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Just as predicted (but perhaps with less fanfare than usual), Apple has made the move of adding a depth sensor to the rear camera of its latest edition of the iPad Pro. What is surprising is the type of sensor it is, and that plot twist raises the level of intrigue for Apple' ...more

As a native of Alabama, Apple CEO Tim Cook has a special place in his heart for the state. He also empathizes with the struggles that African-Americans have historically faced in the state, particularly during the 1950s and '60s civil rights era. Now, Cook and his company are ...more

In the late nineteenth century, the advent of the motion picture wowed audiences with a new storytelling medium. Nearly a century and a half later, augmented reality is establishing a new frontier in film. At the 2020 edition of South by Southwest (SXSW) Film Festival, kickin ...more

The Unity 3D engine is not only responsible for facilitating the creation of 60% of AR and VR content but it also plays a significant role in producing the immersive stories that increasingly push the boundaries of cinema. Some of these daring new immersive works will now be ...more

New year, new me. You finally committed to working on the best physical you by going to the gym multiple days a week. Except about an hour in, you start getting really tired of it all. Before you run to the exit, pick up your phone. If you're not careful, your phone can be a ...more

If there's any lingering uncertainty as to the mainstream viability of augmented reality, a list of the top mobile apps and games of 2019 serves to dispell those doubts. Of the top 10 most downloaded apps of 2019 according to app analytics service App Annie, six include augme ...more

Apple's ARKit has built a considerable lead in terms of features over Google's ARCore, but Google's latest update to ARCore adds a capability that makes the platform a bit more competitive with ARKit. On Monday, Google unveiled its new Depth API for ARCore, an algorithm that ...more

After establishing itself as a leader among media companies in augmented reality in journalism over the course of 2018, The New York Times pulled back from the technology this year. But this week, the media giant finally returned to the AR space to produce a story on air poll ...more

As one of the leading makers of processors for smartphones, Qualcomm further bolstered its place in the market with the announcement of the Snapdragon 865 earlier this week. On Thursday, the company took yet another step towards the future of augmented reality headsets and sm ...more

After opening up its Spark AR platform on Instagram for all creators, Facebook is already expanding the platform's capabilities on its Snapchat killer. On Monday, the company released version 76 of Spark AR Studio, which brings support for two new AR effect options for develo ...more

2019 has been a great year for smartphone batteries. Several phones have topped the 5,000 mAh threshold, and Apple finally went all in on 18 W USB PD charging, which means millions of new users are finally taking advantage of fast charging. All of this gets even better when yo ...more

As the demand for realistic volumetric video for AR experiences begins to grow (along with the available facilities and services for capturing it), researchers at Google have figured out how to improve upon the format. The team has devised a system, called "The Relightables," ...more

The week in AR business news started out with a bang with two bombshell reports that cast a shadow on the AR industry as a whole. First, we discovered that Magic Leap has pawned its patent portfolio as collateral in preparation for a Series E funding round. Second, word leake ...more

The next phase of the holographic display is upon us, and Looking Glass is aggressively making sure that it's at the tip of the spear when it comes to leading that charge. On Tuesday, the Brooklyn, New York, and Hong Kong-based startup unveiled the latest in its product line, ...more

Is the augmented reality magic fading down in Plantation, Florida? That's the first question some may be asking following a casual revelation over the weekend that Magic Leap, the maker of the Magic Leap One, has assigned much of its patent portfolio over to JP Morgan Chase a ...more

Augmented reality gaming pioneer and Pokémon GO mastermind Niantic is putting the pieces on the gameboard to prepare developers and gamers for the launch of its AR cloud platform. Announced in June 2018, the Niantic Real World Platform would enable multiplayer experiences, pe ...more

So, someone on your shopping list has an iPhone. Lucky for you, Apple's line of smartphones are practically made for accessories. From AirPods to adapters, there's something for every iPhone user in your life. Are you feeling overwhelmed by the options? You've come to the righ ...more

As demonstrated by holographic experiences for the Microsoft HoloLens and the Magic Leap One, volumetric video capture is a key component of enabling the more realistic augmented reality experiences of the future. But the augmented reality industry is accelerating the technol ...more

There have been enough music artists releasing Snapchat AR experiences over the past week to fill a small festival. Count them with me: Bruno Mars. Gucci Mane. Kodak Black. Missy Elliot. Imagine Dragons. Panic! At the Disco. The barrage of AR camera effects come courtesy of L ...more

With its 3D engine being responsible for approximately 60% of augmented and virtual reality experiences, Unity is continuing to place a premium on tools that not only keep developers working in its development environment but also make their workflows easier. During the keyno ...more

Magic Leap is making it easier for developers to share their spatial computing experiments with other Magic Leap One users. On Thursday, Magic Leap has opened up Magic Leap World for developers to publish concepts, which as defined by Magic Leap, are "free apps with limited f ...more

|Choose Your View: Quick Bullet Points | Detailed Descriptions Android's newest major update is a special one — it's the tenth full version of the world's most commonly used operating system. The latest release, dubbed simply Android 10 (codename Android Q), was first showcas ...more

The venture arms of Samsung and Verizon Ventures, along with Comcast, are among the strategic investors backing startup Light Field Lab and its glasses-free holographic displays in a $28 million Series A funding round Bosch Venture Capital and Taiwania Capital led the funding ...more

In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios. Now, the US Navy is also delving into t ...more

Sports technology company Form is testing the waters for augmented reality wearables with a product aimed at a very specific user group. On Tuesday, the company unveiled Form Swim Goggles, a $200 pair of goggles outfitted with a see-through display designed to feed activity d ...more

In recent weeks we've talked about the growing trend of smartglasses makers moving the brains of their devices to smartphones, and now a veteran of the space has joined that movement. On Wednesday, Epson revealed the Moverio BT-30C, the company's first truly affordable smartg ...more

Smartphones and dark mode go hand in hand. Screens can be bright, causing eye strain and battery drain, and dark mode can take the edge off both. It's perfect for nighttime browsing, but also for general use, especially on OLED displays with inky blacks. Dark mode, aka night m ...more

When Google finally gave us a dark theme for YouTube, it was a bit disappointing. They didn't use a pure black background, reducing some of the battery savings you'd get with an OLED panel. But with the help of another app, we can fix this, and not only get a real dark mode, b ...more

Occasionally, a not-so-great movie also does something so right that you have to forgive some of its sins and give it a little love. Such is the case with the latest film from Keanu Reeves, Replicas, which takes a HoloLens-style device and gives us a look at how future researc ...more

The idea of augmented reality isn't new, but the world of smartphones is looking to push it forward in a big way. As with any platform, both product demand and technological advancements have to catch up to the industry before it can become a viable solution for daily consumer ...more

Rooting. As an Android user, I'm sure you've heard the word once or twice. According to Kaspersky, 7.6% of all Android users root — but for the 92.4% who don't, we wanted to talk to you. Rooting allows you to remove barriers and open Android to a level of unprecedented contro ...more

Late last year, we got a little surprise from Razer. The gaming company released its first smartphone, and as expected, it targeted gamers. Branded as a gaming phone, it started a trend which several other companies followed soon after, including ASUS, Xiaomi, and even Samsung ...more

Despite the launch of ARKit a year ago, and ARCore this year, a true killer app has not arrived for either platform, that's according to the head honcho for one of the leading development environments for 3D applications. In an interview at TechCrunch Disrupt on Wednesday, Un ...more

While Magic Leap has gained attention for its ability to raise capital, the company (now with an actual product on the market) still faces an uphill climb against the titans of the industry. Namely, there's the looming presence of Apple, who 18 months ago didn't even have an ...more

If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism. As Magic Leap builds momentum in the run-up to the launch of its Magic Leap One headset, the ...more

It wasn't Christmas, but for Amazon Prime members, it was darn close: Amazon Prime Day, one of the biggest shopping days of the year, came and went earlier this week. Unfortunately, there weren't many Prime Day-specific deals to be had for augmented reality fans, but that does ...more

There's a lot more to your iPhone's dialer screen than just entering phone numbers and hitting the green call button. It's not very obvious, but there are secret codes that you can enter on the dialer to find out information about your device, help troubleshoot issues, and mas ...more

After a district judge approved the $85 billion merger between AT&T and Time Warner, we knew AT&T would be quick to reap the rewards of capturing Time Warner's media properties. Today, we get our first look at this with two cellular plans from AT&T. What makes these plans uniq ...more

While you were busy browsing Instagram, composing tweets, or chasing Snapchat updates, an eight-year-old ARKit developer was hard at work on her first step toward taking over the tech world via augmented reality. A new app called A.R.tist, created by Nova Fleming, allows user ...more

Samsung has legions of loyal fans, and for good reason — their Galaxy S lineup ticks so many boxes that it would be a downgrade to switch to any other phone. Though if you're still rocking an older model like the Galaxy S7 Edge, the all-new Galaxy S9 can tick all the same boxe ...more

With the Galaxy S9 finally making its debut, flagship season is officially underway. But even though Samsung's latest offerings are the newest phones out there, they already face some stiff competition — namely, the LG V30. The LG V30 has only been on the market since Septemb ...more

The Galaxy S9 and S9+ have a new camera feature that Samsung is calling "Dual Aperture." On the surface, that may sound like your typical techno-jargon, but it actually has some significant implications for the future of smartphone photography. In a traditional camera like a ...more

Mobile World Congress 2018 is here, and with it, Samsung has officially announced the highly anticipated Galaxy S9 and S9+. While we already knew much about the new phones, Samsung's presentation officially filled us in on what to expect from the S9's cameras, including dual a ...more

When it comes to media players, few are more capable than VLC. With its extensive codec support, VLC is able to play almost any video file. Partly due to its open-source nature, features are constantly added. This trend has continued with a new update that added native Chromec ...more

It has not been a good year for Apple, as far as software scandals are concerned. From autocorrect nuisances to secret slowdowns of aging iPhones, Apple has had a lot to answer for. iOS users now have another issue to worry about — it's being called "chaiOS," and it's wrecking ...more

The Consumer Electronics Show (CES) is the first big tech event of 2018. This year, if the early news is any indication, augmented reality could be the big star of the show. Vuzix headlines our early CES coverage, but expect to see a bunch more next week. Vuzix Blade Will Be ...more

The narratives around virtual reality consistently revolve around human empathy and emotion, while the story around augmented reality has been decidedly more dispassionate and business-focused — until now. In a stirring speech held at a recent TEDx event, Brian Mullins, the f ...more

So, you want to install the Oreo beta on your Galaxy Note 8 but you're not sure if it's stable enough. It is a beta, of course, so waiting until others have tried it out sounds safer. Well, over the past five days, I've used the T-Mobile version as my daily driver and there ar ...more

Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses. Under the deal, Quanta will manufacture and market AR headsets featuring optical technology ...more

Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs. In a patent application surfaced last week by Patently Apple, we now see that Google ...more

Apple took a giant step forward in terms of user customization with the new Control Center in iOS 11. With an improved design, buttons you can pick and choose from, and even a new default Cellular Data toggle, it's definitely a better iPhone experience. However, Apple also too ...more

For about a million Americans each year, a joint replacement brings relief from pain and restored mobility. But, 5–10% of those people have to endure another surgery within seven years, and most of those are due to an infection in their new joint. If doctors could treat infect ...more

Apple likes to make their products simple. However, sometimes that simplicity leads to a confusing user-experience. Take the Apple TV, for example. How do you turn it off? Just press the power button, right? Sorry, there is no power button. Okay, so it's like an iPhone and has ...more

Tesla founder and CEO Elon Musk said during the Model 3 launch party Friday night that all Tesla cars in production have the same driverless hardware, signaling that Tesla's jump to Level 4 hinges on a software update — but Musk didn't exactly say that. Often overlooked is ho ...more

If you've ever wanted to scour the basement of a Hollywood hotel looking for evidence of a gruesome murder spree, this new AR experience might be the game for you. Horror games have changed drastically over the years to make you feel like you're in the story. Video horror gam ...more

After watching Samsung's exploding phone fiasco this past year, I took comfort knowing that the likelihood my iPhone would suddenly combust was slim. However, after hearing about a recent incident in Wisconsin, iPhone owners may have reason to worry. According to a man named ...more

Twelve-year old Rory Staunton took a dive for a basketball during gym class and came up with a cut on his arm. The school nurse applied a couple of band-aids, without cleaning the cut, and off he went. In approximately three days, hospital physicians told his parents there was ...more

It seems we've come full circle in alternative dating routes. Just like a long time ago when people were able to go to matchmakers and watch videos of potential matches, the dating app 'Hinge' is now allowing you to add videos to your profile. In fact, many dating apps are st ...more

Snapchat recently updated their Android and iPhone apps with a new feature called Snap Map which lets you share your current location with other Snapchatters, as well as see their current locations. It may sound like an interesting new feature, but sharing your exact location ...more

Snapchat's newest feature will allow you to see where your friends are posting from around the world. Called Snap Map, this easy-to-use update gives users the ability to view your friends' stories and locations on a map. Snap Map works by recording your location when you open ...more