New Facebook Design

On Thursday, Snap released three new templates for its Lens Studio that will give creators access to augmented reality capabilities previously only available to Snap's own design team. With the new Segmentation template, Lens Studio users can design Lenses that change the use ...more

Less than a week after securing a $25 million Series C funding round for automotive HUDs, DigiLens has introduced a new waveguide display for motorcycle helmets that's thinner, lighter, brighter, and manufactured at a lower cost. Designed for AR motorcycle helmets, the MonoHU ...more

Though the Golden State Warriors won the crown as the NBA's best team again this season, the Sacramento Kings continue their rule as the sport's technology leader, debuting their new uniforms from Nike through augmented reality today. With an assist from Zappar's augmented re ...more

The OnePlus 3 just launched, and if you're not sure about taking the plunge on the $399 budget smartphone, you can at least check out how the device's new wallpapers will look on your phone right now. Hampus Olsson, designer of most official OnePlus wallpapers, created four w ...more

One could argue that, at least for the moment, software development is more important to the augmented reality experience than hardware. Since a viable augmented reality headset has yet to emerge for the broader, mainstream consumer market, currently, the same devices that mak ...more

We watched the first piece of public-facing content Magic Leap has released so you don't have to, and, well, you didn't miss much. To be fair, the company's new video show, called Magic Leap Live, isn't designed to entertain. Instead, it's meant to educate and inform develope ...more

When it comes to differentiating from the competition, brands are continuing to leverage augmented reality to give consumers to the point that there are few "firsts" left to achieve in the marketplace. While L'Oreal jumps on the augmented reality bandwagon for cosmetics, Acura ...more

Augmented reality experiences for consumers, for the most part, are relegated to mobile devices at present, but creation and development of those experiences is still a province of desktop computers. Hold my beer, says Torch 3D, Inc. On Monday, the company introduced a new T ...more

Windows 10 marks a new era for Microsoft with the return of the Start menu, the demise of Internet Explorer, and the introduction of the remodeled Windows Store. While the new Windows Store is meant to bridge the gap between every device running Windows 10, many apps have yet ...more

Google updates the Play Store periodically, but the changes are usually subtle. A recent server-side update, however, is shaking things up quite a bit. In past versions, app installation pages have had images or videos at the top of the page to give app developers a chance to ...more

Our national month-long celebration of all things creepy and crawly comes to a climax on Wednesday with Halloween and will end with Día de Muertos on Friday, so now is the ideal time for the The New York Times to publish a mildly chilling augmented reality story for children. ...more

Technology and nature, typically thought of as opposites, are coming together in a new London exhibit. The exhibition is aptly named "WILD LIFE." It's located in London's Broadgate and was created by animal conservationists, the Aspinall Foundation, who partnered with a desig ...more

Reading through various internet forums, it certainly sounds like the Google Pixel and Pixel XL are attracting more iPhone users than any of Google's previous Nexus devices. The sales figures seem to back that up, too, as the Pixel is outpacing last year's Nexus 6P, and pre-or ...more

Snapchat just fast-tracked the majority of its app user base into the world of augmented reality production by making its Lens and Filter tools available to anyone with a web browser. On Thursday, Snap released a new web-based tool called Create Your Own that lets anyone crea ...more

Magic Leap just did something it didn't do during its recent Twitch hardware demo: show us some new demo footage of what augmented reality really looks like through the Magic Leap One. During this week's Unite Berlin conference, an event dedicated to Unity developers, Magic L ...more

In a press event this past week at the Game Developers Conference in San Francisco, California, Unity Labs, the experimental and forward thinking arm of Unity, announced an upcoming toolset for developers in the augmented, mixed, and virtual reality space called the XR Foundat ...more

Meta CEO and founder — and Next Reality 50 member —Meron Gribetz unveiled a new operating environment for augmented reality called Meta Workspace for the audience at the Augmented World Expo (AWE) in Santa Clara, California, today. Gribetz demonstrated several features of the ...more

Amazon has been toying with the idea of opening physical retail stores for some time now, even opening old-fashioned bookstores in select locations and teasing cashier-less convenience stores. But the online retailer has some new ideas in the works, including implementing virt ...more

Music producer Mark Ronson, fresh off his Oscar win for Best Original Song as a co-writer of "Shallow," the song by Lady Gaga and Bradley Cooper for the movie A Star Is Born, has now added augmented reality to his varied repertoire. On Wednesday, Ronson and Sony Music release ...more

The year 2018 was a rough one for Snap, the company behind the Snapchat app and the Spectacles wearable camera device. From executive departures to reports of slowed user growth, the company that once spurned Facebook's multibillion-dollar advances is now facing a moment of tr ...more

With the advent of ARKit, apps that can place virtual furniture in a real room have become nearly a universal practice for furniture retailers, with Pottery Barn being the latest to join the fray. While it might seem as though Pottery Barn is playing catch-up with the likes o ...more

Lowe's Home Improvement has been an early adopter of augmented and virtual reality in their business practices, so it was a bit of surprise that their name was absent from the ranks of companies launching ARKit apps last week. The retailer has returned order to the universe w ...more

Two companies behind a number of augmented reality devices have joined forces to develop a 3D depth-sensing camera system that will facilitate computer vision capabilities for augmented/virtual reality experiences and more. Qualcomm Technologies, Inc., whose processors power ...more

CyberTimez and the Wounded Warrior Program, using the Vuzix M300 monocular smartglasses, are teaming up to help supply veterans with little to no sight. The overarching goal here is helping these injured service members to find a new level of independence in a sight driven wor ...more

Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday. Meta Viewer enables Meta 2 users to view 3D CAD models in augmented reality while maintaining the int ...more

It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now. Hard ...more

Last year, Motorola released their Moto G5 Plus, a fantastic mid-tier machine that earned praise from both reviewers and consumers. Starting at $229, it was well-built and inexpensive considering everything Motorola managed to jam into it. This year, Motorola is looking to rep ...more

When Facebook launched its first hardware products last year, the Portal and Portal+ smart displays, the company mostly touted its video-calling features as it faced off against Amazon and its Echo Show. But Facebook also had an interesting feature that mostly flew under the ...more

This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week. While Magic Leap i ...more

Sony's Xperia smartphones are some of the most beautiful Android devices out there—but unfortunately, they're rarely promoted in the U.S. and are seldom available through major carriers (aside from the new Xperia Z5 devices), so not many Americans are aware of how awesome thes ...more

This week, at its developer's conference, Samsung took the wraps off a new tool from Wacom that bestows the S-Pen with AR powers, as well as its own entry to the AR cloud market called Project Whare. But while Samsung is just starting to float its AR cloud to developers, Nian ...more

Nvidia's decades-long development of graphics processor units (GPU) for PCs has given it a major leg up in the driverless space. Lead by charismatic founder and CEO Jensen Huang, Nvidia has recently extended its engineering knowhow to add neural networks for machine to its GP ...more

Google's been using their "Material Design" look in Android for years now, but a change is coming up with "Material Design 2," their updated version focusing on new colors, icons, and spacing. Whether it'll be called "Material Design 2" or not remains to be seen, but you can t ...more

You seriously won't even recognize Twitter after this. Twitter has launched a major redesign, their first in years and it seems the app is finally starting to listen to what users are looking for — starting to being the keywords. We had a little bit of a #TwitterFail earlier ...more

Despite funding difficulties that forced Meta to place employees on temporary leave in September, the augmented reality headset maker is reminding enterprise companies that it remains a viable option for visualizing and working with 3D design models. Earlier this month, Amar ...more

Osterhout Design Group just announced the upcoming release of the newest addition to their smartglasses lineup, the R-7HL, short for R-7 Hazardous Location. ODG worked directly with customers who work in extreme environments to come up with a durable solution that fits their n ...more

Any sufficiently cool new technology will be immediately repurposed to do something even cooler. Such is the case with Apple's iPhone X and its Animoji feature, which has led to something completely unanticipated: Animoji karaoke. The best example of this new pastime being en ...more

On Monday, at its annual Build developer conference, Microsoft revealed two new apps for the HoloLens apps. The apps, Microsoft Remote Assist and Microsoft Layout, will be available to HoloLens customers as a free preview for a limited time starting on May 22. Remote Assist ...more

To revise a line from the Blues Brothers, when it comes to ARKit apps, we've got both kinds — home utilities and games. As such, two more candidates for each category have made their way to the app store. In addition, one by one, NFL teams are taking a pass at augmented reali ...more

The augmented reality productivity app market for is a crowded space, so differentiation can be an advantage. Atheer is doing just that this week with their AiR Enterprise application. Elsewhere in the augmented reality space, Merge begins selling their augmented reality toy, ...more

It is finally happening. After not having a major update since August of 2016, HoloLens owners everywhere will soon get a number of new features added to their devices. At least if they are members of the Windows Insider program. Throughout 2017, the Mixed Reality Team at Mic ...more

The shifting sands of immersive computing, currently fluctuating between augmented reality and virtual reality, can be hard to navigate if you're only versed in one of the platforms. But a new series of videos from Leap Motion paints a picture of a near future world in which A ...more

Between acquisitions, hirings, patent applications, and insider reports, all signs point to Apple building a smartglasses product that could ship as soon as 2020, but the company has not officially confirmed such plans. Apple currently has 21 open positions that mention augme ...more

On Tuesday, at the Unite Berlin developers conference, Unity unveiled new tools designed specifically for augmented reality that could literally raise the technology to the next level. Coming this fall, a new extension for Unity called Project MARS (short for Mixed and Augmen ...more

The Augmented World Expo is winding down in Santa Clara, where Qualcomm, Vuzix, and Meta Company were among the companies making big announcements. But some of tech's biggest players still made news outside of AWE. Apple is looking for talent with augmented reality experience ...more

It will likely take a few more years before smartglasses are ready for primetime as component makers achieve the innovations necessary for consumer-centric device designs. Nevertheless, two technology companies are making steps in that direction as Qualcomm is rumored to be wo ...more

Augmented reality optics maker WaveOptics has just infused its operations with a fresh round of funding to facilitate its objective of bringing consumer-grade smartglasses at a $600 price point to market in 2019. On Tuesday, the London-based company announced that it has clos ...more

While they don't do augmented reality just yet, the latest styles of Snapchat's Spectacles 2 camera glasses serve as a peek into the future of how mainstream AR wearables may look. On Wednesday, the company unveiled two new styles, Nico and Veronica, that expand its Spectacle ...more

Nova Launcher continues to push the boundary of features available to home screen launchers. While most users are waiting for their OEMs to send out the Android 8.0 update, Nova provides access to many of Android Oreo's features to the 99.8% of devices currently using an older ...more

If you're not looking closely, it's easy to mistake last year's Galaxy S8 for the brand new Galaxy S9. Design, build materials, screen size, software — it's all virtually identical, save for a few exceptions. But those minor differences can add up. We made a chart highlightin ...more

Some drivers give Tesla's Autopilot update released this week rave reviews, after version 8.1 has taken longer than expected to live up to Elon Musk's "smooth as silk" Tweet from earlier this year. With this update, drivers report noticeable improvements in Tesla models' driv ...more

After years of waiting, Microsoft has finally updated its industry-leading augmented reality device, the HoloLens. During a pre-show event at the Mobile World Congress in Barcelona, Spain, HoloLens inventor Alex Kipman, along with Microsoft CEO Satya Nadella and Julia White, ...more

One of the better additions in the stock Android launcher is the Google Now page. Residing to the left of the home screen, this page presents a host of information based on the user's interests, which Google bases on analyzed data. Recently, the Google Now page design received ...more

Samsung and Apple are back in court, but this time it's not just money at stake. The Supreme Court's decision could have a far reaching effect on patent law and innovation in design. Smartphone design timeline. The so-called "Smartphone Patent Wars" began in 2011 when Apple su ...more

The mysterious technology product teased via an eccentric TED Talk nearly five years ago has finally been revealed, and it's called the Magic Leap One: Creator Edition. After all of the non-disclosure agreements, furtive comments from CEOs and insiders given early access to th ...more

After facing reports of financial troubles over the past month, Magic Leap came out swinging this week with a big push for the enterprise segment of AR, including a repackaged Magic Leap 1, a suite of enterprise apps, and updates to Lumin OS and its supporting development ecos ...more

When the Galaxy S6 hype-train was building momentum ahead of the phone's release, many reports had Samsung cutting back on its much-maligned TouchWiz skin. In the end, these reports were either highly exaggerated or entirely fabricated, because while not as egregious as previo ...more

While a viable version of consumer-grade smartglasses has yet to find mainstream success, two more contenders emerged this week, as Vuzix confirmed that a leak of a fashion-forward design is legitmate and Vivo introduced tethered smartglasses designed to pair with its new 5G s ...more

In its latest feature with an assist from augmented reality in storytelling, the New York Times shows readers the virtual crime scene it constructed to prove that the Syrian military conducted chemical warfare against its citizens. In the article, "How We Created a Virtual Cr ...more