Magic Street

Another piece of Magic Leap's mysterious story has been uncovered thanks to a new patent application revealed on Thursday, March 15. The new patent application descriptions and drawings outline a method of using a head-mounted device to detect and translate sign language. Yet ...more

The year 2020 was a pivotal span of time during which the word "virtual" took on a brand new meaning. Instead of referring to VR or augmented reality, the term was hijacked to describe meeting across long distances through a variety of software tools, most often through video. ...more

By far the most significant development for AR in the coming months and years — the development that will drive AR adoption — will be our reliance upon the AR cloud. Soon, you will see companies attempt to brand this technology with some moniker they've created (for example, ...more

Just days before the release of the first image of the Magic Leap device, the company's CEO, Rony Abovitz, knew that the biggest moment of his life was about to unfold the following week. But instead of hunkering down in the Florida-based confines of the company's skunkworks, ...more

Alongside Sesame Street, the Dr. Seuss universe has been a constant presence in the formative years of several generations of children in the US. Now, Dr. Seuss's creations are continuing to maintain relevance with today's youth via augmented reality, just as the Sesame Stree ...more

In a world full of augmented reality camera effects apps, one app is going in a more social direction. On Tuesday, a rebooted version of Octi (which first debuted in 2018) dropped on the Apple App Store. Now, instead of merely adding AR effects to photos and videos, the app u ...more

In the arms race between ARKit and ARCore, Google scored a big win with the announcement of its Cloud Anchors shared AR experiences platform at Google I/O on Tuesday. A developer session held on Wednesday offered more detail on how multi-user experiences built via Cloud Ancho ...more

Getting support for your mental health is now as easy as opening up Facebook Messenger. By just opening up the Messenger app, you can connect to Woebot, a new chatbot developed at Stanford trained in administering cognitive behavioral therapy (CBT). The bot — developed by Dr. ...more

In honor of Earth Day tomorrow (woo!), visual artist Justin Brice Guariglia has released a new augmented reality app that lets you experience climate change from wherever you're standing. The app, named "After Ice," finds your current position through geolocation and then put ...more

Microsoft enjoyed a few months in the spotlight after releasing the developer version of the very first mixed reality (MR) headset, but now we're starting to see the competition jump in. The Meta 2 is finally out to the world, with the first wave of preorder shipments imminen ...more

While its competitors are concentrating on building out AR cloud platforms to give advanced AR capabilities to mobile apps, Ubiquity6 is taking a step in a different direction. On Monday, the company opened its Display.land tool to the general public, following its "early acc ...more

When driving, you can get directions hands-free by asking Siri. You can also make general map searches, show a location's details, call a query's phone number, and view traffic details. However, Siri defaults to Apple Maps for all those. If you prefer Google Maps, Waze, or ano ...more

Augmented reality is becoming a slam dunk for sports entertainment, as leagues, their teams, and their broadcast partners have been quick to adopt AR. This obsession with the immersive space is particularly true when it comes to the NBA. The league itself has produced AR apps ...more

The hype train that left the station years ago has reached its first stop, and now we finally have access to the Magic Leap One, the device many have claimed would revolutionize the augmented reality space at launch. But is that really true? On Wednesday morning, as Next Real ...more

When you drive along the deceptively sedate streets of Silicon Valley, there are few hints that all those nondescript office parks and low-rise buildings contain the very future of the planet, but they really do. On a recent trip to tech's epicenter, I found that out firsthand ...more

Augmented reality was recently named the "Mobile Disruptor of the Year" for 2017 by Mobile Marketer, but the technology is showing no signs of slowing down as we head into 2018. In fact, the technology appears to be gaining momentum. While Facebook takes aim at future consume ...more

Every year, some overly ambitious neighbor down the street amazes the crowds with his DIY illusion costume. While these costumes certainly require more work than pulling a mask over your head, they do have that wow factor that others lack. These costumes illicit lots of doubl ...more

Just as the augmented reality industry grows, so too does the segment dedicated to creating experiences for the tools becoming available. Leading the charge is former Magic Leap CEO Rony Abovitz, who launched a new venture focused on immersive entertainment and content creati ...more

People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the out ...more

Why do you need augmented reality? Because enterprise, they say. And while that's certainly true for several disciplines, there's still that mainstream use case hanging out there waiting for users to discover beyond the realm of enterprise and gaming. After much thought — and ...more

The launch of Android 4.1 Jelly Bean was also the launch of Google Now, a service that was supposed to one-up Siri, the resident personal assistant for iOS devices. Google Now offered enticing features, but its launch went unnoticed by a great many Android users. But that was ...more

On Tuesday, the smartglasses startup known as North finally took the wraps off its Focals product, but in a very unique way: The team simply opened a couple of stores and invited the public in. The flagship store is located in the quiet, upscale confines of Cobble Hill, Brook ...more

Yes, I know it's autumn and the trees are losing their leaves, but the seasons do not decide when I can or cannot enjoy ice cream. No matter how warm or cold is is outside right now, I will remain completely fascinated by rolled ice cream. Yes, rolled. Video: . Don't Miss: Cre ...more

Are we about to witness the future of Android OS? Of Google? Of the entire smartphone ecosystem?! Google has just turned 18 today (right?), Android just had its 8th birthday, and the rumor mill is firing on all cylinders in the lead-up to the October 4 launch event where they ...more

For all intents and purposes, Google could have called its 2023 developer conference A/I instead of I/O. Capitalizing on the artificial intelligence hype, Google devoted most of its keynote address to AI research, experiments, and developments. But there's some substance behin ...more

Social media apps like Instagram, Snapchat, and TikTok have plenty of editing tools that go beyond the basics, but there are still a lot of things they can't do. So if you want to apply interesting, unique effects to your photos and videos for social media, you'll need to add ...more

Gatorade: its popular red flavor can stain the whitest fabric, and its sweet taste is oddly refreshing after breaking a sweat. If you've ever participated in a sport, you probably spent halftime at games and practice breaks chugging the stuff. Though it made its name as a spor ...more

Today is the 10-year anniversary of the death of Apple co-founder and former CEO Steve Jobs. To commemorate the occasion, Apple has posted a message and a mini-documentary on its website. But beyond Jobs' visionary accomplishments, this anniversary is also an opportunity to p ...more

A modern iPhone is capable of running sophisticated, exquisitely-rendered games that rival titles on current-generation consoles. However, there is some value in classic video game titles, whether you grew up playing games on the Atari 2600, Nintendo Entertainment System, and ...more

If we were to assign a theme for the 2019 edition of the Next Reality 30 (NR30), it might be something along the lines of, "What have you done for me lately?" Many of the top names in the industry from the 2018 edition remain the same, but their positions have shuffled. The p ...more

The year 2018 was a rough one for Snap, the company behind the Snapchat app and the Spectacles wearable camera device. From executive departures to reports of slowed user growth, the company that once spurned Facebook's multibillion-dollar advances is now facing a moment of tr ...more

This time last year, we got our first taste of what mobile app developers could do in augmented reality with Apple's ARKit. Most people had never heard of Animojis. Google's AR platform was still Tango. Snapchat introduced its World Lens AR experiences. Most mobile AR experien ...more

Your days as an ordinary Muggle are over — as long as you have an iPhone. With just a word or two, you can use your iPhone and newfound Muggle-born powers to cast spells or utilize charms just like Harry Potter and team. Only your "wand" is from Apple, not Ollivanders in Diago ...more

Apple's iOS 13 has been available for beta testing since June, and the stable release pushed out to everyone on Thursday, Sept. 19. To help you make the most out of iOS 13 for iPhone, we've rounded up everything you'll want to know, whether a colossal feature, small settings c ...more

The private automobile has been an intrinsic part of our lives for around a hundred years. But over the last decade, car sharing has gained a very small but growing part of the mobility market. The more recent rise of companies like Uber and Lyft is witness to a more dramatic ...more

The new iOS 14 for iPhone arrived Wednesday, Sept. 15, 2020, alongside iPadOS 14, and there are a lot of features to uncover. Improved widgets. Better home screen customization. Exciting Messages improvements. New abilities in Camera and Photos. There's so much here that it'll ...more