes of Drake, Nicki Minaj, and Ariana Grande publish Snapchat Lenses to push thei ...more
People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the out ...more
Cosmetics augmented reality specialist ModiFace appears to be really benefiting from the brand power of L'Oréal, which acquired the company last year. Now, after Facebook added ModiFace to its AR platform earlier this year, online retail behemoth Amazon is following suit and ...more
If you salivate at the idea of waking up to the Jarvis-powered smart window from the opening minutes of Marvel's Iron Man, then connected home appliance maker CareOS is here to make your playboy billionaire philanthropist dreams come true. At CES 2019, the company unveiled th ...more
Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum. While Facebook takes aim at future consume ...more
Google Trends says that "unicorn" costumes are among the Top 5 searches for 2017, holding steady onto the no. 4 spot, trailing only Wonder Woman, Harley Quinn, and clowns. Seeing as how this year, unicorns made the full leap back into our lives, its popularity when it comes to ...more
Among the various components of the emerging augmented reality space, the most lucrative is the advertising market. The prospect of turning every object, every location, ever signpost in the real world into a discount code or virtual transaction interface is why AR will ultima ...more
While iOS 11 is ready to take over your iPad, iPhone, and iPod touch, let's take a step back and check out all of the new features that iOS 10 brought to the public when it was released to everyone in Sept. 2016. Some of the updates from iOS 9 to iOS 10 were huge, as you'll s ...more
Apple's iOS 13 has been available for beta testing since June, and the stable release pushed out to everyone on Thursday, Sept. 19. To help you make the most out of iOS 13 for iPhone, we've rounded up everything you'll want to know, whether a colossal feature, small settings c ...more
Welcome to the first annual Next Reality 30, our list of people who've made the biggest impact on the augmented reality space in the last 12 months — and what a 12-month roller-coaster ride it's been. Apple introduced ARKit-powered apps last fall, Google launched ARCore for An ...more
With each year that we anxiously await Apple's next big version of iOS, there comes the sad reality that the eldest iPhones will not continue to receive support. That's not the case with iOS 12, however, as the software is compatible with all iPhones currently running iOS 11, ...more
The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week. The premise should be familiar to anyone who has followed augmented reality over the past year, and likely old hat to those who t ...more
The Disney Research Lab is using projector-based illumination to paint actors' faces during live performances. You know what that means? Disney just took Halloween to a whole new level. Here's how they did it: The actors move on stage, sans makeup, while the AR light follows ...more
The popular beauty app company Meitu is incorporating augmented reality (AR) video and image filters and effects in its selfie-editing app BeautyPlus for iOS and Android. Meitu has now added over 20 augmented reality filters to the app, which already was able to do smart reto ...more
It's 2017 and finally ordering "fries with that" at McDonald's is an even easier prospect for all you lovers out there ball and chained to the fast food game. The great big golden arches are moving one step closer to making your order as golden as it ought to be through a mobi ...more
Even if your cat drives you a little nuts, don't worry, because a new study says that cats pose no risk to your mental health. Media reports in the last couple of years placed emphasis on the danger of your cat to your future mental health, and that of your children. No kiddi ...more
Despite the availability of a vaccine against it, almost 50% of men aged 18-59 in the US are infected with the human papillomavirus (HPV). Why? A new study published in JAMA Oncology by at a team of researchers at the Womack Army Medical Center (WAMC) in Fort Bragg discusses ...more
Whether or not The Purge franchise will be as successful as Friday the 13th, A Nightmare on Elm Street, Halloween, or even the Saw movies remains to be seen, but it's definitely winning in the Halloween costumes department. Don't Miss: Halloween Makeup Masks from Purge: Anar ...more
Even though the 88th Academy Awards have come and gone, there's a good chance you still haven't seen all the films that were nominated—or even those that won big. To help you play catch up, check out the links below to see all the places you can rent or buy 2016's Oscar-nomin ...more
The team over at Spatial isn't done innovating its way through augmented reality in 2020. Just days after adding a mobile option to its groundbreaking Spatial virtual collaboration product, the company is releasing Tele, a new app geared toward more casual, AR-powered video c ...more
Let's face It ... Pennywise is going to be the Halloween costume to beat this year. It's terrifying, simple enough to pull off, and with the original movie's gargantuan box office gross and the hit status of the sequel, released in September, everyone and their pet dog will ge ...more
To steal a quote from Mean Girls, Halloween is the one night when a girl can dress like a total slut and no one can say anything about it—but why do girls get to have all the fun? Why can't guys use the day to be good looking? Scary good looking? Well, use one of the followin ...more
You know Moana's a rock-solid pick for Halloween this year. The question is, how far will you go to become Moana? Are you going to just slap on a cream skirt and a red bandeau? Or do you want to go all out and end up with the finished product like YouTuber Gladzy Kei did? Alre ...more
With T-Day on the horizon and approaching rapidly, you are probably in one of two camps. The one that is eagerly awaiting the holiday feast with barely-contained drool. Or the one that involves breathing heavily into a paper bag while worrying about your lack of oven and stove ...more
Are you one of those people that waits until the last minute to come up with a costume for Halloween? Unless you're a makeup artist, have a ton of money, or are ultra-crafty, coming up with a good Halloween costume is always a low-priority task. That is, until it's Halloween a ...more
Break out the office supplies and kitchen utensils, because improving your morning makeup routine is about to get a lot easier. Some of the things you have lying around the house can provide the perfect solution for some of the most common beauty problems. We've collected 10 o ...more
No one's done glam quite like those boys from KISS. Gene Simmons is the inspiration for the high drama eye makeup in this video. Watch, follow along with this video makeup application tutorial and learn how to create a Gene Simmons dark glam make up look.
In this video, we learn how to steal Twilight's Nikki Reed New Moon makeup look. Start out with concealer underneath the eyes, then foundation over the entire face. Make sure it's a pale color to reduce the color of cheeks and regular skin. After this, apply a white shimmer co ...more
Looking for a new makeup look to try out for your next club outing? Try this look created by Internet makeup sensation Michelle Phan! Steal this look with help from this tutorial, showing you step by step how to apply cat winged eyeliner and bright lucious lips.
In this tutorial, we learn how to apply autumn gold brown eye makeup. First, apply a primer to the eye, then apply a gold color to the inner corner of the eye. Next, apply a dark gold color to the middle of the eye going up to the crease of the eye. Next, use a matte red/brown ...more
In this tutorial, learn how to duplicate Selena Gomez's makeup look from the new music video "Round and Round" by Selena and the Scene. This look is perfect for a beautiful spy who fights crime by day and plays with men's hearts by night. Follow along with this fantastic tutor ...more
When you get tired of doing the same black and brown smokey eyes and need something new to refresh your makeup routine and look, take a gander at this makeup tutorial by MissChievous. Rather than teach you a look that'll make you blend in with the crowd at work, MissChievous s ...more
Beadboard is a good-looking, tough, rustic material for ceilings, but it's actually pretty easy to install as far as ceilings go. This video will show you how to install a beadboard ceiling in a smallish room, giving it a whole new look that should last for many years.
Whether you & your friend are planning an "at home fashion shoot" for fun or you're looking to try something new, this look created by Misschievous explores the avant garde and high fashion makeup looks that hit the fashion runways. Apply this creative gothic-style makeup look ...more
New mommy Adriana Lima is gorgeous in a way only Victoria's Secret models can be. Tall, statuesque, and with beautiful light blue eyes that contrast with her dark brown hair, she's really quite a picture of perfection. Steal her signature bronzy beauty look by checking out th ...more
"Green is the new black" is this leading earth-mother-lady's mantra. She cares just as much about what she puts on her body as she puts in it, and stands behind the all-natural products that are as easy on her skin as they are on the environment. And, oh, does it show!
P!nk's new music video for "F**kin' Perfect" may veer on the sad, angry side, but her makeup is all feminine and chic. If you're digging P!nk's perfect choice of dusty pinks and browns for her eyes and her glossy strawberry pink lips, check out this video to learn how to get ...more
Britney Spears' new track "Hold It Against Me," with its gyrating bass beats and trace influence, is the logical musical evolution for the greatest pop princess of all time. In the music video, she wears a very simple yet attractive makeup look featuring sculpted features, lon ...more
If you're looking for the newest Jessica Alba look, then Dulce Candy can give you some help. Afterglow Cosmetics gave her a bunch of new organic cosmetics to test out, and she made this makeup tutorial on a great "saga eyes" look inspired by Alba. Check it out… try it out! Af ...more
Neutral, universally flattering colors should be the bread and butter of both your makeup collection and makeup routine. Not that we're not a fan of bright and bold hues; it's just that neutrals like taupe, ecru, and smokey grays make every gal look fantastic, no matter her sk ...more
Even fifty years after her death, Marilyn Monroe still fascinates and captivates the public interest. While her life and death will forever remain shrouded in mystery, there is one thing we know for certain: The woman was damn hot. Of course, she did get some help from world ...more
In the past few years (thanks in no small part to "Twilight") vampires and sorta kinda werewolves have been the IT creatures of the night. But ten, twenty years back it was all about the zombies. Bring flesh eating back by dressing up as a super disgusting and realistic zombie ...more
Evan Rachel Wood, also known by "True Blood" fans as vampire Queen Sophie Anne, has for the past few years been a big fan of retro, glamorous makeup inspired by screen sirens of the 1950s. She adopts this retro look on "True Blood" with voluminous curls, winged cat liner, and ...more
Urban Decay's new makeup palette, Naked, sold out within minutes of debuting on Sephora and on Urban Decay's website. Why? Well, with eight universally flattering neutrals and four gunmetal gray shades, you can either do a very neutral, daytime look for work or amp up the glam ...more
This video shows you how to grow a beard or mustache, even if you're a lady...sort of. Using a Jack Sparrow makeup kit and some clever tapering of the fake beards contained in the kit with scissors, you'll be able to finish your Jack Sparrow makeup look authentically. Make su ...more
If you're a Little Monster, than surely you've seen the single cover art for Lady Gaga's new hit "Born This Way". On the cover, she looks as crazy as ever, and in this makeup tutorial, you'll learn how to mimic the look, right up to the protruding horns. Surely, this is a look ...more
Lady Gaga is the queen of crazy makeup and in her new video for her hit, "Alejandro" she certainly does not disappoint. Gaga dresses like a gothic vampire diva in this clip and by checking out this tutorial, you can learn how to achieve the style yourself. This detailed walkth ...more
In her new music video for "Dance in the Dark," Lady Gaga continues her wild performance art with looks that will no doubt soon be copied by girls all over for Halloween. One of these looks is presented in this video: A futuristic yet doll-like look with graphic silver eyes li ...more
Bethany's back and she has a pretty amazing tutorial for us this time! Learn how to create X-Men Storm inspired eye makeup. This is a pretty awesome interpretation. Nothing's cooler than X-Men, so try out this Storm look for a costume party, next Halloween, or just a crazy nig ...more
Who better to learn how to apply TV news makeup from than an actual TV news anchor? Emily Noel is a famous TV news anchor with several years in the biz, and she's here with this makeup tutorial to show you exactly how to get that flawless, shine-free TV anchor look you see in ...more
The end is near - at least for Harry Potter fans. Spanning ten years and half the actors' lives, the "Harry Potter" movie series is finally concluding with "Harry Potter and the Deathly Hallows," part 1 of which comes out in just a few days. If you consider yourself a Potter ...more
We are totally smitten with this Spider Queen/Black Widow makeup look because it's equal parts enchanting and icky. This Halloween look takes the fall purple trend to new heights, exaggerating the eyes with intense blue purple swoops of color and the lips enrobed in a deep bla ...more
Cleaning your makeup brushes at least once a week (if you use makeup regularly) is as important as washing your face daily: If you skimp on removing the dirt and oil from your face, your pores get clogged, dirty, and no makeup you put on will look good on bad skin. Similarly, ...more
Working with Lady Gaga for the "Telephone" music video must have opened up a whole new world of visual possibilities to Beyoncé, because for her new music video, "Why Don't You Love Me?," she goes way out of character to play a '50s housewife and several other '50s archetypes. ...more
Taylor Momsen, who plays Dan Humphrey's rebellious sister, Jenny, on "Gossip Girl," may be in the same cast as some of New York's most attractive mainstream beauties, but she's not just an average pretty face. Fronting her own band and insistent that she wear dark black eyeli ...more
Pretty Little Liars is the newest part of the increasingly puzzling lineup of shows on ABC Family that seem to be creating a new demographic to target as they go along. The girls on it are very pretty, and this video will show you how to create a makeup look inspired by the sh ...more
Kissable lips are quite the oxymoron, because though kissble lips look bright, glossy, and plump, thereby attracting suitors to their whims, all the products used to make them look kissible actually prevent anyone from actually wanting to kiss them (unless they're willing to r ...more
Buxom bombshell Katy Perry definitely knows that sex appeal is in her deck of cards. While her style has shifted over the past couple of years from retro pin up girl to modern and pin up girl-inspired, she still maintains the same vibrant colors in her makeup bag. Check out t ...more