Immersive Mode

The year in augmented reality 2019 started with the kind of doom and gloom that usually signals the end of something. Driven in large part by the story we broke in January about the fall of Meta, along with similar flameouts by ODG and Blippar, the virtual shrapnel of AR ventu ...more

Having earbuds that don't work for you is kind of like having shoes that don't fit. They're never where they're supposed to be, and every second you're using them, you're acutely aware of how much they aren't working for you. And if they fall off, you'll probably step on them. ...more

It looks like Pokémon GO players may get a surprise gift from the game's developer, Niantic, this holiday season. After teasing the arrival of Buddy Adventure last month, Niantic revealed on Tuesday that the new interactive mode for its blockbuster game will arrive by 2020. A ...more

Augmented reality is becoming a slam dunk for sports entertainment, as leagues, their teams, and their broadcast partners have been quick to adopt AR. This obsession with the immersive space is particularly true when it comes to the NBA. The league itself has produced AR apps ...more

A little-known feature in Apple Maps for your iPhone lets you tour big cities like you're Godzilla, and it's actually quite easy to access — if you know the secret. Despite being around since the introduction of Apple Maps in iOS 6, the "Flyover" feature that's baked in is st ...more

"Necessity, not novelty," is a phrase I use often when it comes to HoloLens development. It would be fair to call it my mantra, or mission statement, as I prototype and explore software creation on this new frontier of mixed reality. "What kind of experiences will keep people ...more

The future of augmented and mixed reality offers many possibilities, mostly because we're still figuring out everything it can do. While Meta is open to exploration, they've spent a lot of time thinking about what the future of this technology will be. We spoke to Ryan Pampli ...more

Practically every smartphone comes with a built-in camera app, but these apps are generally created by the device's manufacturer. And let's face it, manufacturers are hardware companies first and foremost, so they don't always produce the best software. Luckily, though, Andro ...more

Although Apple's Animoji game is strong, as recently exampled by its Ariana Grande collaboration, Google isn't slacking either, unleashing a far more immersive music experience for smartphone users. Released on Friday, the new Childish Gambino augmented reality Playmoji chara ...more

Despite the popularity of Pokémon GO, augmented reality gaming hasn't quite caught on yet. The makers of the popular World of Tanks game aren't taking a shot at Niantic's crown yet, but they are looking at giving spectators a new way to watch the game. The game's maker, Warga ...more

Cable TV network Nickelodeon is looking to break new ground with a new series that will be experienced in virtual and augmented reality. Developed under the working title Meet the Voxels, the series will be one of the first animated shows developed completely within a gaming ...more

Before Google Chrome entered the scene and subsequently dominated the market, Firefox trailed only Internet Explorer as the most popular web browser. Now, Mozilla has its sights set on a new opportunity to revive its browser for immersive experiences. In a blog post on Tuesda ...more

The past year brought about a number of trends in the smartphone space. More immersive displays, better processors, and portrait mode for cameras come to mind as big steps forward. One of the most polarizing trends that continued in 2017 is the removal of the 3.5 mm headphone ...more

In our comparison of the best gaming phones in 2019, the winner actually surprised us. A phone that most people don't know about from a brand you probably haven't heard of ended up as the clear winner. But how? Well, it ticked so many flagship boxes despite its midrange price ...more

If you like the "Street View" feature in Google Maps, you'll love "Look Around" in iOS 13's Apple Maps. Overall, Look Around has more details than Street View and the animations are super smooth as you navigate down streets and pedestrian areas. While Look Around isn't availab ...more

Because timing is everything, the latest entry in the location-based augmented reality gaming sweepstakes, Ghostbusters World, has arrived just in time for Halloween. Launched Monday on the App Store and the Google Play Store, Ghostbusters World shares its perfect timing with ...more

With the announcement of ARKit 2.0 at WWDC 2018, Apple is bringing some powerful new capabilities to mobile augmented reality apps this fall. Shared experiences, persistent content, and 3D object recognition will enable more social, transcendent, and immersive experiences for ...more

When it comes to finding the exact moment you want to see in a video, the seeking function can be hit or miss depending on the streaming service you're using. On YouTube, though, it just got much better. Released as part of YouTube's 17th birthday makeover in October, along w ...more

Alternate US history is the go-to move for hot new cable and streaming shows, from HBO's Watchmen to Hulu's The Handmaid's Tale, reimagining how things might have turned out is an endless well of narrative inspiration. The latest show to delve into this genre comes from Disne ...more

While Apple and Google have paved the way for developers to create web-based AR experiences through their respective mobile toolkits, an open source option has entered the space. On Wednesday, A-Frame gained support for the WebXR standard on version 79 of Chrome browsers for ...more

One of my favorite perks of this job is the opportunity to try out all the big flagship phones each year. Whether it's rating their suitability for a particular use-case or just entering their specs into our comparison tool, we have to get our hands on all major phones release ...more

Magic Leap took years to launch, but when it did, the company managed to quickly become the leading rival to Microsoft's HoloLens (at least when it comes to experimental immersive experiences). On Friday, Magic Leap continued that journey by holding a different kind of launch ...more

Apple Maps has had a rough lifecycle. After completely dropping the ball during its inception, Apple has been slowly improving its usability and feature set. After six and a half years, users still prefer third-party apps in iOS 12 over Apple Maps, with Google Maps stealing a ...more

The worlds of augmented reality and virtual reality are closely linked in many ways. That means it's smart for AR insiders to keep a close on new developments in VR. If you have been paying attention, you know that Oculus CTO John Carmack is one one of the most important think ...more

Snapchat made augmented reality selfie effects famous, with Facebook copying the feature across its mobile apps. Of course, others have followed, but their face tracking apps often pale in comparison to the original. Now, Google is giving Android developers the keys to adding ...more

The narrative that Magic Leap has weaved for the Magic Leap One has focused on the freedom of spatial computing versus dated modes of 2D screens. So a partnership with Shutterstock, a company that licenses stock photos and videos to creators, is a bit unexpected. But a closer ...more

The latest preview build for Microsoft HoloLens is packed with new sharing features, including support for the Miracast protocol. Available in the Insider Preview RS5 for the Windows 10 April 2018 Update, Miracast enables HoloLens users to mirror their view to a nearby Surfac ...more

For years, Magic Leap has promised to deliver stunning augmented reality experiences that will outperform any other competitor, and a newly revealed partnership hints that the company may be able to deliver on those promises. Framestore, the Oscar-winning studio behind many o ...more

Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick. For its Beauty Studio web app, Target uses the YouCam platform offered by Perfect Corp. Available through Target.com via any desktop we ...more

At Apple's education event in Chicago on Tuesday, augmented reality stood at the head of the class among the tech giant's new offerings for the classroom. The company showcased a number of ARKit-enabled apps that promise to make learning more immersive. For example, the AR mo ...more

From media insiders to the halls of politics, news travels fast on Twitter, making it one of the most powerful social media channels for disseminating or collecting information. Now, for better or for worse, you can immerse yourself in the data firehose of Twitter in augmented ...more

Just as the Transformers animated TV series of the '80s were basically half-hour commercials for toys, a new Transformers AR app for iOS similarly functions as a promotion for the latest installment in the film franchise. Paramount Home Media Distribution has published an ARK ...more

Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens. Users who opt in to the experience via ads running between user or publisher stories (or scan the corresponding Snap ...more

With the release of the Pixel 2 XL and the iPhone X, smartphones have hit a new high not just in price, but also raw processing power. These new flagships not only cost more than twice as much as an Xbox One or PlayStation 4, they have also become almost as powerful as far as ...more

CyanogenMod, the popular custom ROM available for many Android devices, has a nice little feature that displays a music visualizer beneath your on-screen navigation keys while you're listening to your favorite songs. It's a subtle touch, but it makes for a more immersive exper ...more

If you want to watch a movie on Netflix with a friend, family member, or significant other, but can't meet up in the same living room, the next best thing is doing it remotely from the comfort of your own homes. Xbox LIVE used to have a feature called Party mode that made it ...more

If you're an AirPods user, things are a lot better with iOS 18 and iPadOS 18. If you're not, it may finally be time to grab yourself a set of AirPods, especially if you're into privacy and gaming. Apple's iOS 17 and iPadOS 17 gave AirPods new features like Adaptive Audio, Con ...more

So the new iPhones have arrived. Like last year, Apple released three iPhones in three different sizes that vary in price and specs. There's the base model iPhone 11, and then there are the real deal, premium models, the iPhone 11 Pro and Pro Max. The iPhone 11 Pro and 11 Pro ...more

Apple's latest mobile operating system for iPhones, iOS 12, was released to everyone Monday, Sept. 17, and it's the same exact build that developers and public beta testers received as the "golden master" on Sept. 12, the day of Apple's 2018 special event. Install it to start ...more

Video chatting has become an important factor in the overall smartphone experience. Even just a few years ago, 37% of teens were making video calls on a regular basis, and that number has surely grown. 85% of households with infants have used video chat apps to call relatives ...more

After the dust settled from Apple's annual iPhone event, there's not a lot to get hyped up about the iPhone 13 lineup, particularly if you upgraded your smartphone last year. Sure, the iPhone 13, along with the premium Pro and Pro Max and the pint-sized Mini variants, get spe ...more

After several iterations of the product, Snap is focused on making sure the world knows that its smartglasses can be fashionable. This week, during a private event at Art Basel Miami Beach 2019, Snapchat's parent company pulled the curtain up on its limited-edition Spectacles ...more

Facebook and its Oculus subsidiary have been open about their intentions to bring AR wearables into the mainstream for some time now. Nonetheless, when Oculus talked about its AR plans at the Oculus 6 keynote presentation on Wednesday, it still managed to surprise its audienc ...more

In this jam-packed October, the Huawei Mate 20 Pro has flown under the radar in the US. Due to Huawei's lack of presence in the States, many are unfamiliar with the second largest OEM in the world. Huawei has continuously put out amazing mobile devices, and this year they rele ...more

The arrival of Magic Leap One is tantalizingly close and, although the company has been saving the last details for launch day, a few of the more important details were found this week hiding deep in the code on Magic Leap's website. While Magic Leap's AR hardware will be her ...more

It turns out that the government of Saudi Arabia has managed to do something last month's Game Developers Conference couldn't — give us a few new glimpses of the Magic Leap One being worn by someone other than Shaq. Last month, Magic Leap used GDC to launch its SDK, hold a nu ...more

A new survey of game developers paints a somewhat less than rosy future for augmented reality gaming, but there's still some hope for its long-term prospects. The Game Developers Conference, which is holding its annual event in March in San Francisco, recently surveyed about ...more

Thanks to Metaverse, it has never been this easy to create your own AR game. The platform gives users a web-based tool for building interactive AR experiences, with no coding knowledge necessary. Via a link or QR code, users can then share their project with others, who can v ...more

To revise a line from the Blues Brothers, when it comes to ARKit apps, we've got both kinds — home utilities and games. As such, two more candidates for each category have made their way to the app store. In addition, one by one, NFL teams are taking a pass at augmented reali ...more

For a long time now, VLC has been the go-to media player for Windows and Mac — but it's fast becoming the best third-party video player on Android and iOS, too. Aside from its ability to play virtually any file type, one of VLC's best features on mobile is the fact that you ca ...more

If you have a PlayStation 5 and an Android phone running Android 12, you can stream and play your PS5 games right from your mobile device using PS Remote Play. While simply pairing your PS5's DualSense wireless controller with your phone will give you the basic controls to pla ...more

Apple's augmented reality teases just keep on coming from the halls of its Cupertino labs. The latest comes in the form of an invitation to Apple's next public-facing event. • Don't Miss: A Brief History of Apple AR Smartglasses Rumors Slated for April 20, at 1 p.m. ET, the ...more

The Nintendo Switch and Switch Lite are console gaming on the go — with zero regards for modern audio features. Headphone jack? Check. Bluetooth connectivity? Not so much. While Nintendo seems to think we're all happy to live like it's 2015, there's a way to use your AirPods w ...more

Gaming immerses you in environments. To get the most out of the gaming experience, you want the most immersive experience possible. That starts with great audio. You want to hear every footstep, detect the closest explosion, and hear your teammate calling out as you travel th ...more

Apple has implemented a new sensor on the rear camera of its fourth-generation iPad Pro, and it's pretty exciting. It's called the LiDAR Scanner, a scanning "light-detection and ranging" sensor, and you may very well be acquainted with it if you follow any driverless car news. ...more

New year, new me. You finally committed to working on the best physical you by going to the gym multiple days a week. Except about an hour in, you start getting really tired of it all. Before you run to the exit, pick up your phone. If you're not careful, your phone can be a ...more

As excitement looms for Apple's annual parade of pomp and circumstance for its latest lineup of iPhones, some hidden hints in an internal build of iOS 13 has Apple enthusiasts salivating for what Cupertino is testing in the AR wearables realm. While Apple has yet to even conf ...more

The streaming content vision from Magic Leap recently underwent a quiet but major update, courtesy of AT&T. Previously, Magic Leap's retail and 5G partner AT&T made its DirecTV Now streaming television service available to Magic Leap One users. But now that the company has la ...more

The ability to shift between virtual reality and augmented reality seamlessly on one device is a dream of many AR fanatics, but the execution is usually fairly buggy or underwhelming. That was not the case last week when I got my hands on the Varjo XR-1 Developer Edition head ...more

Last year, Razer kicked off a new trend by building a smartphone from the ground up with mobile gamers in mind. At the time, many thought the Razer Phone solved a problem that no one really had — but a year later, we're starting to see that gaming phones are perfect for more t ...more