Stars Wars

During the unveiling of its content partnership with the NBA, Magic Leap CEO Rony Abovitz, with an assist from former player/current pitchman Shaquille O'Neal, described at least one of the ways fans would be able to experience sports using the augmented reality device. What ...more

RED has apparrantly been blowing minds with the revolutionary technology inside its upcoming Hydrogen One. Like the Razer Phone in late 2017, most of the cool tech lives inside its screen — which, also like the Razer Phone, is unlike any other on the market today. RED, too, is ...more

Everything that has a beginning has an end. This week marked the end of the long wait for the reveal of Magic Leap's first product and the beginning of the wait for more substantive details. Likewise, Google Tango will meet its end in March 2018, when ARCore will officially b ...more

If you need a Halloween costume posthaste, you really can't go wrong with a LEGO man costume. And one made from cardboard that is fully functional, well, you'll probably win the "Best Costume" contest hands down. Not only will this mecha-esque costume wow everyone you meet, bu ...more

The promotional images for American Horror Story: Cult have been some of the most arresting in recent memory. They mash coulrophobia, trypophobia, and body horror together with some serious economy into a succinct, colorful, image. It's like a bad car accident that you can't s ...more

Clearly, the next big battlefield for tech gamesmanship between Apple and Google will be augmented reality. While the announcement of the new iPhones by Apple may have underwhelmed in the AR department, they did highlight their new ARCore platform and Core ML image recognitio ...more

There are so many great apps in the Google Play Store that it's become the number one app marketplace in the world. Here at Gadget Hacks we love apps and were excited to hear that the Google Play Store held an awards ceremony to celebrate some of the best apps of the year. Bu ...more

Every year the fine folks at Row Three do a post-TIFF mega-wrap up, collecting the micro-blurbs of a bunch of attendees into a giant meta-analysis of what everyone liked, loved, hated, etc. etc.. We'll link to that post when it goes up on the weekend, but in the mean time, her ...more

It's not so difficult to stay at home during the coronavirus lockdown when there's so much free entertainment to take advantage of. That seems to be the M.O. for many studios and streaming services, as they've made so many shows and movies available to the public for free. Tha ...more

The results of Microsoft's $480 million contract with the US Army are on display and users continue to test the suped-up version of the HoloLens 2. Also, the enterprise segment of the AR industry continues to look attractive to investors, as startup Talespin has raised a new ...more

Amid the coronavirus chaos, two companies at the forefront of augmented reality technology took starkly different approaches to their upcoming developers conferences, as Facebook has canceled its annual F8 conference and Magic Leap plans to invite a limited number of attendees ...more

Back when I worked in the music industry, I never imagined there would be a day that I'd be able to sit in a room surrounded by virtual album covers while listening to beats, but that day is really here. However, while Spotify's collaboration with Magic Leap is a welcome bit ...more

At Next Reality we mostly focus on augmented reality, but that doesn't mean we're not also absolutely obsessed with virtual reality, too. If the thing that's been keeping you from diving into the deep end of VR has been clunky tethered headsets or the expensive but necessary g ...more

If we were to assign a theme for the 2019 edition of the Next Reality 30 (NR30), it might be something along the lines of, "What have you done for me lately?" Many of the top names in the industry from the 2018 edition remain the same, but their positions have shuffled. The p ...more

As excitement looms for Apple's annual parade of pomp and circumstance for its latest lineup of iPhones, some hidden hints in an internal build of iOS 13 has Apple enthusiasts salivating for what Cupertino is testing in the AR wearables realm. While Apple has yet to even conf ...more

While Magic Leap doesn't yet have a consumer edition of the Magic Leap One, that hasn't stopped AT&T from building apps for mainstream audiences for the headset. Elsewhere, startup 6D.ai, a company that shares Magic Leap's dream of the AR cloud, officially released the iOS ve ...more

The streaming content vision from Magic Leap recently underwent a quiet but major update, courtesy of AT&T. Previously, Magic Leap's retail and 5G partner AT&T made its DirecTV Now streaming television service available to Magic Leap One users. But now that the company has la ...more

Now that Microsoft has squarely focused on the enterprise market with the HoloLens 2, it appears Lenovo is content to play follow-the-leader with its new augmented reality headset. On May 13 at its Accelerate conference in Orlando, Florida, Lenovo unveiled the ThinkReality pl ...more

Google's has expanded ARCore support to numerous Android flagships like the Galaxy S10, so if you have a compatible device, you get access to all the cool new apps that can augment the world around you. One of ARCore's most sought-after features, AR Stickers, is normally exclu ...more

Sony Pictures has tapped the powers of augmented reality as provided by startup 8th Wall & the Amazon Sumerian development platform to help it promote the latest motion picture manifestation of Spider-Man. On Monday, the Spider-Man: Into the Spider-Verse mobile web AR experie ...more

As Magic Leap prepares to ship the Magic Leap One later this year, the company is putting its focus on mentoring developers and creators to build a content ecosystem for the spatial computing platform. Registered developers are so important to Magic Leap that they'll be the f ...more

Coming into this year's Consumer Electronics Show (CES), the common sentiment among observers was that this was expected to be the big year for augmented reality. But as the biggest tech conference of the year draws to a close, the reality is that 2018 seems more likely to be ...more

This Halloween, Belle costumes will be out in full force as devoted Beauty and the Beast fans represent the tale as old as time. Not only was the live-action version of the animated classic the top-grossing film of 2017 (so far), it's also likely to be a contender during award ...more

If competition in the augmented reality space was a spectator sport, then ARKit, ARCore, and HoloLens dominate the prime-time broadcasts on ESPN. If you're looking for the race to be the "Cardboard for AR," you might need to tune-in to ESPN2. There, you would learn that Mira ...more

Innovation Congress starts tomorrow, but its creator, Jason Keath, spoke to Next Reality today about the future of augmented reality. Innovation Congress is an event meant to discuss strategies for businesses to stay competitive in the future, with technology trends shifting ...more

Whether you simply can't stand it or consider it a separate food group (or not food at all), there's no denying that Spam is everywhere. America's favorite canned mystery meat got its humble beginning in Minnesota, but is now used in dishes and found in homes around the globe. ...more

Chestnuts are roasting on an open fire, which can only mean one thing: Christmas is nearly here. It's the time of year we're supposed to spend with family and friends, but usually we spend it stressing out over what to buy everyone on our list without going over budget, or sho ...more

Halloween is only a few short weeks away, and most people are scrambling to get their costumes together before the big night. The secret to a great getup is all in the details, and including your pet in the fun can be exactly what you need to take your costume to the next leve ...more

You may or may not have heard the term "greebles" or "kit-bashing" before, but if not, they may sound like nonsense. Particularly 'greebles', which sounds more like the name of a small, gremlin-like creature. However, I assure you that they are very important in prop-making, a ...more

When it comes to milk, my family consumes anywhere between two and four gallons every two weeks. That's about four to eight gallons every month. That's a lot of milk—and a lot of empty milk jugs! Instead of simply tossing them in the recycling bin, why not get creative and mak ...more

The US Department of Treasury isn't generally known for being on the very edge of technology innovations (see the current hubbub around crypto), instead usually waiting until certain tools have been battle-tested in the mainstream or enterprise sector. Well, it looks like aug ...more

The emergence of Microsoft's HoloLens 2 as a cutting-edge US Army tool has focused a spotlight on the marriage between augmented reality and the military. Now a new startup is leveraging that interest in a different way by harnessing AR technology to assist the US Air Force, ...more

Consumers who haven't already delved into the interactive wonders of augmented reality are about to be pushed into the immersive waters by market forces. In the lead up to next week's upfronts, an annual event during which TV networks work to woo advertisers with new shows an ...more

While most established media brands are satisfied with copying Pokémon GO to jump into augmented reality gaming, at least one property is taking a slightly different approach. Launched this week, Wallace & Gromit: The Big Fix Up is a mobile game fitting into the life simulati ...more

This week, the beginning of an epic legal battle was set to begin between augmented reality players Magic Leap and Nreal, the small China-based startup accused by the former of stealing trade secrets. However, a new wrinkle has emerged in the legal skirmish that could change ...more

This week's Magic Leap Lumin OS update contained a number of goodies, including iris authentication, and a way to stream to Twitch from the device. But one new feature really stood out to me, and that's voice control of the system's interface. Don't Miss: Magic Leap Used to ...more

When it comes to platform games on mobile, endless runners are some of the hardest to play since they can go on seemingly forever. There's always room for improvement since your goal is to beat your previous score (or someone else's high score). But which endless running games ...more

In the technology space, there are certain brands you grow to depend on. Whether it's due to a long, multi-decade track record of success, or new innovations that blow you away, some tech names accrue a rare kind of brand equity with users that's difficult to earn. That's why ...more

The rise and fall of Meta, the Silicon Valley-based augmented reality startup that looked to challenge the likes of Microsoft's HoloLens, and others, took just six years. Now, as the story of the company draws to a close, we finally have some deeper insight into what exactly ...more

One could argue that, at least for the moment, software development is more important to the augmented reality experience than hardware. Since a viable augmented reality headset has yet to emerge for the broader, mainstream consumer market, currently, the same devices that mak ...more

Trivia games are among the most entertaining ways to learn factoids and interesting info you may have never known about before. They're also the perfect genre to enjoy with friends and family, as they're particularly great at breaking the ice to make for a more memorable time ...more

Get Out absolutely tore up the record books this year. And the wildest thing about it? It did so with the most ordinary looking characters and props ever (hence the shoestring $4.5 million budget). Which makes it a godsend for the time- and cash-strapped come Halloween. With G ...more

With the release of the Pixel 2 XL and the iPhone X, smartphones have hit a new high not just in price, but also raw processing power. These new flagships not only cost more than twice as much as an Xbox One or PlayStation 4, they have also become almost as powerful as far as ...more

Thanks to ever more powerful smartphones — the iPhone X with its advanced A11 processor and the Galaxy Note 8 powered by Snapdragon's 835 come to mind — the mobile industry is fast closing in on consoles and PCs with regards to gaming. Game developers have been aware of this f ...more

In recent years, Hollywood has taken a shine to hackers, with hackers appearing in almost every heist or mystery movie now. This can be both good and bad for our profession. As we know, whichever way Hollywood decides to depict our profession is how most people will perceive i ...more

It was the star of the show, but now that Android L has been released for preview to Nexus 5 and Nexus 7 owners, there's a lot that Google didn't tell us about their latest mobile operating system, rumored to be called Lollipop. First off, if you haven't already installed the ...more

Over the past three years, Epic Games has raised billions of dollars in funding on the success of Fortnite as well as Unreal Engine, one of the top 3D engines available for developing games and AR experiences. But, with its latest massive funding round, it has its eyes set on ...more

Even the biggest fan of Mario Kart may have reservations about traveling to Super Nintendo World in Japan in the middle of a worldwide pandemic to experience the augmented reality-enhanced roller coaster ride that recreates the game in real life. Luckily, video of the entire ...more

In recent weeks, Google managed to capitalize on the hype surrounding the Star Wars streaming series The Mandalorian with an AR app that was not only exclusive to Android but also available only for 5G-equipped devices. Now, Google has partnered with Red Bull to launch an AR ...more

Does TikTok scare you? Trust me, I get it. It's a strange, unfamiliar place to those of us not accustomed to its ways, populated by teenagers and college students with their own subcultures, memes, and humor. But here's the thing: TikTok has something for everyone, you include ...more

Over the last few years, the only thing teased by Magic Leap more than the Magic Leap One itself has been the company's flagship gaming title Dr. Grordbort's Invaders. The game, developed by New Zealand studio Weta Workshop, finally got its debut last week during the L.E.A.P. ...more

Apple demonstrated their continued interest and investment into the awesome world of augmented reality during their Sept. 12 event, highlighting a few new AR games that will appear on iPhones thanks to ARKit. But that's not all you can expect — as long as you have an iPhone wi ...more

Tony Parisi, the global head of VR/AR at Unity Technologies, has been passionately working with virtual and immersive spaces for a long time. And while the internet world we live in now is very different than when Parisi was co-authoring VRML (Virtual Reality Modeling Language ...more

YouTube's massive user base comprises almost one third of all people on the internet, and collectively, users spend well over 100 million hours on the site watching billions of videos each day. Add it all up, and this means that YouTube is viewed by more people than any U.S. c ...more

The mission to rise above the fray to become a leading player in the augmented reality business is a moving target that depends on innovation, resources, and timing. Last week, Campfire took advantage of these remote-centric times to introduce a new AR product to the market t ...more

People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the out ...more

Just like the recently rediscovered Star Wars ruins in the Tunisian desert, there are tons of hidden treasures in your Samsung Galaxy Note 2 just waiting to be unearthed. Rooting enables you to install custom ROMs, exclusive features from other devices, add Wi-Fi tethering, o ...more

In the three years since Snapchat launched Lens Studio, developers and artists have created more than 1.5 million AR camera effects with the desktop tool. Beginning this week, AR Snap Shots will feature five augmented reality filters that showcase the innovative, trendy, or j ...more

Who here binges TV on a regular basis? I know I do. Never before have we had so many options for watching our favorite shows, especially when you consider how easy it is to stream from anywhere on a mobile device. But sometimes, all that choice gets a little overwhelming. What ...more

Amazon really wants to make itself at home in your home. Like, everywhere in your home, from your doorstep to your kitchen, your kids' rooms, and everywhere in between. During a virtual press event on Tuesday, the company unveiled a veritable cornucopia of new smart home devi ...more