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Wargaming's World of Tanks — the popular multiplayer online war game — teamed up with The Tank Museum to create an augmented reality experience like no other. Alongside several German tanks that are part of the exhibit, visitors can use Microsoft HoloLens and Google Tango tech ...more

Demand for Tesla's driverless features as well as its ultra-long battery ranges and a reputation for offering the best-in-class electric car driving experience helped Tesla see a 32% surge in its value as a brand, topping out at $5.9 billion in the BrandZ Top 100 Most Valuable ...more

Augmented and mixed reality experiences attempt to break us out of windowed computing experiences and allow us to place software anywhere in the room. But that software doesn't have to take a rectangular form—theoretically, the web doesn't have to restrict itself to a page in ...more

The world's most commonly-used desktop operating system is getting a huge makeover in the form of Windows 10. While there are many sweeping changes in this new version, some of the smaller tweaks may prove to be the most useful. For instance, an easy-to-access menu now allows ...more

While Windows 10 is still a few weeks away from a public release, that doesn't mean you can't enjoy its brand new features right now. Anyone with an Insider Preview account can install Windows 10 on their computer. And that doesn't just go for those that own a Windows PC—Mac u ...more

Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers. Meanwhile, Apple cont ...more

As Microsoft continues to bask in the glow of its HoloLens 2 unveiling and begins ramping up the hype to launch, Nreal and Vuzix are carving out their own niches in the AR hardware landscape. Nreal continues to make waves with its forthcoming tethered smartglasses, and its fo ...more

The recent announcement of a $480 million US Army contract awarded to Microsoft over Magic Leap for supplying 100,000 augmented reality headsets shows just a how lucrative the enterprise (and government) sector can be for AR. However, considering sales of total smartphones to ...more

Last week, Twilio showed off how avatar-based chat communications will work on the Magic Leap One, and now a new startup has unveiled yet another way that augmented reality telepresence and remote collaboration can take place on the device. Emerging from stealth on Wednesday, ...more

In this series, we are going to get you to the edge of building your own cloud-based, cross-platform augmented reality app for iPhone, Android, HoloLens, and Meta 2, among other devices. Once we get the necessary software installed, we will walk through the process of setting ...more

The reality of tomorrow will not be static. We're here to bring you a daily look into the cutting edge innovations poised to merge the impossible worlds of our imagination with real life. We're NextReality. What We're All About We're about to take a leap into the future that ...more

It is safe to say 2020 sucks. With the coronavirus pandemic and civil unrest, things haven't been great. But beyond impacting your emotional state, that upcoming phone you've been waiting for has likely had its release date pushed back. Because of the response to coronavirus, ...more

The company behind augmented reality's first real gaming hit, Pokémon GO, is quietly making moves toward supporting the rapidly growing smartglasses space that may one day move its content away from smartphones and tablets and onto AR lenses positioned on your face. On Friday ...more

This month, the power of artificial intelligence will be coming to more augmented reality developers as a leader in the game and 3D software development space and a major force behind the current school of cloud-based AI have officially announced a new partnership. In a post ...more

With the announcement of Google Glass Enterprise Edition last week, a literal behemoth entered the arena of companies serving augmented reality solutions to business customers. While Google Glass, with the backing of Alphabet, has the potential to be a disruptor, the field alr ...more

During the opening keynote of their Worldwide Developers Conference today in San Jose, Apple introduced the ARKit for the new iOS 11 that will bring augmented reality apps to millions of compatible iPhones and iPads. ARKit will allow developers to leverage motion tracking, su ...more

The future for the Meta 2 augmented reality headset will have to wait. While shipments were supposedly on their way out back in June, Meta revealed today that they need a bit more time to provide the best possible experience—and that's really for the best. Meta CEO Meron Gribe ...more

The emergence of Microsoft's HoloLens 2 as a cutting-edge US Army tool has focused a spotlight on the marriage between augmented reality and the military. Now a new startup is leveraging that interest in a different way by harnessing AR technology to assist the US Air Force, ...more

It's all fun and games until the technology is actually put into use and you realize augmented reality is now part of Death Star. That's what some AR insiders may be thinking once they get a look at the latest modified HoloLens 2 images released by the US Army. • Don't Miss: ...more

In recent years, the tech innovation space has been dominated by the US and Asia, with Europe weighing in, but still being mostly lauded for its art history and architecture. Now, Europhiles with a tech bent can enjoy a unique touch of the future while delving into Europe's p ...more

Android 11 is here. Prior to Google dropping the naming scheme, this would have been a dessert with an R name (maybe Rice Krispies Treat or Red Velvet Cake) — but nope, just plain ol' Android 11. And after months of betas and a global pandemic, it finally debuted a little over ...more

When filtered through the prism of the top stories of the year, the business of augmented reality 2019 was defined as much by epic failures of AR startups as it was by the promising developments that propelled the industry forward into 2020. On the dark side of the spectrum, ...more

Document scanning is possible via the Google Drive app, but my brain doesn't think of opening a cloud storage app to scan a document. I usually just open the camera app and take a picture instead — and apparently, I'm not the only one. Google has added a feature to the Pixel' ...more

Before smartglasses makers can dream of taking smartglasses to mainstream consumers, they must first determine the right mix of form, function, and price that will drive customers to buy into what they're hoping to sell. Google's AI research team may have part of the solution ...more

In the technology space, there are certain brands you grow to depend on. Whether it's due to a long, multi-decade track record of success, or new innovations that blow you away, some tech names accrue a rare kind of brand equity with users that's difficult to earn. That's why ...more

Hundreds of Windows 10, macOS, and Linux vulnerabilities are disclosed every single week, many of which elude mainstream attention. Most users aren't even aware that newly found exploits and vulnerabilities exist, nor that CVEs can be located by anyone in just a few clicks fro ...more

One of the primary marketing tactics used by Magic Leap in promoting the Magic Leap One was selling early adopters on the "magic" contained within the device. On Thursday, some of that magic was uncovered as the Magic Leap One was completely disassembled by repair engineers, r ...more

In the lead up to the Magic Leap One launch, Magic Leap has been coy about what the actual field of view (FoV) is for its first commercial product. Now, a developer noticed that the client-side source code of the FoV documentation (published last month as a placeholder with t ...more

During E3, many major game developers announced plans to bring console and PC franchises to mobile. These titles are designed for more serious gamers with competition in mind. All of this points to a shift in mobile hardware priorities — soon, gamers will need gaming phones ju ...more

Shortly after we detailed several indicators that the Galaxy S8 Oreo Beta Program would begin rolling out in the month of November, we now have a full changelog for the update. Many users on Reddit already found references to the beta in the Samsung+ and Samsung Members app. ...more

Those of us who are actively developing for the HoloLens, and for the other augmented and mixed reality devices and platforms that currently exist, are constantly looking for the next bit of news or press conference about the space. Our one hope is to find any information abou ...more

It was definitely a shocker when Microsoft proposed cross-network play between the Xbox One and PlayStation 4 last month. After all, Microsoft and Sony have been competing for the same user base for more than a decade now, and this new feature might actually decrease console s ...more

Ever since the Google Play Store removed its "Designed for tablets" section, it's been a lot harder to find good, tablet-optimized Android apps. Not that it was all that great to begin with considering that they used to list apps like Facebook and Twitter, which only have over ...more

Welcome back, my novice hackers! In this series, we have been exploring how a forensic investigator can find evidence of illegal or illicit activity. Among other things, we have examined the registry and prefetch files for artifacts and have done some rudimentary forensic ana ...more

The experience of actually using the HoloLens 2 can be difficult to describe to anyone who hasn't had a chance to directly interact with the device in person and be blown away by its immersive capabilities. That's why any new exploration into exposing the augmented reality ma ...more

The hype train that left the station years ago has reached its first stop, and now we finally have access to the Magic Leap One, the device many have claimed would revolutionize the augmented reality space at launch. But is that really true? On Wednesday morning, as Next Real ...more

Augmented reality is beginning to leak out into the mainstream world. This is thanks, in part, to ARKit and ARCore. These releases turned the current smartphones owned by millions of Apple and Android users into AR-capable machines. And while there are definitely some awesome ...more

Microsoft recently released "Seeing AI," an app aimed to help the blind understand their surroundings. As Microsoft puts it, "the app narrates the world around you by turning the visual world into an audible experience." We asked Matthew Chao, the brother of one of our founde ...more

While the world is only recently becoming aware of its existence, augmented reality has been around in some form or another since the '90s. In the last decade, with the advancement and miniaturization of computer technology — specifically smartphones and tablets — AR has becom ...more

Architects are natural candidates to be early adopters of mixed reality. Their trade consists of not only designing buildings and spaces, but also presenting those designs to clients, who then decide that their vision is worth spending thousands (if not millions or billions) ...more

Beginners luck is a phrase I have always hated. But really, beginners luck comes down to not letting your experience in something get in the way of the idea. This past weekend, I drove to Atlanta for my first ever hackathon, HoloHack, presented by ThyssenKrupp. Twenty hours a ...more

Away from the hype around Facebook's smartglasses, the high-end fascination with the Microsoft HoloLens, and the unending rumors about Apple's AR wearable is the small but powerful darling of the enterprise AR world—Vuzix. Well, now we're getting an inside look at where the w ...more

Every Galaxy S20 sold in the US — even the S20+ and S20 Ultra — simply can't be rooted. With the bootloader permanently locked, you miss out on the world of rooting and the customization it opens up, but modifications are still possible. Thanks to some Samsung-developed apps ...more

In the last decade, the number of people working remotely in the US has increased dramatically, and so has their need for technology and software to supplement that remote work. Whether you work from home or a coworking office space, the requirement for highly compatible and h ...more

For enterprise augmented reality platform makers, remote assistance apps represent one of the greatest opportunities to show off the power of immersive computing. These apps enable experts to guide front-line workers or customers with AR prompts and other content in the field ...more

People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the out ...more

As part of the iOS 11 update, Apple added a document scanner function that creates high-quality digital copies of physical documents, but it was only available inside the Notes app. With iOS 13, Apple has built its scanner right into the Files app, enabling you to quickly crea ...more

Apple CEO Tim Cook has said that augmented reality (or, AR for short) will "change everything." But what, exactly, is augmented reality? Generally, augmented reality refers to the process of presenting virtual objects and imagery — usually through a wearable lens or external ...more

Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field. The idea of the ...more

The mysterious technology product teased via an eccentric TED Talk nearly five years ago has finally been revealed, and it's called the Magic Leap One: Creator Edition. After all of the non-disclosure agreements, furtive comments from CEOs and insiders given early access to th ...more

The public leaks of NSA tools and information have led to the release of previously secret zero-day exploits such as EternalBlue, which was used in the notorious WannaCry ransomware attack. Despite multiple patches being released, many users have failed to update their systems ...more

The desktop Start menu is finally back! After receiving a lot of negative user feedback, Microsoft ditched the touchscreen-first approach of Windows 8 and went with a more traditional setup for mouse-and-keyboard users in Windows 10. Don't Miss: How Anyone (Even Pirates) Can ...more

One app is continuing to make a name for itself as the go-to platform for celebrity art that transcends canvas and paint and moves in augmented reality. The Acute Art app's latest example of this comes from the likes of BMW and its stable of fine artists who have spent decade ...more

The year is still off to a roaring start, with augmented reality at the center of nearly everything, from enterprise solutions, to entertainment, to safety. In the realm of streaming, the Marvel universe got another dose of augmented reality marketing help thanks to Disney Pl ...more

If you've ever spent any serious time examining the Chinese tech startup world, you know that it moves fast — very fast. The tech startups hailing from Beijing and Shenzhen are moving so fast that they're now in serious competition with Silicon Valley. The latest would-be com ...more

It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market. Those who have been in the presence of a HoloLens, Meta 2, or Magic Leap One have witnessed how powerfu ...more

While many of you were off surfing and lounging on some sandy beach or trying to figure out how to balance work with sky-high summer temperatures, I've been talking to all the companies that make augmented reality what it is today. My best opportunity came during the recent A ...more

We've shown you the best augmented reality headsets, and now it's time to show you the rest. These are the AR headsets you've probably never heard of or even seen. The AR headsets that, in some cases, have a shot at the big time, and may one day reach widespread adoption, and ...more

Because augmented reality is still so new to so many people, there are a number of would-be experts opining online, often repeating basic facts anyone with a spare 15 minutes can find on their own. That's why it's important to point out when someone delivers what could be cons ...more

As smartphones become more accessible, billions of people have come to depend on their features for daily life. One of the most important aspects these days is the camera. OEMs have been working for years to improve camera quality, and they seem to have finally figured it out ...more