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One of the big hurdles when equipping vehicles with sensors for autonomous driving is the cost. For example, the Light Detection and Ranging (LiDAR) sensors that power many versions of self-driving car technology are pricey, currently ranging from around several thousand dolla ...more

While iOS 11 is ready to take over your iPad, iPhone, and iPod touch, let's take a step back and check out all of the new features that iOS 10 brought to the public when it was released to everyone in Sept. 2016. Some of the updates from iOS 9 to iOS 10 were huge, as you'll s ...more

There are a bunch of new and interesting features packed inside of Windows 10, but one of the most exciting ones is the Microsoft Edge web browser, the long-awaited replacement of Internet Explorer. While the "e" icon that you know so well will remain the same, albeit with a ...more

Apple's newest mobile operating system, iOS 8, is out for the general public, and we've got a rundown on the best new features you can use on your iPad, iPhone, and iPod touch. While there's not a huge visual change as there was from iOS 6 to iOS 7, there's still plenty of coo ...more

Apple just seeded developers and public beta testers the GM (golden master) for iOS 14 on Tuesday, Sept 15. The update (18A373) comes just after Apple's "Time Flies" event, and six days after Apple released iOS 14 beta 8 for both developers and public testers. Apple released ...more

While Snapchat had a head start in making augmented camera effects popular on smartphones, Facebook has spent the past few years in hot pursuit, with no less than three apps offering mobile AR experiences, plus its Portal hardware lineup of smart home devices. Facebook's late ...more

The top five apps of the 2010s were all social media apps of some kind, and the fact that's not surprising to you says a lot. We may use them for other reasons here and there, but our phones are social media machines at their cores. The thing is, some make better machines than ...more

Group chats in Facebook Messenger can devolve into outright noise pollution as people chit chat randomly and bombard you with distracting notifications. Unfortunately, leaving the group outright alerts everyone inside, so if you want to get out of the thread unnoticed, what ex ...more

Lego has shipped several apps and products that add an augmented reality dimension to their playsets. But it has taken a reality TV show from Fox to allow brick fans to build with virtual bricks in augmented reality. Just in time for National Lego Day on Tuesday, the Disney s ...more

We've all seen the login pages that allow you to log in to third-party accounts using your credentials from Facebook, Google, or Twitter. It saves you the trouble of creating another account and remembering more passwords — but it can also become a privacy and security issue, ...more

While iOS 13 introduces over 200 new features for your iPhone, one of the biggest focuses this year is Photos and Camera. The update completely overhauls the Photos app, creating a more organized and natural way to interact with your pictures and videos. You'll also find a few ...more

It appears that the floodgates of consumer-grade augmented reality smartglasses from China are now open, with Mad Gaze being the latest company to rush its product through. The Hong Kong-based wearables maker posted a trio of new videos on Thursday featuring its Glow new smar ...more

After testing the waters with a few pop-up stores along the West Coast earlier this year, North is bringing its smartglasses to more cities across the US and Canada. With a presence at Amazon's re:Mars Conference this week in Las Vegas, North's summer tour started this week V ...more

Cosmetics augmented reality specialist ModiFace appears to be really benefiting from the brand power of L'Oréal, which acquired the company last year. Now, after Facebook added ModiFace to its AR platform earlier this year, online retail behemoth Amazon is following suit and ...more

After winning the 2015 FIFA Women's World Cup, the USA Women's National Soccer Team is ready to defend its title in the 2019 tournament. To capitalize on the excitement, USA Today has published a pair of augmented reality experiences that give readers the opportunity to not o ...more

The software updates from Canadian smartglasses startup North keep coming, each with a unique new twist. In the latest update to the software running on the company's Focals wearables, North has included a functionality facilitated by a mobile device heavyweight: Google. Don ...more

The Avengers aren't the only shiny new toys available to Pixel handset owners, as the animated stars of the upcoming Pokémon Detective Pikachu movie have arrived in the Google Playground app. Just weeks after bringing the headlining characters of the box office-owning Avenger ...more

As one of the leading 3D engines for augmented reality development, a new release of Unity is a significant event that carries the potential to facilitate huge leaps forward in AR content creation. Unity version 2019.1, arriving about a month ahead of the 2018 edition, makes ...more

The great thing about augmented reality is that so much is possible using the emerging tools and software, your only real limit is your imagination — that includes making real versions of imagined products. We're not sure where the idea for the new Posemoji app came from, but ...more

To build hype for the HoloLens 2 among developers, Microsoft is borrowing a page out of Magic Leap's playbook. Starting on March 12, Microsoft will livestream a six-part series of talk shows, dubbed The Realities Show, that will examine various aspects of the next-generation ...more

Returning to the spotlight after its debut at last year's CES, augmented reality smartglasses maker Rokid is back with a new update. On Monday, the China-based startup announced Project Aurora at CES in Las Vegas. Rokid describes the new prototype hardware device as functioni ...more

First, there was SnapCat. Now, we have DogChat! Or SnapBark? In October, Snapchat took social media by storm with its Lenses for cats. But the latest addition to the camera app has given dog lovers an augmented reality Christmas gift they won't want to return. Don't Miss: Sn ...more

New documents reveal that electric car company Tesla has filed a surprising new patent that has nothing to do with batteries or autonomous driving and everything to do with augmented reality. Last week, the company's US Patent and Trademark Office patent application, titled " ...more

This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks. But the marketing similarities end there, because the ...more

In recent years, many software publishers have tried to sell the business community on remote meetings via VR, but if social media chatter is any indication, it hasn't taken off in a big way just yet. However, for some, the notion of holding remote meetings using augmented rea ...more

With HoloLens and its enterprise-focused software offerings, Microsoft continues to make an impression on companies looking to adopt augmented reality, with Toyota Motor Corporation among the latest. Microsoft CEO Satya Nadella told the Nikkei Asian Review that Toyota is now ...more

In the waning days of October, at the Innovation Tokyo 2018 conference, attendees got their hands on some of the new augmented reality experiences that Niantic is working on through its Real World Platform. Among the experiences available to the 12,000 attendees who visited t ...more

Last week, Twilio showed off how avatar-based chat communications will work on the Magic Leap One, and now a new startup has unveiled yet another way that augmented reality telepresence and remote collaboration can take place on the device. Emerging from stealth on Wednesday, ...more

Facebook added a new feature that lets you post 3D versions of your portrait mode photos for all your family and friends to see on their smartphones, computers, and virtual reality goggles. These new 3D photos add a whole new dimension to your images with movement and more dep ...more

Well-regarded men from the history of the United States tend to grace the country's currency, but what if equally deserving women were honored in the same fashion? That's the question that Google's Notable Women project endeavors to explore with augmented reality. Using imag ...more

Google and Apple are working to enable augmented reality content for the web, but startup 8th Wall has managed to launch a web AR platform that works on mobile browsers now. On Tuesday, the company launched 8th Wall Web, a platform that adapts the company's own environmental- ...more

Another entrant into the do-it-yourself AR content creation market has emerged, as Zappar has updated its ZapWorks Studio software to include features for development newbies. Available now, ZapWorks Studio 5 brings a new feature called Actions that enables users to build AR ...more

On June 23, National Geographic will begin welcoming visitors to the world's first outdoor planetarium in Quebec, Canada, where an augmented reality experience overlaid on the night sky will replace the projection systems of traditional facilities. Visitors at Québec's Observ ...more

Samsung has made curved displays a signature element of their flagship phones, but the Edge Screen, as it's called, has proven to be a magnet for accidental touches. Fortunately, Samsung has developed a little known app to help prevent this problem. The app — aptly named Edge ...more

Less than two months since unveiling Project North Star, Leap Motion has released the reference design that will allow developers, makers, and even manufacturers to build their own augmented reality headsets based on Leap Motion's work. The version of the Project North Star h ...more

On Thursday, at the Augmented World Expo, Stockholm, Sweden-based eye tracking company Tobii announced that the augmented reality display company Lumus will integrate its eye tracking technology into the Lumus DK50 AR development kit. While Lumus produces optical engines for ...more

Talk about rapid-fire. Apple released the sixth beta for iOS 11.4 on Thursday, May 17. The update comes just three days after the release of iOS 11.4 beta 5, indicating that Apple is readily approaching the official release of the software. Apple has not issued an official iOS ...more

We've been able to download our Facebook data onto our computers for a while now, but now you can do so right from the comfort of your iPhone or Android phone. With it, you'll be able to integrate your data into other apps that support it or even just download it before you de ...more

Instagram integrated Stories back in 2016, and it flew right by Snapchat as a whole, becoming a bigger success itself than the whole entire Snapchat app. Still, the constant bombardment of information can be tiring in Instagram, so much so that you may want to mediate what Sto ...more

Instagram is no stranger to stealing features from Snapchat. Stories, originally a Snapchat invention, feels more at home with Instagram today. Now, Instagram is attempting to repeat this feat with nametags, a way to quickly add new friends akin to Snapchat's Snapcodes. If yo ...more

It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now. Hard ...more

Mobile augmented reality developer Blippar's mission is to construct a computer vision map the world, with visual recognition of thousands of notable buildings, bridges, castles, holy places. A major step toward that goal has been taken by the company this month with the annou ...more

Amazingly, SpaceX founder Elon Musk just launched a Tesla into space, bound for Mars. But just because you're not a billionaire with drone rockets at your disposal, that doesn't mean you can't participate in the automobile-infused future of space here on Earth. Audi has just ...more

Augmented reality software maker 8th Wall has closed a Series A funding round of $8 million in capital to feed the growth of its development platform. Founded by former Google and Facebook engineers, 8th Wall uses computer vision to enable six degrees of freedom tracking, lig ...more

RED has apparrantly been blowing minds with the revolutionary technology inside its upcoming Hydrogen One. Like the Razer Phone in late 2017, most of the cool tech lives inside its screen — which, also like the Razer Phone, is unlike any other on the market today. RED, too, is ...more

Thanks to Face Maker, a new app for the iPhone X, children everywhere can now avoid the trauma of face painting. Okay, maybe that needs some context. When I was in kindergarten, I had my face painted as part of an arts and crafts day at school. When my dad saw the results, he ...more

If navigating a new city for a sporting event, such as the upcoming Super Bowl LII in Minneapolis, Minnesota, is a daunting task, then making your way through a foreign country to a series of venues may seem like an impossible mission. To alleviate the burden, the Internation ...more

If CES 2018 is the starting gate for this year's race to release smartglasses, then Vuzix is already racing down the augmented reality track with its Blade smartglasses. After a "surreptitious" preview and a pre-order launch in 2017, Vuzix Blade will make its "official" debut ...more

The Force was awakened in many a household on Christmas morning this year, as evidenced by numerous recipients of newly unwrapped Star Wars: Jedi Challenges systems sharing their first lightsaber battles in augmented reality on social media. In case you've been exiled on Dago ...more

It finally happened. Magic Leap has given the world its first glimpse at its debut device, the Magic Leap One Creator Edition. At 9 a.m. ET, the company flipped the switch on a huge website update that splashed the homepage with images of what is now confirmed to be an augmen ...more

Hashtags are the backbone of Instagram. They connect photos from users all around the world and give visibility to users who don't have many followers. Now, Instagram has added more functionality to this indispensable tool, and this new feature lets you follow hashtags in your ...more

If you're familiar with Instagram Stories, you know that you can download your story to your iPhone or Android device for offline viewing. Those downloaded stories can easily get lost, and Instagram is finally doing something to keep that from happening with a new archive opti ...more

Thanks to Metaverse, it has never been this easy to create your own AR game. The platform gives users a web-based tool for building interactive AR experiences, with no coding knowledge necessary. Via a link or QR code, users can then share their project with others, who can v ...more

Based on newly surfaced information, transparent smartphones like those teased in Iron Man 2 and those hand-tracking monitors made famous in Minority Report may eventually end up being "designed by Apple in California." Among a treasure trove of more than 60 patents awarded t ...more

Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens. Users who opt in to the experience via ads running between user or publisher stories (or scan the corresponding Snap ...more

Up until now, experiencing augmented reality through Vuzix's next-generation Blade 3000 smartglasses would have required a trip to a tech conference where the company has an exhibition booth. Thanks to Paul Boris, the chief operating officer at Vuzix, you can now get a brief ...more

Like gas on an open flame, rumors and whispers have flared up in recent months around hopes of augmented reality smartglasses from Apple. But among all the false leads and unsubstantiated chatter, we finally have a credible report that some sort of Apple AR smartglasses are ac ...more

Mobile AR developer Blippar has achieved a breakthrough by releasing what appears to be the first commercially-available AR navigation app. The company's new app, AR City, gives users overlay directions for walking routes as well as points of interest. The app is available vi ...more

There was a time when building a website required coding knowledge. Eventually, software came along that made the process easier, and then services like Squarespace made it dead simple for even a technical novice to design a website. Now, with the content creation platform fr ...more

For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season. The Gallery 12 hosts interactive art pie ...more