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On Thursday, Snapchat opened up its walled garden of World Lenses to the masses of creators with the launch of Lens Studio. Available as a free application for PCs and Macs, Lens Studio is billed as powerful enough for experienced developers to import their own 3D animations, ...more

The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network. During an event at SK Telecom's headquarters in South Korea, Jung-ho Park, th ...more

Earlier this week, we told you about the new Star Wars augmented reality collaboration with Nissan that will bring the famed science-fiction franchise to auto showrooms, and now we can show you what it looks like. The AR experience, called "See the Unseen," which is only avai ...more

Friends and family receiving new Portal devices for Christmas will have some extra stocking stuffers in the form of new AR features. On Tuesday, Facebook unleashed a cornucopia of new features and functionality for the video calling device, including new AR content for the St ...more

Already a dominant force at the box office, Marvel Studios appears intent on establishing itself as the ruler of augmented reality media as well. After licensing Iron Man to Hasbro for the Hero Vision Iron Man AR Helmet as a tie-in to Avengers: Infinity War, Marvel has return ...more

The Star Wars saga may have occurred a long time ago in a galaxy far, far away, but Nissan is using a futuristic technology to bring stormtroopers and droids into its dealerships. As part of its promotional tie-in with the upcoming Star Wars: The Last Jedi film, Nissan dealer ...more

I am an English major physically allergic to all algebraic formulas, so you're unlikely to get any help from me when it comes to solving any expressions. But in the glorious technological age we live in, there are plenty of apps that actually make math and problem solving fun, ...more

Facebook's camera platform is the augmented reality vehicle of choice to promote the latest musical effort from Taylor Swift. T-Swift's new album, Reputation, dropped today. To get her fans psyched, an AR effect electrifies the user with virtual lightning, while a snippet from ...more

Leave it to some lazy college kids to attempt to figure out a way to brew a pot of coffee without leaving the couch. Actually, this project wasn't lazy at all—quite the opposite, in fact. Created by Ohio State University students Carter Hurd and David Frank during HackOHI/O 2 ...more

From Instagram bot farms in China all the way to vending machines in Moscow that promise to sell you fake followers — the Facebook-owned empire is attracting the attention of the world around. When it comes to Russia especially, the country seems to be developing a little crus ...more

When Disney teased an augmented reality game called Star Wars: Jedi Challenges running on a headset from Lenovo, fans had more questions than Disney had answers. When? How much? Can I be a real Jedi? With official word today from Lenovo and Disney by way of IFA 2017 in Berlin ...more

While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality. Nonetheless, Toyota is catching up with the competition with a web-based augmented reality advertising campaign for the 2020 Corolla. Executed by ad ...more

Disney Parks are hard at work bringing the technology from a long time ago in a land far away to life for the opening of Star Wars Land parks in Anaheim and Orlando in 2019. Much of the environment, characters, and peripherals can be recreated through construction, costumes, ...more

On Tuesday, the smartglasses startup known as North finally took the wraps off its Focals product, but in a very unique way: The team simply opened a couple of stores and invited the public in. The flagship store is located in the quiet, upscale confines of Cobble Hill, Brook ...more

Augmented reality is beginning to leak out into the mainstream world. This is thanks, in part, to ARKit and ARCore. These releases turned the current smartphones owned by millions of Apple and Android users into AR-capable machines. And while there are definitely some awesome ...more

Like Marvel's Avengers, Facebook's Camera AR platform now has a number of new AR superpowers at its disposal, so it is fitting that Earth's Mightiest Heroes have the distinction of displaying them. Available now in via Facebook on iOS and Android, the Avengers: Infinity War A ...more

With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions. On the software s ...more

Facebook's earnings calls are generally focused on numbers—revenue and user growth. But this week the company's founder and CEO, Mark Zuckerberg, carved out a significant portion of the call to elaborate on Facebook's plans for immersive computing. • Don't Miss: Facebook CEO ...more

It's been an eventful week for Google+. Facebook decided to up its game and start rolling out several major updates intended to address privacy concerns. We got a glimpse into the future of Google+ via an insightful discussion between +Bradley Horowitz and +Tim O'Reilly. And G ...more

It is always a bittersweet moment to find yourself looking back on the fond memories that seem to have taken place in the distant past. When your favorite song from 10 years ago comes onto the radio, or when a sudden scent reminds you of the summers you spent as a child—these ...more

Google+ is taking over more and more of Google's core properties. This week, we've seen several announcements from Google blogs about new products, new features, new looks, new integrations. If you're like me, you actually want to know where to go for all the latest informatio ...more

The first Phone Snap challenge has come to an end and we have a winner! Congratulations to Rob Sawyer, for his funny and creative spin on the infamous Play-Doh character, "Mr. Bill gone MAD!!!". Much thanks goes out to all who participated in the toy challenge. I was very imp ...more

ZUGZWANG n pl. -S a situation in chess that forces a disadvantageous move 81 points (31 points without the bingo) You may not ever get a chance to play zugzwang on the Scrabble board, since it requires two G tiles and two Z tiles (obviously one Z being a blank), but you've p ...more

REREMICE 62 points (12 points without the bingo) Definition: bats (flying mammals) [n/pl.] But these aren't just ordinary flying bats. Reremice (or rearmice) are known more commonly as particolored bats, which is a medium-sized species in the family of Vesper bats. It's bino ...more

FRONDEUR 62 points (12 points without the bingo) Definition: a rebel [n] Actually, frondeur is a word associated with the Fronde, a French civil war from around 1648 to 1660, amidst both the Franco-Spanish War and Thirty Years' War. The word "fronde" literally means sling in ...more

In the first part of this series, we took a factual and technical look at the history of the Internet. I explained how all of these wires and servers got here in the first place. Obviously, a firm did not just create and build the Internet around 1995! Now that we know how the ...more

Giveaway Tuesdays has officially ended! But don't sweat it, WonderHowTo has another World that's taken its place. Every Tuesday, Phone Snap! invites you to show off your cell phone photography skills. Submit your best shot to our weekly competition for a chance to win an awes ...more

COLOSSUS n pl. COLOSSUSES or COLOSSI a gigantic statue 60 points (10 points without the bingo) A colossus is a huge statue with great size and proportions, but it could also mean a person or thing of immense size or power. It comes from the Latin word colosseus and the Greek ...more

The lack of a search function within Google+ is driving me crazy. It takes me way too much time to find the posts I want to save and refer back to, and it's counter-productive for Google to launch their social networking product without an integrated search. Although Google h ...more

This book surprised me. I read it for 2 reasons. 1) It seemed like one of those decently famous books that I should probably have read. 2) I wanted a hint into why anyone would name their son Evelyn. I didn’t receive an answer to my second inquiry, though I did discover tha ...more

Who doesn't love Star Wars? No one, that's who. And if you love Stars Wars, logic would follow that you like lightsabers, so central are they to the tale's mythology. It's part sword, part laser, and makes a sound like a humming motor have multigasms. If I saw one in real life ...more

The war between horror movie monsters has been going on for the better part of the last century. We're talking vampires, werewolves, ghosts, zombies and mutant flying creatures, each of which has had their fair share of the limelight in film. But it comes and goes. Once movieg ...more

In December 2009, Angry Birds was released to the public. The iPhone and iPod touch were the first to take on the demand, then a devoted HD version for the iPad. Since then, it's transcended iOS devices to appear on Android, Nokia, Palm phones, and many others. Next, it broke ...more

Aside from the popular television commercials Ogilvy & Mather did for Mattel's Scrabble back in 2000 and 2001, they also have a large history in print with Mattel. From 1998 until the present, they've been designing graceful, risible and salacious Scrabble and Junior Scrabble ...more

Over the past couple of weeks, there have been a series of high-profile hacks and leaks. From the rooting of CombinedSystems, to a secret FBI conference call leak, all the way to the distributed denial-of-service (DDoS) attacks on U.S. government sites—with a lot in-between. A ...more

Amazingly, a lot of people I know haven't even heard of SOPA or PIPA. Now, every English-reading person with an internet connection will finally have those two four-letter acronyms emblazoned in their minds. For the entire day today, Wikipedia's English-language site will be i ...more

In our media-enriched world, past and present, SCRABBLE has made a name for itself, whether deliberately, subconsciously, or influentially. You may have a read a book that had the popular word game within a chapter, watched a movie that showed your favorite characters bringing ...more

Contrary to popular belief, augmented reality apps have been available for a while now. I remember using the Layar app (still available for iOS and Android) to explore nearby businesses and landmarks with varying success via an early-generation Android handset. It would be ha ...more

The marketing team for Marvel Studios is doing "whatever it takes" to make sure you see Avengers: Endgame when it hits theaters in a couple of weeks, including offering an updated set of augmented reality Playmoji for the Playground app on Google Pixel. Included in an update ...more

Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters. Available via Snapchat, the AR experience places the familia ...more

With Snapchat making the leap into the smartglasses realm, Facebook had to find a way to try and steal its competitor's augmented reality thunder. On Tuesday, the social media giant took the opportunity to fulfill its promise from this year's F8 developers conference, as Spar ...more

UPDATE 5/12: According to Bloomberg, it looks like the merger is on. Anonymous sources claim discussions have already begun about consolidation. Looks like there might be a new 5G powerhouse after all. In case you haven't been following the news, the 5G war is so on. AT&T was ...more

The new WandaVision series is perhaps the hottest TV show on the Disney Plus streaming service since...well, its own The Mandalorian wrapped up its second season late last year. Now, after publishing AR experiences in partnership with Google to promote the latter, Disney has ...more

With the theatrical premiere of Deadpool 2 less than two weeks away, the hype train for the sequel to 2016's surprise R-rated hit is gaining steam, and augmented reality is on board for the ride. The marketing superheroes behind the movie have teamed up with 7-Eleven, which i ...more

Casey Hudson, the one-time project director for games like Star Wars: The Knights of the Old Republic and the original Mass Effect trilogy, has announced his return to his former home, Bioware as the General Manager. Of course, that also means he is leaving his role at Microso ...more

Wargaming's World of Tanks — the popular multiplayer online war game — teamed up with The Tank Museum to create an augmented reality experience like no other. Alongside several German tanks that are part of the exhibit, visitors can use Microsoft HoloLens and Google Tango tech ...more

The Broadway musical War Paint is teaming with augmented reality cosmetics app YouCam Makeup to promote the show on iOS and Android devices. The musical, which centers on the famous rivalry between Elizabeth Arden and Helena Rubinstein, two cosmetics industry pioneers, has bee ...more

If you own a Google Pixel, you'll soon have augmented reality versions of Iron Man, the Incredible Hulk, and Childish Gambino on your camera. During its now-annual consumer hardware launch event, Google unveiled its rebrand of ARCore showcase AR Stickers, now known as Playgro ...more

After announcing another massive round of funding to the tune of $502 million, Magic Leap is adding another powerful weapon to its creative arsenal: John Gaeta, the man who helped develop the iconic Bullet Time effect for The Matrix series of films. Gaeta made the announcemen ...more

There are so many great apps in the Google Play Store that it's become the number one app marketplace in the world. Here at Gadget Hacks we love apps and were excited to hear that the Google Play Store held an awards ceremony to celebrate some of the best apps of the year. Bu ...more

The potential of augmented reality is often shown in science fiction movies, but a new exhibit marries the genre with very real-world AR technology, to great effect. "Hollywood Dream Machines: Vehicles of Science Fiction and Fantasy" is a new exhibit at the Petersen Automotiv ...more

The research team at Google has found yet another way for machine learning to simplify time-intensive tasks, and this one could eventually facilitate Star Wars-like holographic video. In a recent blog post, Google researchers demonstrated how a neural network is able to separ ...more

Soon, kids young and old aspiring to imitate Iron Man will only need to learn how to duplicate Tony Stark's snarky wit, because Hasbro will now supply the augmented reality helmet. This spring, just in time for Avengers: Infinity War, the latest installment of Marvel's cinema ...more

If you or someone you know has younger kids and you're looking for an augmented reality toy, Pai Technology has just the educational option for you. For $199, the toy maker offers Augie, a spherical robot that uses augmented reality to teach children the basics of programming ...more

Think you're a true Star Wars fan? I bet you haven't created a demo using Apple's ARKit that creates a map of the entire Star Wars galaxy. How's that for being a fanatic? ARKit developer Namek Kural posted the demo on YouTube after previously abandoning a website with similar ...more