Pokemon Battle Arena

Pokémon GO has had an incredible impact on gamers in a way we've never seen before, but you can only do so much in augmented reality on a smartphone. It's clear we're headed for more immersive experiences, but the Amsterdam-based development studio Capitola VR already created ...more

April Fool's has come early, with an update for Google's Maps application for both Android and iOS that's geared towards finding their next big hire: Pokémon Master. While we've been been collecting some of our favorite April Fool's Day Pranks to pull on your friends, co-work ...more

With the global COVID-19 pandemic preventing Pokémon GO players from venturing into the real world, developer Niantic has adapted the game for trainers to play in a socially-distanced manner. Likewise, with the annual Pokémon GO Fest, typically an exclusive gathering of playe ...more

Welcome to the first annual Next Reality 30, our list of people who've made the biggest impact on the augmented reality space in the last 12 months — and what a 12-month roller-coaster ride it's been. Apple introduced ARKit-powered apps last fall, Google launched ARCore for An ...more

Location-based gaming pioneer Niantic has offered a preview of its augmented reality cloud platform that could change the immersive content game yet again. Previously disclosed by Niantic CEO John Hanke in an interview, the Niantic Real World Platform for mobile apps enables ...more

We continue to field stories underscoring the strong trends of Investment in augmented reality in various sectors. This week, one company strengthens their offerings to the enterprise sector, while two other companies capitalize on the promise presented by augmented reality to ...more

The App Store has been around for almost 14 years now, and during that time, we must have seen over a million games come and go and stay and expand. But only a tiny fraction of those games have become blockbuster sensations because of the mighty App Store's reach on iPhone and ...more

While a release date for Harry Potter: Wizards Unite has not yet materialized, co-developers Niantic and WB Games have finally released gameplay footage and an in-depth game description to whet the appetites of eager Harry Potter fans. In addition to the reveal of gameplay fo ...more

The actual augmented reality portion of Pokémon GO is about to get even more fun for players. On Tuesday, the company revealed GO Snapshot, an extension of AR+ Mode facilitated by ARKit and ARCore that will enable players to pose Pokémon characters in augmented reality for ph ...more

With the Google Maps API giving entertainment brands the means to build their own location-based AR games, Niantic is raising the bar for the genre with new updates to Pokémon GO. In a blog post published on Monday, Pokémon GO announced the addition of research tasks to the a ...more

If imitation is the sincerest form of flattery, then Niantic must be blushing constantly, as numerous copies of Pokémon GO have spawned over the past year or so, seeking to capture the same success, often adding the lure of tangible prizes from brand partnerships. Freeze Tag, ...more

About a year ago, a certain watershed mobile augmented reality game based on a familiar video game franchise was released into the wild. Today, a number of imitators and emulators have introduced their own location-based games with hopes of similar success. The process of rep ...more

The company that pioneered music scanning for mobile devices is moving into the augmented reality advertising arena. Included in an update of their iOS and Android apps last week, Shazam can now scan special codes to immerse users in 3D animations, 360-degree videos, mini-game ...more

Dutch police are using a system very similar to Pokémon GO on smartphones, but they aren't walking around trying to catch little pocket monsters. The purpose of this system is to give augmented reality help to first responders who may be less qualified to work a fresh crime sc ...more

Want to actually catch 'em all? Pokémon GO has long-teased the opportunity to hunt for Pokémon in the real world through augmented reality, but few have had the opportunity to actually see it in action. Now anyone in the US can sign up for the field test for the chance to get ...more

The future of smartglasses for consumers seems ever dependent on Apple's entry into the market. Coincidentally, the exit of Apple's long-time design chief Jony Ive has shed some light on that eventual entrance. Meanwhile, as the enterprise sector of AR continues to expand, on ...more

Niantic's Harry Potter: Wizards Unite offers players an augmented reality look into the world of witchcraft and wizardry. The Wizarding World and Harry Potter novel series is full of unique and interesting characters, which is why it makes sense that Wizards Unite offers you t ...more

Apparently, it's Google Week for the augmented reality business. Now that ARCore has a firm foothold in the app ecosystem, Google is making a case with educators and marketers that the apps should have a place in schools and campaigns, and the company is also encouraging deve ...more

At long last, the magical world of Harry Potter has received a mobile game worthy of its name. Harry Potter: Wizards Unite is the game in question, and is set to touch down worldwide on June 21, 2019. For the longest time, however, the game has been available as a soft launche ...more

As promised with its teaser from Build 2019, Microsoft has unveiled the details for its augmented reality version of Minecraft for smartphones. The company published a new trailer for the game, which has a rather similar feel to the trailer Niantic originally produced for Pok ...more

While it has been slower to arrive than a walker limping through thick Georgia mud, location-based augmented reality game Walking Dead: Our World finally has a confirmed launch date: July 12. Along with a release date, the game's publisher, Next Games, has provided a few more ...more

Spring is finally here (in earnest now), and a new batch of great augmented reality Snapchat lenses have come along with it. New life has been breathed into meme culture with the spring lineup of TV shows, Mark Zuckerberg's ongoing investigation, and college kids with too much ...more

The new battlefield AR game announced by Skyrocket Toys today is similar to the childhood game "Tag", except the stakes are much, much higher. Skyrocket Toys are known for selling drones and other gadgets that have previously utilized AR/VR. This includes products such as Meb ...more

During the opening keynote of their Worldwide Developers Conference today in San Jose, Apple introduced the ARKit for the new iOS 11 that will bring augmented reality apps to millions of compatible iPhones and iPads. ARKit will allow developers to leverage motion tracking, su ...more

Online gaming is nothing new, and with live YouTube streams becoming ever more popular, there always seems to be a way to watch people play video games. Twitch TV offers the same spectator experience you've come to know and love, but the people over at TwitchPlaysPokémon have ...more

Since early March, iOS users have been able to enjoy the most popular video game sweeping the rounds. Android users have been left envious as they wait for a "few months," the only vague release date given by Epic Games. In the meantime, there are a few ways we can still satis ...more

Game design is among the fastest-growing industries in tech. What once was a passing hobby or niche job has become a thriving industry with a huge variety of work. If you are interested in learning game design, either as a hobby or a profession, then The 2021 Complete Learn to ...more

While the big names in augmented reality demonstrated the breadth of opportunities in the industry's landscape this week, one new startup showed off what is possible further in the future. On the AR wearables front, Magic Leap and Nreal, two of the current front-runners for A ...more

It looks like Pokémon GO players may get a surprise gift from the game's developer, Niantic, this holiday season. After teasing the arrival of Buddy Adventure last month, Niantic revealed on Tuesday that the new interactive mode for its blockbuster game will arrive by 2020. A ...more

Magic Leap's legal battle against Nreal has taken an intriguing turn this week, as Magic Leap set a date to discuss the matter with Nreal. But a new partnership struck by Nreal adds another wrinkle to the duel between the two AR wearable makers. Meanwhile, Magic Leap, YouTube ...more

The enterprise sector is where the money is for augmented reality at the moment, and remote assistance apps are the go-to app for many enterprise customers. We took a look at the leading apps and platforms from this category, from the top contenders to the underdogs with uniqu ...more

If you want free Poké Balls and eggs when playing Pokémon GO, you can find them at PokéStops in variation locations around your city, which are marked with towering blue icons on your map. Once you're at Level 5, they'll also grant you Potions and Revives to help you in your b ...more

As if teasing its own smartglasses weren't enough, augmented reality gaming developer Niantic gave gamers a glimpse of how 5G speeds can revolutionize how they play mobile games in the near future. This week, the company revealed Codename: Urban Legends, a demo game built wit ...more

Last year's augmented reality investments roundup was impressive. And in 2018, the dollars flowing toward AR haven't decreased, as venture capitalists and strategic investors continue to aggressively fund AR startups at a rapid pace. And while the technology still has yet to ...more

Considering Rovio Entertainment quite literally owes its existence to Apple and the App Store, it may ruffle a few feathers that the company has opted to aim the augmented reality debut of its blockbuster Angry Birds franchise at Magic Leap instead. Developed in partnership w ...more

This time last year, we got our first taste of what mobile app developers could do in augmented reality with Apple's ARKit. Most people had never heard of Animojis. Google's AR platform was still Tango. Snapchat introduced its World Lens AR experiences. Most mobile AR experien ...more

I had the opportunity to speak with the COO of Osterhout Design Group, Pete Jameson, shortly before the announcement of the company's R-8 and R-9 smartglasses models at CES in January. And while I sadly could not make it to CES to test the smart specs out right away, ODG invit ...more

Contrary to popular belief, augmented reality apps have been available for a while now. I remember using the Layar app (still available for iOS and Android) to explore nearby businesses and landmarks with varying success via an early-generation Android handset. It would be ha ...more

With the tagline "More Than Meets the Eye," the Transformers franchise was pretty much preordained to have its own augmented reality game, and AR gaming pioneer Niantic has stepped up to fulfill that destiny. Niantic will now join forces with toymakers Hasbro and Tomy and dev ...more

Having found success in video games and a hugely popular Netflix series, The Witcher franchise is now on the hunt for the coin Pokémon GO has earned in location-based augented reality mobile games. Developer Spokko, a subsidiary of CD Projekt Red (the developer behind the con ...more

The COVID-19 pandemic has increased the demand for virtual and remote collaboration, and Microsoft has a solution that may serve as the catalyst for more such apps for augmented and virtual reality in the near future. During the keynote for the company's virtual Ignite event ...more

Mobile gaming has exploded in recent years, with experts predicting 2.4 billion global mobile players by the end of 2019. It already accounts for 47% of the worldwide gaming market, besting console and PC. No wonder we've seen the rise of gaming smartphones, a class of phones ...more

Two brands with affinities for augmented reality, Marvel and the NBA, joined forces to inject some AR superpowers into Monday night's matchup of the Golden State Warriors and New Orleans Pelicans. While ESPN carried the traditional broadcast of the game, ESPN2 delivered a spe ...more

While the portability of mobile phones makes gaming convenient, it isn't a perfect playing experience. With touch controls, small screens, and limited specs, smartphones lack the comfortability of dedicated gaming devices. But with a few tips, you can enjoy games as if you wer ...more

Ever since the announcement of the Razer Phone, a wave of gaming smartphones started to hit the market. With ASUS being such a big name in gaming, it made sense for them to throw their hat in the ring. The result is the ROG Phone. And with this first try, ASUS has topped the r ...more

People say that money makes the world go 'round. And it's no different in the world of augmented reality. If there are any doubts about the future of the AR industry, it doesn't seem like many venture capitalists or corporate investors share those doubts. According to Digi-Ca ...more

If maintaining privacy is an ongoing battle, the front line is your smartphone. Apple included several new security features in iOS 10, but at the same time, some of the best new functionality comes with potential privacy trade-offs that everyone needs to understand. New feat ...more

The year is still off to a roaring start, with augmented reality at the center of nearly everything, from enterprise solutions, to entertainment, to safety. In the realm of streaming, the Marvel universe got another dose of augmented reality marketing help thanks to Disney Pl ...more

You might think you need to buy a thousand dollar phone to get a great experience while streaming movies and TV shows from services like Netflix, Hulu, and YouTube, but that's just not true anymore. While phone prices keep rising and the midrange segment now ranges from $300–$ ...more

The next big iOS version for iPad, iPhone, and iPod touch was revealed by Apple at WWDC 2018 and dropped for everyone on Sept. 17, 2018, less than a week after Apple revealed the new iPhone lineup. We've rounded up all the big picture items and secret features and changes we c ...more

Around this time in 2016, the predictions for the next year had reached something of a consensus: 2017 would be the year of augmented reality. But a funny thing happened on the way to the future — nothing much, really. At least not for the first half of the year. It seemed cl ...more

You've decided you want to lose weight or build lean muscle. That's great! Now grab your smartphone. It's a valuable asset that can help you achieve your physical fitness goals, whether to improve your health or enhance your appearance, and I'm going to show you how. Numerous ...more

It's already been a banner year for mergers and acquisitions in the augmented reality industry, with WaveOptics and Ubiquity6 among the notable companies acquired. Two of the more active M&A players, Snap and Epic Games, continued their respective buying sprees this week with ...more

The race for the future of AR wearables gained steam this week with several pivotal developments. First, Apple, the subject of numerous reports and rumors regarding its purported AR headset, is reportedly eyeing an in-person unveiling of the device for later this year, rather ...more

If we were to assign a theme for the 2019 edition of the Next Reality 30 (NR30), it might be something along the lines of, "What have you done for me lately?" Many of the top names in the industry from the 2018 edition remain the same, but their positions have shuffled. The p ...more

The year 2020 was a pivotal span of time during which the word "virtual" took on a brand new meaning. Instead of referring to VR or augmented reality, the term was hijacked to describe meeting across long distances through a variety of software tools, most often through video. ...more