Sneakers

The worst thing about running shoes is that they're expensive, but you're supposed to abuse them. Even if you're not a runner, everyday wear and tear takes its toll. No matter how well you take care of them, if you use them enough, they're eventually going to wind up looking l ...more

Living in Los Angeles has given me the opportunity to attend a bunch of really cool events. I've been to Dodgers, Lakers, and Clippers games, a few concerts at the Staples Center, and a plethora of smaller joints. In all of these places, I've found a consistent annoyance—I wa ...more

Move over, cosmetics companies. The athletic footwear industry wants to be able to give their customers the opportunity to try on products in augmented reality as well. A new mobile app from augmented reality commerce company Wannaby, appropriately named Wanna Kicks, uses sma ...more

You may have already heard of Zazzle, an online service that allows you to print on a variety of goods (tees, mugs, posters, etc.). You can design-it-yourself, or choose from Zazzle's library of available designs. Of late, Zazzle has partnered with Keds to offer something a b ...more

We've seen a variety of AR experiences related to athletic footwear over the years, but Puma is betting sneakerheads will buy into a version of interactive design where sneakers are the augmented reality experience The shoemaker launched the LQD Cell (pronounced "liquid cell" ...more

After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience. On Thursday, Nike unveiled its new Nike Fit tool, which the company is preparing to add to its existin ...more

When you're talking about collectibles, in 2021 it's heresy not to include the world of sneakerheads. Nowadays, a single, limited batch of newly designed sneakers from Nike can quickly sell out and then go on to be resold for many thousands more than they were purchased for at ...more

Jogging at night is risky, but with these LED sneakers, the odds of getting hit are drastically reduced. Creator Will Cruz wants you to be safe, so he has generously shared full instructions for making your own light up kicks. Previously, HowTo: Auto-Lace Your Kicks.

Wacky "mutant bicycles" by Todd Kundla. Shoe Bike takes the cake. Previously, Thieves No More! If Gumby Were a Bicycle... World's First "Car" Looks Like a Bike and Runs on Fire. Lube No More: Chainless Bike Operates With Pulley System.

Know how some people have a natural way of lighting up a room? Well, hacker i-am-jen has an artificial one—LED sneakers! Powered by a pair of 6-volt batteries and two teeny-tiny RBBB Arduino microcontrollers, the shoes offer a high-tech, DIY spin on the mass-market L.A. Lights ...more

Nike's newest app is changing the way we shop. Called SNKRS, it uses augmented reality to sell the limited edition Nike SB Dunk High Pro "Momofuku" sneakers. The free app — available for both iPhone and Android — generally works sans AR by allowing users to shop for popular N ...more

Japanese footwear brand Onitsuka Tiger and fashion label Anrealage have teamed to produce the world's first augmented reality sneakers. The shoes — called the Anrealage Monte Z — look like a regular pair of sneakers until you view them through Anrealage's new AR app. Once view ...more

Erica Dorn's Marathon Cake for the NIKE78 Project.

While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well. Yet, here we are, with Gucci adding an augmented reality try-on camera tool to its iOS mobile app, available now via the App Store, fo ...more

Some tried to call it a brief cryptocurrency-fueled fad, but it looks like NFTs are here to stay. Now, one of the biggest sneaker companies on the planet, Japan's Asics, is getting into the game with its own set of NFTs, and there's a virtual object component included. • Don ...more

Some women see Halloween as a once-a-year opportunity to dress in something skimpy without dealing with as much scrutiny as usual. That can be fun, but not everyone is comfortable enough wearing so little, and the costumes are so boring and repetitive. Some of us just don't fe ...more

Wet shoes are uncomfortable, no one can deny that. Just think about walking around with soaking wet footwear ... and each squishy step you take. Makes you cringe, doesn't it? It can happen in heavy rain, at the beach, or from an unforeseen puddle on the street. And while you c ...more

Glow sticks, a popular favor at parties and outdoor events, and a must-have on Halloween, can be traced back to the United States Navy in the mid-1960s. The military desired improved visibility during night operations, and glow sticks, with their small-size portability and lac ...more

It'd be a financial burden to have to buy new shoes every time a current pair gets scuffed up, but thankfully there are some easy DIY tricks for saving us that trip to the shoe store. Scuff marks can easily be remove from shoes and sneakers using common household items found i ...more

MineCon 2011 (held at the Mandalay Bay in Vegas) was in a word, awesome. The crowd was overwhelmingly young, the vibe was fun and nerdy, and best of all, the costumes were inspired. Below are my favorites, which unfortunately aren't of the best quality (lighting was low and su ...more

In recent years, Hollywood has taken a shine to hackers, with hackers appearing in almost every heist or mystery movie now. This can be both good and bad for our profession. As we know, whichever way Hollywood decides to depict our profession is how most people will perceive i ...more

With film being such a vital outlet and marketing tool for fashion, movie stars are either wearing the coolest and latest threads, or retro looks that are sure to make a comeback. I regularly see a cool jacket or pair of sneakers being worn by an actor in a movie I'm watching, ...more

Upgrading from velcro-only shoes to laced-up sneakers is an important step in life. Days are spent practicing the perfect bow-tying method, and people even argue as adults over tying with the bunny ear method versus the loop-and-wrap trick. Despite the years of shoe tying exp ...more

Since its debut, retro thriller Stranger Things and its characters have become ingrained in our popular culture — especially the telekinetic Eleven. For cosplayers, it didn't take long before they grabbed their boxes of frozen Eggo waffles, blonde wigs (or bald caps), and pink ...more

Lasagna, that layered, creamy baked pasta dish, is a lovely comfort food that's great for a crowd. But if you've ever made it, then you know you're usually left with some leftover lasagna noodles. (Although that's always better than the frustration of running out of the noodle ...more

In a recent arbitrage tip, we showed you the secret to making money fast by buying and selling the same thing over and over again on eBay. But there's one thing you need to know about the buying part—get the lowest price possible! This article aims to show you some of the best ...more

Timely costumes for Halloween are awesome—especially really obscure ones—because they're indicative of social awareness. In 2010, I remember seeing several Chilean Miner costumes, which I thought were great. 2012 brings new stories, new characters and more importantly...new Ha ...more

The video for Robin Thicke's "Blurred Lines" got its fair share of attention due to the three topless models who star in it. In the second version, they're covered up, but just barely. Both the song lyrics and the lack of clothing sparked plenty of debate, controversy and even ...more

In our media-enriched world, past and present, SCRABBLE has made a name for itself, whether deliberately, subconsciously, or influentially. You may have a read a book that had the popular word game within a chapter, watched a movie that showed your favorite characters bringing ...more

Scrabble has invaded just about every medium out there. It started as a mere board game, but has since spawned numerous board game spinoffs and variations, an electronic version, mobile apps for just about anything (Android, iPhone, iPhone, iPad and Kindle), games for both PC ...more

We frequently associate plastics with the modern era, starting at around the 1950s with the prevalence of bakelite. However, for all of you "you can't use plastic in Steampunk" purists out there, I have bad news for you: Victorians used plastic! Granted, bakelite is the firs ...more

On Tuesday, on the one-year anniversary of the announcement of its AR Camera platform, Facebook founder and CEO Mark Zuckerburg revealed at the company's F8 developers conference that the platform will be extended to the company's Instagram and Messenger apps. Users of the In ...more

I loved my Lite-Brite as a kid. There was just something about using those little multicolored pegs to make my own designs, and it's not exactly a secret that kids love anything that lights up (LED sneakers, anyone?). So how do you combine the old-school fun of Lite-Brite with ...more

Nike has launched an augmented reality design tool at its Niketown store in London that lets shoppers customize sneakers and see their designs on a real product. At the NIKEiD Direct Studio, shoppers can choose color and material selections on an enclosed tablet and see their ...more

In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds. According to US Patent No. 9858719 (as originally disc ...more

Apple continues to impress the AR world with game-changing innovations that add to their already incredible products. The company's most recent endeavor has been to plunge into the world of augmented reality with the announcement of their ARKit. Now it seems they are already ...more

If you don't know Clay, you're probably going to want to. According to their website, Clay VR's goal was to not only expose users to the world of AR/VR, but fully immerse them in it. Clay does this by allowing users to feel like they were touching the objects in virtual world ...more

If Google hasn't already demonstrated that it is serious about augmented reality, then it made it abundantly clear at the Google I/O keynote on Tuesday. After opening remarks from Google CEO Sundar Pinchai, which included a preview of AR navigation included in the Google I/O ...more

It feels strange to be walking through an open field in a small village in the English countryside. There's no one else around — just the four of us: me, my husband, my 12-year-old son, and my adult niece. The day is spectacular, particularly for England. The sun is shining, a ...more

While a viable version of consumer-grade smartglasses has yet to find mainstream success, two more contenders emerged this week, as Vuzix confirmed that a leak of a fashion-forward design is legitmate and Vivo introduced tethered smartglasses designed to pair with its new 5G s ...more