Shaquille

SCRABBLE was invented by Alfred Mosher Butts, an architect in New York, in an attempt to make a word game that combined anagrams and crosswords, which involved chance, luck and a great degree of skill. Together, Butts and game-loving entrepreneur James Brunot, refined the game ...more

With the big reveal of the Magic Leap One: Creator Edition in December 2017, and now the update on Feb. 13, 2018, we no longer have to speculate as to what the augmented reality headset will look like or when (in general) it will be available. However, because Magic Leap left ...more

Lebron James, or King James to his royal subjects, is extending the reach of his kingdom beyond basketball and into the realm of augmented reality. The NBA superstar, in his role as pitchman for Nike, is the centerpiece for a new in-store Snapchat AR advertisement at the Hous ...more

During its presentation at Unite Berlin, Magic Leap gave attendees a crash course in developing experiences for Magic Leap One (ML1), we found out quite a bit more about how the device works and what we can expect to experience with the device. Alessia Laidacker, interaction ...more

The NBA Finals is underway, and now basketball fans with iPhones and Android devices can get closer to the action for free than they ever could with expensive courtside tickets. Now available on the Google Play Store after debuting on the iOS App Store last year, the latest v ...more

During the unveiling of its content partnership with the NBA, Magic Leap CEO Rony Abovitz, with an assist from former player/current pitchman Shaquille O'Neal, described at least one of the ways fans would be able to experience sports using the augmented reality device. What ...more

On Tuesday, NBA Commissioner Adam Silver joined Magic Leap CEO Rony Abovitz on stage to unveil a partnership between the two companies. While the device was not displayed on stage, NBA legend Shaquille O'Neal appeared via video wearing a large-sized Magic Leap One: Creator Ed ...more

Magic Leap's recent flurry of patent applications prompted us to look around for any trademark movements from the company, and it turns out that the Florida-based company has been quite busy. In fact, a number of recent trademark filing updates indicate strong interest in sev ...more

The first mobile augmented reality app out of the gate with support for Magic Leap One Creator Edition is Thyng, who is planning to release the headset version of the app later this year. Available now for iOS and Android using their respective AR toolkits, Thyng enables user ...more

Yonex has been monopolizing the badminton racquet market and still does. New competitors have come and go over the years without much success. Introducing Li Ning, a brand that shows great potential to challenge Yonex. Li Ning is a chinese company started back in 1990 with 4, ...more