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Although the HoloLens is still primarily the domain of developers and researchers, the device is nevertheless on the cutting edge of showing us what will be possible with augmented reality in the coming years. The latest example comes via Microsoft Japan and a new concept vide ...more

Space might be the final frontier, but NASA is making a detour into augmented reality first. The Spacecraft AR app, developed by NASA's Jet Propulsion Laboratory (JPL) in collaboration with Google, debuted exclusively for Android this week (an iOS version is also in the works ...more

Continuing with its new paradigm of using augmented reality to cover the news, The New York Times has published a feature story that takes a peek into the late David Bowie's eclectic wardrobe of on-stage outfits. The retrospective showcases four iconic Bowie costumes, includi ...more

Historically, Apple loves to drop hints about its major upcoming events through clues included on its invitations. Those invites usually require a good bit of deciphering to connect the dots, but in the case of Apple's upcoming Worldwide Developers Conference (WWDC) 2018 invit ...more

Patent holder Genedics, LLC has filed a legal complaint alleging that hand-tracking startup Leap Motion is infringing on its intellectual property. In documents (registration and payment required) filed on Feb. 15 in the US District Court of Delaware, Genedics claims that Lea ...more

Location services provider Mapbox is giving developers a means for building location-based AR apps and multi-user experiences with its new Mapbox AR toolkit. Mapbox AR provides developers with 125 million locations, business information from Foursquare and Factual, and live l ...more

In another move that pushes Meta 2 toward becoming a legitimate workplace tool, Meta Company has partnered with Dassault Systèmes to bring augmented reality support to the latter's Solidworks 3D CAD software. With the addition of a "Publish to Xtended Reality" feature in Soli ...more

While flying can be a frustrating and sometimes nerve-racking experience, Airbus is banking on augmented reality features in its new iflyA380 app for iPhones and iPads to help passengers learn to love the ordeal. In addition to booking flights on an Airbus A380, discovering n ...more

When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality. In a preview of iOS 11.3 released on Wednesday, Apple unveiled details for iterative ...more

While the Minnesota Vikings have a realistic chance to become the first team to play in a Super Bowl on their home field, there will still be fans attending Super Bowl LII who will be in unfamiliar surroundings. In addition to selling them tickets, StubHub wants to coach fans ...more

Ever since Apple launched 3D Touch in 2015, we've wondered when the feature would come to Android in earnest. While Android has supported pressure sensitive displays since Nougat and a few fringe manufacturers have taken advantage of it, none of the big OEMs have thrown their ...more

On Thursday, Snapchat opened up its walled garden of World Lenses to the masses of creators with the launch of Lens Studio. Available as a free application for PCs and Macs, Lens Studio is billed as powerful enough for experienced developers to import their own 3D animations, ...more

Not all remakes of video game classics turn out well, but a new augmented reality take on Super Mario is likely to draw in fans of the Nintendo hit. Created by Vancouver-based Stuart Langfield, the AR gaming experiment isn't an official release, but after seeing what's possib ...more

If you've been paying attention, you already know that ARKit can detect horizontal surfaces and estimate ambient light, but did you know that it can also help you improve your soccer game? A new app called myKicks uses ARKit to help set up a unique soccer (or "football" if yo ...more

With its new Sponsored Lens debuting on Snapchat on Friday, McDonald's is attempting to give potential customers a virtual pick-me-up. The promotion features a 3D Bitmoji, an animated avatar crafted in the user's likeness. That character sneaks a slurp from the super-sized vi ...more

With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray. While it might seem as though Pottery Barn is playing catch-up with the likes o ...more

Based on newly surfaced information, transparent smartphones like those teased in Iron Man 2 and those hand-tracking monitors made famous in Minority Report may eventually end up being "designed by Apple in California." Among a treasure trove of more than 60 patents awarded t ...more

If DroneBase's new AR platform inspires even half the creativity among its users as Minecraft did with its community, then drone pilots are about to enjoy acres of blocky worlds to explore among the clouds. That new platform is called AirCraft, and it's available as a beta fe ...more

Apple released the second version of its iOS 11.2 developer beta Monday, exactly one week from beta 1, then opened up the public beta version on Tuesday. While beta 2 has been available on iPhone X since Friday, Nov. 3, all compatible iPhones can now update to this version. T ...more

As a long-distance runner off and on for the past, I absolutely detests hills. While there are many apps that can measure elevation and slope for certain routes, understanding spatial data on a line graph or even an elevation map can be difficult. A solution arrives by way of ...more

Apple has billed ARKit as a means to turn millions of iPhones and iPads into augmented reality devices. The refrain is similar for Kaon Interactive, a developer of product catalog apps for businesses. Kaon's High Velocity Marketing Platform powers product catalog apps for com ...more

An update to the Human Anatomy Atlas 2018 enhances the study of the human body with augmented reality courtesy of iOS 11 and ARKit. The app provides a detailed 3D model of the human anatomy, allowing students to see tissues and organs and virtually dissect without all the mes ...more

IKEA can help customers determine if a couch fits in their living room, but who is going to help them figure out if their new SUV will fit in the garage? Edmunds offers the solution with their iOS app, updated to version 12.0 for iOS 11 and ARKit. The AR feature is found unde ...more

When it comes to finding lost things, the joke goes that it's always in the last place you look. With an assist from ARKit, Pixie can make your iPhone the first and last place you look for that missing item. When iOS 11 drops, the updated Pixie app will guides users with comp ...more

The standing desk movement has gained momentum over the past few years as research has pointed to the detrimental health effects of sitting at a desk all day. For those who are ready to take the plunge into this new paradigm, standing desk vendor Varidesk has a mobile augment ...more

HoloLens developer Arvizio has expanded its collaboration suite of tools for enterprises with a device that can stream and record mixed reality experiences in high-definition for local and remote audiences. Launched earlier this year, MR Studio enables enterprises to created ...more

The world of gaming has never been cooler thanks to Apple's ARKit. From AR arcade games to giant god battles to Pac-Man, we've seen our fair share of awesome and innovative games. Now, ARKit developer NK has created a location based gaming platform that molds aspects of the g ...more

One of the latest demos made with Apple's ARKit is a new way of checking out maps, more specifically ski trail maps. When looking at possible ski trails to ride on, it can be difficult to tell what a trail is actually like. However, thanks to ARKit, you can view a 3D, detailed ...more

The creative possibilities are part of what makes Apple's ARKit so exciting. We've seen new camera effects, painting, and new ways to tell stories through ARKit. Now, the app developer studio "Orb" has created an app to let you create scenes with 3D objects of your choosing. ...more

Going to music festivals is one of the best parts of the summer — Which is probably why thousands of people attend them. With numbers like that, trying to find and meet up with your friends can be difficult and intimidating. Thanks to Apple's ARKit, however, you'll soon be abl ...more

If you've ever organized an event, you know how chaotic it can be. Event planners are essential, but even so, taking the time to make sure it's organized and everyone is getting what they want can be stressful. Especially when you have to account for what every person is eatin ...more

If you've ever browsed a restaurant menu and wondered what a particular dish looks like, then the augmented reality mobile app from Kabaq was made for you. KabaQ displays highly-realistic 3D models of menu items on the user's view of their table, allowing them to see various ...more

In an early morning blog, Jimmy Alamparambil of the Unity team announced a major new update to their ARKit plugin. Developers now can use Unity and ARKit to create AR experiences and test directly from Unity's editor, without deploying to the device. The software development ...more

Gaming with augmented reality just keeps getting cooler and cooler. Nitrome is no amateur at games. The company has hundreds of mobile and browser games. A few years back, the company came up with the idea that they referred to as "project surface." Essentially, the idea was ...more

Developers looking to create shared experiences that support both HoloLens as well as ARKit may be able to get it working in Unity since that the engine supports both platforms — though, the amount of effort it might take to get that working could be a bit much. Up to this poi ...more

Most people say art is meant to be seen. Museums are a good way to do that, but they aren't always accessible to everyone. Those who miss out on the chance to see fantastic pieces of art at museums might now be able to get close to them thanks to Apple's ARKit. BEEVA Labs, a ...more

Buyers can't wait for their Tesla Model 3 to be delivered. But with no clear arrival date in sight, buyers are starting to get a little antsy waiting to see what the Tesla Model 3 will look like up close. Luckily, Tesla accessories seller EVANNEX partnered with technology firm ...more

Education opportunity is a big part of what makes Apple's ARKit so exciting. The Museum of Flight in Seattle is taking full advantage of that with their new platform prototype. The company partnered with digital media company Tosolini Productions to create an immersive virtua ...more

San Francisco-based startup AstroReality is putting the AR in lunar with a high-detailed model of the moon that comes to life through an accompanying augmented reality mobile app. The LUNAR Pro has already surpassed its listed flexible goal of $36,000 on IndieGoGo. With two w ...more

Artificial intelligence and augmented reality go together like spaghetti and meatballs, and Lenovo has some ideas on how to spice up the recipe. As part of their annual Tech World conference in Shanghai, China, Lenovo presented several concept applications and devices powered ...more

Sometimes the demos for Apple's ARKit are so good that it almost looks like magic. A recent demo, in particular, shows exactly what kind of magic tricks you can perform using the ARKit. The demo was posted by @LaanLabs on Twitter. Laan Labs creates apps and are known for thei ...more

It's certain that the release of Apple's ARKit is going to be game changing for businesses. This demo video was created by YouTube user hdsenevi who used the ARKit to create a simple bar chart. The chart has adjustable settings, allowing the user to make each bar larger or sm ...more

HoloLens developers have created some useful solutions for visualizing building models and viewing construction plans overlaid on the job environment. Instead of investing in new (and, at this point, relatively expensive) hardware, Danish software company Dalux is proposing t ...more

Wise Snacks wants baseball fans to reach for potato chips instead of peanuts and Cracker Jacks, and it's calling augmented reality out of the bullpen to close the deal. The snack maker has partnered with two Major League Baseball teams, the Atlanta Braves and the New York Met ...more

Modern warfare takes on a more literal translation with the advent of new augmented reality displays revealed recently by the US Army to improve soldiers' situational awareness on the battlefield. A new helmet-mounted displays, named Tactical Augmented Reality (TAR), integrat ...more

Mobile 3D scanning company Scandy has released a new app for devices on Google's Tango mobile AR platform that gives users the advanced 3D scanning capabilities. With Scandy Pro, Tango users can scan objects large and small to create 3D meshes that can be exported for use in ...more

The way we tell stories is about to change. Imagine you're hearing a story when suddenly characters and images from the tale start to appear in your world. This immersive way of storytelling is in the not-so-distant future thanks to the Microsoft HoloLens and Rémy Martin. Rec ...more

For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality. After concluding a pilot program of their ThingWorx Studio software earlier this year, PTC announced today that they would offer a free trial of the a ...more

At the Microsoft Build 2017 conference in Seattle this past week, 3D application and game platform Unity, partnering with Microsoft, launched a contest that drives HoloLens developers to realize their ideas into a full-fledged application and possibly win money for it. Submis ...more

At the Google I/O keynote presentation today, Clay Bavor, Vice President of Virtual Reality for Google, shared a number of new initiatives in virtual and augmented reality. This included new services for the Tango platform called visual positioning service, or VPS. The Tango ...more

In a video released Tuesday, Microsoft arguably began to position the HoloLens and Windows Mixed Reality as the future of education. A smart tactic meant to coincide with their other education-related announcements made on the same day. In an effort to take back the classroom ...more

Theorem Solutions, a company that helps engineering and manufacturing companies reduce their costs, has taken the next step with their mixed reality technology. The company has now added their own app, called Visualization Experience, to the Windows Store for the Microsoft Hol ...more

Forget 3D movies. Warner Bros.' newest patent shows off designs for a mixed reality movie-going experience that will leave other theater-going experiences in the dust ... all in the comfort of your own home. Patently Apple discovered the patent application, which was publishe ...more

With products and solutions offered by the likes of Scope AR, Trimble, DAQRI, VIATechnik, and others, augmented reality is becoming a hot commodity for improving productivity while maintaining safety in the construction and manufacturing industries. Another example of AR in t ...more

Could the technology that powers games like Pokémon GO be used for surgery in the near future? Researchers at the University of Maryland think so. Amitabh Varshney, a computer science professor and director of the Augmentarium facility at the University of Maryland, along wit ...more

4DViews, the volumetric capture company that films actors and performers in augmented and virtual reality for things like movies, TV series, and applications, has just released the app 4DViews: Raise Virtual to Reality, to demonstrate its technology for smartphones. The mobil ...more

ASUS is gearing up to move its augmented and virtual reality departments into an independent startup named Glamorfy, according to a recent report from tech news site Fudzilla. Glamorfy has existed since 2015 as an arm of ASUS, and before now, the separate AR and VR department ...more

The rumor that the iPhone 8 will ship with 3D camera system is not a new one, but a new analysis by Morgan Stanley's Charlie Chan lends credibility to the speculation. Now, it appears more likely than ever that Apple's next iPhone will ship with 3D capabilities, increasing pot ...more

A proof of concept for an overhead crane training simulator is in the works. Using Microsoft HoloLens and an industrial-style controller, trainees can pick up holographic loads and transport them throughout a warehouse setting. The simulator, developed by Asobo Studio, a mixe ...more

Instagram enthusiasts will be pleased to know that there is finally a way to post your Live Photos on the service. The animated images were supported by Facebook, Tumblr, and Google after the feature was launched on the iPhone 6S, but it's taken Instagram a year to catch on. ...more