It's a good sign for any emerging technology when one of the leaders of an industry adopts it. So when Mastercard, a brand so recognizable that it dropped its name from its logo at CES last year, decides to develop a mobile augmented reality app, the moment is a milestone for ...more
Two years ago, the 50th anniversary of the moon landing gave flight to a handful of Apollo 11 augmented reality apps and experiences, including one from the Smithsonian Channel. Now, as NASA's latest unmanned mission to Mars is scheduled to land on Thursday, the Smithsonian C ...more
The practice of using sound to trigger augmented reality interactions hasn't been widely used, but a new experience is so impressive that it could kick off more use of the dynamic. In a new promotion for the upcoming film Candyman, Universal Pictures has launched a web-based ...more
French automaker Renault is tapping into the promotional machine for Solo: A Star Wars Movie by deploying an AR experience through Shazam that's triggered via synergistic advertising. To access the experience, users scan the Shazam code embedded on bus stop advertisements in ...more
At Build 2017, the annual developer's conference, Microsoft featured a Windows Mixed Reality Academy. This class was designed to get a developer started creating Mixed Reality experiences quickly. For those of us already developing for the Microsoft HoloLens, while the class — ...more
If giving truly is better than receiving, then The Box AR should be the best ARKit app available when iOS 11 releases next week. Dad jokes and hyperbole aside, developer 8ninths puts a creative spin on placing holograms on the user's view of the real world. Every 24 hours, A ...more
Magic Leap One owners with itchy trigger fingers may have their itch scratched next week, as Magic Leap has shared a brief teaser on Twitter for the long-awaited Dr. Grordbort's Invaders game from Weta Workshop. The video concludes with the Magic Leap logo and the hashtag #le ...more
The oldest Zen temple in Kyoto, Japan, is now firmly rooted in the future with the launch of the MR Museum on Thursday. Produced by hakuhodo-VRAR, a new HoloLens experience at Kyoto's Kennin-ji Zen temple turns what was static imagery and art into living history, including a ...more
Following the surprise release of Magic Leap's SDK on Monday, March 19, Unity, Unreal Engine, and Mozilla followed up by announcing official partnerships with the company. "We are proud to partner with Magic Leap to integrate the Magic Leap platform with Unity," Unity announc ...more
It turns out that the video Magic Leap released earlier today was indeed a teaser for the public release of the Game of Thrones experience for meant for all Magic Leap One users. Available now for download in the Magic Leap World section, the app is a free download that allow ...more
Here are a couple of quick bits, and also a little bit of a teaser. If you know of my old YouTube channel and are a developer, you may be aware of the "Scale and Rotation System" tutorial series I did. I then started working for Next Reality and never finished it. Since then, ...more
While it's unlikely you'll encounter this caliber of insane pixelated madness in real-life, everyday New York City, you might be lucky enough to walk past a tangible "portal" of sorts. Below, images from Pixel Pour 2.0, an installation on Mercer Street in Soho. Previously, Ev ...more
In 2018, Niantic unveiled its in-development augmented reality cloud platform for smartphones, the Niantic Real World Platform. A demo showed Pikachu and Eevee cavorting in a courtyard, darting in front of and behind potted plants and people's legs as they walked through the s ...more
Apple released the third developer beta for iOS 14.5 today, Tuesday, Mar. 2. The company promptly pulled the update from the developer portal, before finally making it available for all shortly after. The update was surprising to begin with, since Apple released it at an unusu ...more
Apple released the second Release Candidate for iPhone on Friday, May 21. The new update, build number 18F72, comes four days after the company seeded the first 14.6 RC to developers and public testers, and two days after the first beta for iOS 14.7. Apple released this updat ...more
While many of the latest content partnerships announced by Magic Leap appear to lean towards entertainment and gaming, a new partnership with medical technology provider Brainlab has Magic Leap getting down to more serious business. The companies have arrived at an exclusive ...more
On Friday, the release date for her new album, Queen, Nicki Minaj is already grabbing headlines for the track "Barbie Dreams," where she disses Drake and a host of other rappers. It's a bit ironic that she's got beef with Champagne Papi, because both performers have now dropp ...more
In recent months, the Magic Leap One has frequently tied promotions to groundbreaking entertainment properties, but the latest may be the startup's biggest coup yet. On Wednesday, HBO announced an upcoming Magic Leap One experience that will allow fans to experience the world ...more
Two years ago, Facebook founder and CEO Mark Zuckerberg kicked off the F8 Developers Conference keynote with augmented reality and the introduction of Facebook's AR camera platform, now known as Spark AR. Since then, Facebook has faced an avalanche of controversy on its appro ...more
Dream of traveling the legendary Tran-Siberian railway, but can never quite get a trip together? Well, now you can do it from the comfort of your living room. Google Maps offers a virtual journey of the 5,752 mile trek from Moscow to Vladivostok. Via The Guardian, "The multi ...more
In recent years, augmented reality has increasingly helped to take art off museum walls and bring it (virtually) into people's homes and communities, offering new perspectives on classic pieces and modern creations alike. On Tuesday, Apple announced [AR]T, a new project desig ...more
After his fall from Asgard into space, the Asgardian Loki meets the Other, the leader of a warmongering alien race known as the Chitauri. In exchange for retrieving the Tesseract,2 a powerful energy source of unknown potential, the Other promises Loki a Chitauri army with whic ...more
Apple released the second developer beta for iOS 14.5 on Tuesday, Feb. 16. The update comes 15 days after Apple seeded developers the first 14.5 beta, which included a slew of new features such as default music app support, compatibility with PS5 and Xbox Series X controllers, ...more
Researching the job market thoroughly and with the correct resources is important to the advancement of your career. Watching this video will establish how to research your career options, find information about companies and familiarize yourself with job titles that are a fit ...more
Baby, it's cold outside, but, with some help from Snapchat augmented reality, Gucci is thawing our wintery hearths with a virtual trip to the tropics. On Wednesday, Snapchat launched a Portal Lens for Gucci designed to mirror the brand's Gift Giving advertising campaign featu ...more
The annual Coachella Valley Music and Arts Festival is one of those events that everyone talks about, so an augmented reality experience in the festival's mobile app and from one of its headlining acts, Eminem, basically means the technology is officially cool. The iOS versio ...more
All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ...more
While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device's Lumin OS and SDK. In version 0.97 of Lumin OS, arguably the biggest change is the graduation of Map ...more
Apple released iOS 13.4 to registered developers on March 18. The update comes just hours after news broke that iOS 13.4 would hit all compatible devices on March 24. The update is the GM (golden master), which makes it the same build as the official release we expect to see o ...more
Although Magic Leap's founder Rony Abovitz has a lot to say about his product, what people really want are visuals, and it looks like we're about to get a lot more of those in the coming weeks. In a post on Magic Leap's official announcements forum page, the company revealed t ...more
Where do you get all of those cool apps for you Android mobile device? There's one place to go to find all of the latest apps for your mobile phone, so what is it? Best Buy has answers. The Best Buy Mobile team explains how simple it is to add a contact to your Android enabled ...more
Apple released the first beta for iOS 14.7 today, Wednesday, May 19. The update (build number 18G5023c) comes two days after Apple seeded testers the RC (release candidate) for iOS 14.6. The new update adds the ability to set timers for HomePod on your iPhone via the Home app. ...more
Magic Leap's recent flurry of patent applications prompted us to look around for any trademark movements from the company, and it turns out that the Florida-based company has been quite busy. In fact, a number of recent trademark filing updates indicate strong interest in sev ...more
Why would Magic Leap, a company preparing to launch its first augmented reality headset this year, need a developer for iPhone and iPad apps? It's not as crazy as it sounds. The company has published a job listing for a senior iOS application developer to "help create the fut ...more
There's nothing quite as exciting in the beta testing world as a new update. Battling overloaded servers to download the latest update as fast as possible, just to scour through the new OS looking for the biggest features to the smallest changes. It was only Thursday that Appl ...more
Apple just released the fifth developer beta for iOS 14 today, Tuesday, Aug. 18. This update comes two weeks after Apple released iOS 14 developer beta 4, and 12 days after the release of iOS 14 public beta 4. Apple seeded this new update to developers at 10 a.m. PDT, the sta ...more
Apple just released iOS 13.5 for iPhone developers today, Monday, May 18. This GM (golden master) update comes 12 days after the release of iOS 13.5 dev beta 4, which introduced updated COVID-19 exposure notification logging settings and the ability to share your Medical ID wi ...more
Legendary drum-and-bass artist Squarepusher, the Warp records labelmate of fellow electronic music legend Aphex Twin, is back with his fifteenth album called Be Up a Hello, which is set to drop on Feb. 1. To kick off the launch, the artist has just released an amazing new mus ...more
Apple's iOS 14.5 is the biggest update to your iPhone since iOS 14. The new software features over 40 features and changes, including 217 new emoji, controller support for PS5 and Xbox Series X, and battery calibration for the iPhone 11 line. Now, Apple is inching closer to th ...more
As we aim for a wireless world, technology's reliance on cloud computing services is becoming more apparent every day. As 5G begins rolling out later this year and network communications become even faster and more reliable, so grows our dependency on the services offered in t ...more
Apple released the first beta for iOS 14.6 today, Thursday, April 22. The new beta (build number 18F5046e) comes just two days after Apple's spring event, as well as the iOS 14.5 RC, and features an easy way for beta testers to update to the latest beta software when running a ...more
Apple's new iOS 14.5 will be coming out very soon, and that's even more evident now with the release of the iOS 14.5 Release Candidate (RC) on Tuesday, April 20. Anyone can install this update and get all of the same features iOS 14.5 will give everyone for iPhone; only you'll ...more
The Lens Studio app has become a cornerstone of Snap and its augmented reality technology portfolio by giving developers, creatives, and novices the ability to create augmented reality camera effects for Snapchat. One reason for this is Snap's steady and frequent iteration of ...more
Apple just released the fourth developer beta for iOS 14.2 today, Tuesday, Oct. 20. The new update introduces eight new dynamic wallpapers, including four real-life landscapes, and four digital landscapes. Apple released this update just past 1 p.m. PDT, an unusual release ti ...more
With the Masters, one of professional golfing's four most prestigious annual tournaments, now in full swing, Snapchat is giving users the ability to commemorate the moment in augmented reality. A new Lens in the Snapchat camera carousel places a white visor with the Masters l ...more
Apple released the second developer beta for iOS 13.6 today, Tuesday, June 9. This update comes one week after the release of its first developer and public betas, previously called iOS 13.5.5, as well as the general release of iOS 13.5.1. Apple's first 13.5.5 beta introduced ...more
Apple's sixth iOS 13 developer beta was a welcome update for us beta testers. New options for toggling Dark Mode, a way to hide website previews when peeking links, plus UI changes made for a significant iOS 13 upgrade. We're hoping Apple continues this trend of fun and excite ...more
Niantic first unveiled its AR cloud back in 2018, using it to enhance the immersive capabilities of its gaming portfolio. Now, the company is expanding access to the system, allowing third-party developers to take advantage of next-generation augmented reality features for th ...more
Facebook's annual earnings call on Wednesday didn't come with any big surprises, that is, if you took everything at face value. However, if you read between the lines, and paid close attention to the very specific and intentional language the company's CEO, Mark Zuckerberg, u ...more
The era of virtual meetings has been evolving every few months, with augmented reality filters leading the charge in changing the way we interact when chatting via video streams. Now Zoom, the current leader in the virtual meetings space, has changed the game again by bring a ...more
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone. Originally built for virtual reality, the platform provides advertisers with six templates. For the front-facing came ...more
Apple released the first beta for iOS 14.2 to iPhone developers on Thursday, Sept. 17. A significant new feature that iOS 14.2 brings to the table is a new Control Center tile for Shazam music recognition. A simple tap of the tile will launch the operating system's built-in Sh ...more
The HoloLens opens up new, digital locales within our physical world, so it was only natural for the HoloLens Challenge to ask developers to create a portal into one. One developer rose to the task and gave life to wall art, turning it into an interactive game called Future Bo ...more
Nearly a year to the day after the unveiling Magic Leap One, Magic Leap has dropped another update to the Lumin OS that runs the device. Lumin OS version 0.94 is available now as an over-the-air update or via download on the Creator Portal for Magic Leap One users. The bulk ...more
Apple released iOS 14.5 developer beta 1, and the update sports a list of interesting features and changes. Some of those include support for the Xbox Series X and PS5 DualSense controllers, the ability to unlock your iPhone with Apple Watch, AirPlay 2 support for Fitness+, 5G ...more
AT&T Online Account Management portal for small business customers is a great place to manage a sea of information, BUT, it won't do you any good unless you know how to log in. This clear how-to shows you how to enter your AT&T username and password so you can manage your acco ...more
Google is going all in with Childish Gambino as its musical champion for augmented reality, as the duo has now dropped its second AR collaboration of the year. After Google launched his Playmoji for Pixel's Playground app earlier this year, Gambino, the musical alter ego of e ...more
Apple just released the first developer beta for iOS 13.4.5 on Tuesday, March 31. The update follows the previous week's stable release of iOS 13.4. Apple seeded developers the first beta for iOS 13.4.5 at 10 a.m. PDT, the company's standard release time for developer beta up ...more
Apple just released iOS 14 developer beta 7 for iPhone today, Thursday, Sept. 3. The new update (18A5369b) features new wallpaper options. Now, you can choose any color background for the rainbow wallpaper, and iOS will turn the background black when you enable dark mode. The ...more
Apple's upcoming update for the iPhone, iOS 13, is introducing over 200 new features. Many of those were never formally announced, instead silently released in new updates to the beta. After eight developer beta cycles, we were anxiously awaiting the release of developer beta ...more