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Your favorite music-streaming app is taking artists from its popular RapCaviar playlist on tour to five major US cities. That's right, put down your smartphones and pick up your credit card because these tickets are going to sell fast. Don't Miss: How to Recover Deleted Spoti ...more

The arrival of Magic Leap One is tantalizingly close and, although the company has been saving the last details for launch day, a few of the more important details were found this week hiding deep in the code on Magic Leap's website. While Magic Leap's AR hardware will be her ...more

Up and coming Los Angeles-based rock group Palaye Royale has managed to grow a substantial social media following, and now the group is looking to grow its fan base through the power of augmented reality. And while AR isn't new to the music business, a new AR experience from ...more

Ten days after Magic Leap declared that it had selected the winners of its Independent Creators Program, the company has officially released an almost full list of grant recipients. For its first round of grants, the company filtered its submission pool of more than 6,500 app ...more

The first wave of iPhone X preorders, the ones with a delivery date of Nov. 3, sold out in ten minutes. You can still preorder one and skip the lines next week at Apple Stores across the country, but if you want that bezel-less beauty in your hands ASAP, brick and mortar might ...more

With the announcement of ARKit 2.0 at WWDC 2018, Apple is bringing some powerful new capabilities to mobile augmented reality apps this fall. Shared experiences, persistent content, and 3D object recognition will enable more social, transcendent, and immersive experiences for ...more

Smartglasses maker Epson remains the top gun in the drone market with its Moverio line of wearables, and the company is further elevating its offerings with its new Drone SoAR app for DJI drones. Made for the Moverio BT-300 Drone Edition, the app lets pilots view their drones ...more

While a new museum to house the original torch of the Statue of Liberty is under construction on Liberty Island and scheduled to open in May 2019, New York Times readers can now view the sculpture in their own space through augmented reality. Available in the NY Times mobile ...more

The perfect promotion for Pokémon: Detective Pikachu has finally come to fruition as Niantic has added some movie-related perks to Pokémon GO. Starting Tuesday at 4 p.m. Eastern time and continuing until the same time on May 17, Pokémon GO players taking photos with the enhan ...more

Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components. The Korean startup has just cl ...more

One developer has taken the formal name of the Magic Leap One: Creator Edition quite literally with an app that enables users to create a custom universe in their own living room. The app, called Universe Creator, by developer Les Bird, allows users to select from a library o ...more

Now that we finally have vertical plane recognition in ARKit (at least on a developer level until the spring iOS 11.3 release), the real promise of mobile augmented reality is beginning to come into focus on iOS. But a new report indicates that a major near future advancement ...more

In order for software developers to do their jobs as new hardware reaches the market, they will need the right tools to get their projects off the ground and into augmented and mixed reality devices. There have been completely new approaches to development when it comes to AR ...more

If print is a dying media, you might as well destroy books in the most beautiful way possible. Guy Laramée is a Montreal-based interdisciplinary artist who turns old books, such as the Encyclopedia Brittanica, into intricately-carved works of art using mostly a sand blaster a ...more

When it comes to augmented reality apps, visually immersive experiences are plentiful, but audio experiences are somewhat underrepresented. A new app for iPhones and iPads seeks to shift the AR paradigm toward the latter. Now available via the App Store, the Fields app create ...more

Winter is here, which means we have a lot of questions about the coming season of Game of Thrones. It's hard finding someone who cares enough to listen to you rant about why Jon Snow is the rightful ruler of Westeros. It's also hard to figure out who exactly everyone is and is ...more

The annual Augmented World Expo (AWE) typically packs the front page of Next Reality with new products and services from companies in the augmented reality industry. However, this year, some of the biggest business news came from outside the conference, as ownership of two of ...more

Augmented reality productivity software maker Upskill has expanded the reach of its Skylight platform with support for Microsoft HoloLens. Typically used with enterprise-focused smartglasses, like the Vuzix M300 or Google Glass Enterprise Edition, Skylight assists front-line ...more

When the announcement of the Cheddar app for Magic Leap first went out on Tuesday morning, the app was not available on my updated Magic Leap One (located in New York City). However, after checking throughout the day, I can confirm that the app is now live. The free app downl ...more

In the midst of outlining plans to release Pokémon Go in China and debut its new Harry Potter game during the back half of 2018, Niantic CEO John Hanke turned to the dark arts by taking a swipe at the company's AR gaming competition. During an interview with The Financial Tim ...more

When Apple unboxes the next major update to its mobile operating system this spring, iPhones and iPads will gain some significant new features for augmented reality experiences: verticality. In a preview of iOS 11.3 released on Wednesday, Apple unveiled details for iterative ...more

At its F8 developer's conference in 2016, Facebook went on record with a roadmap that called for augmented reality integration into Oculus within 10 years. Now, it appears as though Facebook is accelerating those plans. Based on recent job postings, Facebook's Oculus subsidia ...more

While the Minnesota Vikings have a realistic chance to become the first team to play in a Super Bowl on their home field, there will still be fans attending Super Bowl LII who will be in unfamiliar surroundings. In addition to selling them tickets, StubHub wants to coach fans ...more

The thrill and excitement of great tourism generally requires visitors to take part in the country's local fare in person. But Air New Zealand's new augmented reality experience for the Magic Leap One gives visitors an immersive taste of what the country has to offer without e ...more

Despite the recent gut punch of staff layoffs, Canada-based smartglasses startup North and its Focals are likely to be in the game for a while longer. On Sunday, a Canadian newspaper published a report that claims the company recently snagged $40 million in new investment cas ...more

Razer, the company known for PC peripherals and laptops, is joining the smartphone industry with a new device. Rumors have been swirling since they announced an event on November 1 at 4 PM EDT, but now, we have our best look yet with a leaked promotional video before the actua ...more

Enterprise augmented reality developer Atheer is bringing its AR solution for enterprise businesses to the HoloLens by way of a joint venture with fellow AR developer Design Interactive. The app, called Augmentor, provides troubleshooting guides to workers through the HoloLen ...more

Augmented reality is really picking up steam as a tool for marketing departments to pitch their products. Over the past week or so, we've seen numerous examples of the augmented reality used to promote events in the world of entertainment. In the movie business, Disney/Pixar ...more

Just as the modern travel experience has improved thanks to the internet, Airbnb wants to make your stay in a stranger's home easier by way of augmented and virtual reality. On Monday, the company revealed that it's working on augmented reality features that, in the future, m ...more

Snapchat and Snap Camera aren't the only augmented reality apps available for couples to use on Valentine's Day. Google has added an augmented reality video effect to Duo, its latest video communications app for iOS and Android. Now, when recording a video message, Duo users ...more

Another AR cloud savior has emerged this week in Fantasmo, a startup that wants to turn anyone with a smartphone into a cartographer for spatial maps. The company's camera positioning standard (CPS) captures spatial data through your device's camera. With this data stored in ...more

While Apple launched ARKit to enable developers to build augmented into mobile apps, Mozilla, the company behind the Firefox browser, is taking advantage of the platform to advocate for browser-based AR experiences. On Friday, the software maker made the WebXR Viewer app avai ...more

As part of its ARCore release announcement, Google also revealed a forthcoming app that's sure to excite those who celebrate '80s pop culture. That app is Ghostbusters World, which is coming later this year from Sony Pictures Entertainment Consumer Products, Ghost Corps (the ...more

While some widely praised immersive computing initiatives at Google are shutting down, over at Epic Games things are just ramping up, and it involves quite a bit of cash available to indie augmented reality developers and startups alike. At this week's Game Developers Confere ...more

Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs. In a patent application surfaced last week by Patently Apple, we now see that Google ...more

Microsoft and Sony are priming their promotional pumps to hype up their respective next-generation gaming consoles, Xbox Series X and PlayStation 5, both of which are scheduled to arrive in time for the 2020 holiday season. The former has enlisted the assistance of Snapchat a ...more

Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum. While Facebook takes aim at future consume ...more

Don't even think about posting a fake camping picture to Instagram because this account is committed to calling you out. The account entitled @youdidnotsleepthere is exposing fake pictures posted by travel bloggers to its over 36,000 followers. Don't Miss: How to Make Your In ...more

Smartglasses maker ThirdEye has announced that its X1 model wearable will be updated by the slimmer, as yet unreleased X2 model. Both devices will be promoted and sold through its partner, brick and mortar technology retailer b8ta. The company shared a close-to-final render o ...more

Apple released iOS 13.5 for iPhone on Wednesday, May 20. The update came just two days after the company seeded beta testers iOS 13.5's GM (golden master), the build everyone would get if all went well. While only available to beta testers, the GM is the same software as iOS 1 ...more

A new app for iPhones and iPads gives developers a sandbox for testing their AR experiences and sharing them with the world. Available now in the iOS App Store, wiARframe, a free app with no in-app purchases, enables developers to create their content via a web-based tool des ...more

When Magic Leap One owners unbox their new devices over the next few months (or, if they are lucky, days), they will have some familiar augmented reality news content to consume. That's because the augmented reality coverage available via the NY Time app for iOS and Android w ...more

Last month, we told you about U2's new augmented reality-powered music tour. But if you don't have the means to travel to the show, the group recently revealed an inside look at what it will be like and what inspired the band to dive into immersive technology. Sitting for an ...more

Now that it's been officially released for Android, Monument Valley 2 shot to the top of our best paid puzzle games list, and rightly so. This was no easy feat, as the games we covered ran the gamut of puzzles and all had stellar reviews. But there's just something about Monum ...more

Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera. Those two feature sets are about to join forces, as Torch will int ...more

The latest update to the Christie's app for iPhones and iPads extends its augmented reality capabilities to the famed private art collection of David and Peggy Rockefeller. The overall collection includes the works of Claude Monet, Pablo Picasso, Henri Matisse, Diego Rivera, ...more

While Apple's smartglasses development reportedly moves forward behind-the-scenes, the company continues to build on its AR software foundation in its mobile ecosystem with further iterations to its ARKit platform and the introduction of new AR development tools. On the other ...more

Have you ever browsed through Lenses on Snapchat and got bummed out when the app recommends that you "try this with a friend" and you're all alone? Well, now you can take AR snaps with your cat! The new Lenses for cats and their humans reside in the carousel alongside all of ...more

Niantic has gotten themselves into a bit of a mess regarding their hit game Pokémon GO recently. The company hosted a fan fest in Chicago earlier this month that ended up being a complete disaster. It was Niantic's first live event which likely had the company shaken after al ...more

Coming into this year's Consumer Electronics Show (CES), the common sentiment among observers was that this was expected to be the big year for augmented reality. But as the biggest tech conference of the year draws to a close, the reality is that 2018 seems more likely to be ...more

Augmented reality experiences for consumers, for the most part, are relegated to mobile devices at present, but creation and development of those experiences is still a province of desktop computers. Hold my beer, says Torch 3D, Inc. On Monday, the company introduced a new T ...more

Snapchat announced today that you can now design geofilters in-app, making it easier than ever to customize your snaps. This new feature incorporates a mobile creative studio, so you no longer have to use your computer to create your custom masterpiece. Don't Miss: How to Tur ...more

In recent years, medical professionals have demonstrated how the HoloLens can assist in surgeries, ranging from collarbone repairs to spinal surgeries to cosmetic procedures. Now, the largest children's hospital in the United Kingdom is also ready to deploy the technology. Al ...more

The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective. Magic Leap and Niantic, the industry's startup unicorns, ...more

Sketchfab, one of the leading 3D model aggregators, continues to defend its turf from encroachment by Google. This time, the company has deployed a new API that gives developers even easier access to Sketchfab's extensive library. With Sketchfab's download API, augmented and ...more

We already know that Microsoft has something big planned for later this month, and now we have details on how to watch the company's big reveal. Microsoft has posted the live streaming video link for the event, which will be on February 24, a day when many expect the company ...more

There is a whole world of smartphone accessories out there, some of which are more quirky than others and don't get the recognition they deserve. But these sometimes strange, sometimes embarrassing products can really make life easier on your iPhone or Android phone. We've fo ...more

For most mainstream users, LiDAR sensors for precision depth sensing remain the exclusive domain of Apple iPhones and iPads, but Google is helping Android device makers close the depth gap on the software side via its ARCore toolkit. After introducing new AR features for Sear ...more

Independence Day is right around the corner, and that means three things: fireworks, cold beer, and great food. I always love to cook festive foods for the Fourth of July, and I don't just mean the classics, like grilled chicken and brats. I mean foods that celebrate the Stars ...more

Snapchat may trail Facebook and Instagram in terms of daily active users, but a new partnership with Samsung may get those innovative AR Lenses onto the mobile devices of a lot more users. Non-fungible tokens, perhaps the hottest segment of the blockchain tech industry at the ...more