Mirror Magic

Cosmetics maker Coty is hanging an augmented reality Magic Mirror on the wall of its Bourjois boutique in Paris that will tell customers which shade of makeup will make them the fairest of them all. And while the concept of AR-powered cosmetics marketing isn't new, Coty's ver ...more

Fool your friends, scare your cat, play a game while also admiring your physique! This "magic" mirror lets you do all that and more by letting you display words, pictures, videos, and even some games—all controllable through a mobile phone. Video: . It works by rigging an LED ...more

Now that its first developer conference is in the rearview mirror, Magic Leap continues to nurture its content development community, this time with an assist from strategic investor and retail partner AT&T. After accepting submissions through Oct. 26, Magic Leap held its fir ...more

The latest whispers about Apple's plans to launch its long-awaited (yet still unconfirmed) augmented reality device hits several familiar notes, but lands on a different refrain. Earlier this month, a generally-reliable analyst has predicted that an AR device from Apple would ...more

What does gold mean in the video game world? Well, it could mean a lot of things, but in the case of Dragon Age 2, it means it's on time for its March 8th release in North America (March 11th in Europe). And it's ready to go for all consoles: Mac, PC, PlayStation 3 and Xbox 36 ...more

This batch of live action reenactments of classic disney movie moments features Olivia Wilde as the Evil Queen from Snow White and Seven Dwarfs. In this frame there is also Alec Baldwin as the face in the magic mirror. Beauty and the beast features another Tron 2.0 actor, Jeff ...more

Cinderella, Little Red Riding Hood and Sleeping Beauty are some of the most horrific fairy tales ever written, but over the course of nearly 200 years they've become watered down and sugar coated for innocent children everywhere. The original tales by the Brothers Grimm are vi ...more

Things required: 1. A good pack of cards 2. Patience 3. Basic sleights of hand (Double Lift, Riffle) Effect of the magic: The magician displays a normal pack of cards facing down to the spectators, which is then shuffled by any one spectator. The magician then displays the ...more

Giveaway Tuesdays has officially ended! But don't sweat it, WonderHowTo has another World that's taken its place. Every Tuesday, Phone Snap! invites you to show off your cell phone photography skills. Submit your best shot to our weekly competition for a chance to win an awes ...more

In the world of developers, a "sandbox game" is video game where players are free to "roam a virtual world and change any factor at will"; these types of games demand creativity on the player's part, with no linear/"correct" way to play. Players are typically given infinite l ...more

Like the press covering film and many other specialized fields, video game journalists use all sorts of jargon to convey to their knowledgable readers as much information about a game as quickly as possible. For non or newbie gamers, this can be extremely confusing. Those of ...more

I've been dealing with emotional difficulty for many years. It started when I had surgery for the epilepsy I was dealing, and quite literally, dying with. Since the surgery on March 28, 1990 I have had no seizures, but I have had plenty of emotional difficulty. Along with that ...more

Sponge balls are a very cool magic effect. But you will have to master palming first. You will get very good reactions. The best part is that you can simply keep them in your pocket. Here is how to start. Palming Begin by pretending to put a ball in one hand while secretly k ...more

Thanks to its open-source platform and easy-to-use hardware and software, there's literally thousands of Arduino projects detailed online for anyone to make—a magic mirror, DIY polygraph machine, and hotel-hacking dry erase marker just being a few examples. Hell, you can even ...more

You may know the traditional way to take a screenshot on your iPhone, but it may not be the best action for your needs. There are faster ways to capture an image of your iPhone's screen, methods for capturing overlays and other elements that won't show in regular screenshots, ...more

Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique. This month, the company ...more

Mirror, mirror on the wall, who is the fairest of them all? Besides being one of the most notorious misquotes of all time (the line is "Magic Mirror on the wall, who is the fairest of them all"), it's a question that men and women probably have asked themselves more than once. ...more

By now, you've probably already seen Andy Serkis and his performance capture demo for Magic Leap. And sure, marrying motion capture acting and augmented reality sounds compelling, but how does it really work as an experience? A few days ago, I had a chance to find out, thanks ...more

Baby, it's cold outside, but, with some help from Snapchat augmented reality, Gucci is thawing our wintery hearths with a virtual trip to the tropics. On Wednesday, Snapchat launched a Portal Lens for Gucci designed to mirror the brand's Gift Giving advertising campaign featu ...more

Over the years, Magic Leap's long-cultivated shroud of mystery led some onlookers to buy into the company's dream before even trying the device, while for others, the secrecy seems to have stoked the kind of resentment and overcorrecting critique usually reserved for the might ...more

Apple CEO Tim Cook has said that augmented reality (or, AR for short) will "change everything." But what, exactly, is augmented reality? Generally, augmented reality refers to the process of presenting virtual objects and imagery — usually through a wearable lens or external ...more

Alternate US history is the go-to move for hot new cable and streaming shows, from HBO's Watchmen to Hulu's The Handmaid's Tale, reimagining how things might have turned out is an endless well of narrative inspiration. The latest show to delve into this genre comes from Disne ...more

Ever since Skynet took over the world in the Terminator film franchise, a large segment of the world's population has feared artificial intelligence. One new film wants to inspire the same fear over augmented reality. Don't Miss: Keanu Reeves Does AR Kung Fu in New Sci-Fi Fi ...more

Magic Leap's business strategy for bringing augmented reality to the mainstream has become even clearer via its latest funding round. On Friday, the company announced that it has secured $280 million in funding from NTT Docomo, the largest wireless provider in Japan. Video: ...more

Visitors to the Unity booth at the Game Developers Conference in San Francisco will get a special augmented reality treat courtesy of Magic Leap and Weta Workshop. On Monday, after alluding to the reveal in a blog post last week, Magic Leap revealed Grordbattle, a multiplayer ...more

In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles. Chief marketing officer Brenda Freeman and chief business officer Rachna Bhasin have been transitioned into advisory roles but will continue to report ...more

Usually, the camera adds 10 pounds, but with a new augmented reality effect in Like's mobile app, the camera can actually make you look slimmer. Called "Shaping Magic," the body recognition effect uses artificial intelligence to modify the width of the user's body or selectiv ...more

The knee-jerk reactions to Magic Leap's long-awaited augmented reality device, the Magic Leap One: Creator Edition, range from pent-up joy to side-eyed skepticism. That's what happens when you launch the hype train several years before even delivering even a tiny peek at the p ...more

This is the Harpo Marx tutorial. We have several recipes for silly putty in our index... with sound, but this version (from our friends at YouTube) is more colorful. We just like it the best. It is aesthetically more appealing than the others; conceived for the visually minded ...more

In just a few weeks, on May 29, the annual AWE (Augmented World Expo) conference will take place once again in Silicon Valley (Santa Clara, California, to be exact). And while everyone will be on the lookout for the next big thing in augmented reality coming from major player ...more

Unlike the realm of virtual reality, augmented reality is less about losing yourself in some fantasy environment, and more about getting things done in the real world. So while we've seen some great games that capture the imagination on devices like the Magic Leap One and the ...more

Some people believe that art makes artists immortal, and now one of the best known performance artists on the planet is working on taking that immortality into the realm of augmented reality. Marina Abramovic is using volumetric capture technology, along with the Magic Leap O ...more

In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios. Now, the US Navy is also delving into t ...more

Among the many partnerships mentioned early on in the life of the Magic Leap One, by far one of the most talked about has been the comic book app from Madefire. On Monday, the two companies finally released the app to the public, and we got a sneak peek at how it works just b ...more

While Leap Motion has given makers a DIY solution for building their own augmented reality headset with Project North Star, a self-described "AR wonk" has taken the blueprints one step further by creating an untethered version. Noah Zerkin, a research and development project ...more

Magic Leap has already entered the realm of entertainment and enterprise, but on now it has blazed its way into a new augmented reality frontier: fashion. On Wednesday, Moschino and H&M held a fashion show in New York City that, in addition to the traditional runway model vam ...more

Traditional media institution The New York Times continues to break new ground in its augmented reality news coverage, this time with a 3D volumetric capture of model Ashley Graham. The feature, part of the publication's coverage of New York Fashion Week, serves to shine a li ...more

After announcing another massive round of funding to the tune of $502 million, Magic Leap is adding another powerful weapon to its creative arsenal: John Gaeta, the man who helped develop the iconic Bullet Time effect for The Matrix series of films. Gaeta made the announcemen ...more

When you think of AR experiences, you typically think of something that either involves a headset or a handset. Augmented reality without either of those things has seemed impossible in the past. But if anyone is going to try to find a way to have an augmented reality experien ...more

The research team from Nvidia is returning to SIGGRAPH, an annual hotbed of innovation, with two new advancements in augmented reality displays. The first breakthrough, Foveated AR, is a prototype head-mounted display that uses an eye tracking method for dynamic focus while d ...more

Last month, Leap Motion's vice president of design and global creative director, Keiichi Matsuda (a member of the NR30), suddenly left the company. Just days later, a story leaked that revealed that Leap Motion had twice failed to lock in a potential deal with Apple. Now, as ...more

With the Masters, one of professional golfing's four most prestigious annual tournaments, now in full swing, Snapchat is giving users the ability to commemorate the moment in augmented reality. A new Lens in the Snapchat camera carousel places a white visor with the Masters l ...more

As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR. Meanwhile, it looks like Facebook is ramping up its efforts to get its o ...more

A week after the L.E.A.P. Conference, our cup of Magic Leap news continues to floweth over, with the company's content chief giving us some insight into the company's strategy, and Twilio sharing what its virtual chat app looks like. Elsewhere, the demand for AR among busines ...more

In what's becoming something of a regular occurrence, Magic Leap has yet another internal, unforced error on its hands. Thankfully, this time it's not about legal skirmishes or theft, but a rather unusual break from company protocol that has been quickly swept under the rug. ...more

The once blurry and mysterious vision of Magic Leap's future is slowly coming into focus in the present, despite the company's obsessive attempts to keep any and all information under wraps until the next reveal is absolutely necessary. A new tidbit of information hints at an ...more

The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly. Magic Leap is not ...more

While the portability of mobile phones makes gaming convenient, it isn't a perfect playing experience. With touch controls, small screens, and limited specs, smartphones lack the comfortability of dedicated gaming devices. But with a few tips, you can enjoy games as if you wer ...more

Black Mirror, Netflix's technology-horror anthology, never fails to provide thought-provoking entertainment centered around emerging and futuristic technologies, and the third season's second episode, "Playtest," delves deep into the worlds of mixed, augmented, and virtual rea ...more

The coronavirus pandemic has ushered in an unprecedented time in modern history where terms like "social distancing" and "self-quarantine" have pushed their way into the zeitgeist. One of the most popular (and likely most effective) ways that employers have done their part in ...more

Halloween is barely in the rearview mirror, but Coca-Cola is ready to bypass Thanksgiving altogether to accelerate the arrival of Christmas, and the brand has enlisted augmented reality as an accomplice. On Tuesday, the company introduced its holiday packaging for its Coca-Co ...more