Virtual Reality

In recent years, many software publishers have tried to sell the business community on remote meetings via VR, but if social media chatter is any indication, it hasn't taken off in a big way just yet. However, for some, the notion of holding remote meetings using augmented rea ...more

While the world is only recently becoming aware of its existence, augmented reality has been around in some form or another since the '90s. In the last decade, with the advancement and miniaturization of computer technology — specifically smartphones and tablets — AR has becom ...more

The worlds of augmented reality and virtual reality are closely linked in many ways. That means it's smart for AR insiders to keep a close on new developments in VR. If you have been paying attention, you know that Oculus CTO John Carmack is one one of the most important think ...more

The experience of actually using the HoloLens 2 can be difficult to describe to anyone who hasn't had a chance to directly interact with the device in person and be blown away by its immersive capabilities. That's why any new exploration into exposing the augmented reality ma ...more

Every year, tech companies use April 1st as a means to prove that they have a sense of humor. Sometimes their jokes are good for a chuckle, other times the gags backfire disastrously. For the most part, however, we'd be better off without the bulk of these annual antics. But ...more

The development of virtual reality at Facebook has been evolving lightspeed in the last few years. But while a relatively small group of VR enthusiasts and gamers are enjoying the social media giant's dedication to immersive headsets, it is the augmented reality space and its ...more

Black Friday is fast approaching, and just like every other day-after-Thanksgiving, there will be too many tech deals you won't want to pass up. If you've been saving up all year just for this sometimes-chaotic shopping holiday, we'll help you figure out the best tech sales to ...more

Facebook Reality Labs just experienced its first major executive exit since the pandemic began. Hugo Barra has announced that he's stepping down from his position as vice president of VR at Facebook. Barra's move comes as a bit of a surprise as Facebook and its Oculus brand h ...more

Have you ever wondered where you'd come out if you drilled to the other side of the world? Now, if you have an Android device and Chrome web browser, you can find out. On its Experiments with Google hub, Google has aggregated a collection of AR experiences built on the WebXR ...more

Now that we've got all of our software installed, we're going to proceed with the next step in our HoloLens Dev 101 series—starting a fresh project and building it into a Holographic application. Then we will output the application to the HoloLens Emulator so we can see it in ...more

Now that Google has announced its new Pixel smartphones, folks who rushed to buy an iPhone 7 might be experiencing a bit of buyer's remorse. The new Pixel and Pixel XL are packed to the brim with cutting-edge features and top-notch hardware, and Google seems to be taking direc ...more

It would only make sense that Google is one of the most active app developers on the Android platform, particularly when you consider that they develop the platform itself. From my count, there are an astounding 117 unique apps that the search giant and its subsidiaries have p ...more

While Apple has been rather secretive about its work on AR wearables (despite the abundance of leaks revealing details about their unannounced devices), Facebook has been rather chatty about its plans for smartglasses. The company's latest missive on its AR wearables developm ...more

This time last year, we got our first taste of what mobile app developers could do in augmented reality with Apple's ARKit. Most people had never heard of Animojis. Google's AR platform was still Tango. Snapchat introduced its World Lens AR experiences. Most mobile AR experien ...more

Ever since Facebook announced its partnership with Luxxotica brand Ray-Ban to produce smartglasses, the augmented reality space has been on high alert awaiting more details. Unfortunately, those details have been scarce, until now. During a session at the Paris Viva Technolog ...more

A new technological movement without the technology itself is just an idea sitting and waiting. Once the technology is present in the equation, movement forward can begin. This is how many of us see the head-mounted displays (HMDs) and smartglasses that have recently entered t ...more

People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the out ...more

The mysterious technology product teased via an eccentric TED Talk nearly five years ago has finally been revealed, and it's called the Magic Leap One: Creator Edition. After all of the non-disclosure agreements, furtive comments from CEOs and insiders given early access to th ...more

The year is still off to a roaring start, with augmented reality at the center of nearly everything, from enterprise solutions, to entertainment, to safety. In the realm of streaming, the Marvel universe got another dose of augmented reality marketing help thanks to Disney Pl ...more

A few months ago, iOS 12.1 came out with a handful of useful new features, and iOS 12.2 goes even further. While some of iOS 12.2's new features for iPhone are much welcomed, there are some that we'd be better without. Apple's iOS 12.2 started beta testing on Jan. 4, 2019, an ...more

As a company, Facebook is not shy about talking up its AR smartglasses plans. The latest missive comes from two executives in charge of developing AR software and hardware. As far as we know, Amazon doesn't have plans to make AR smartglasses yet (and audio-only smartglasses d ...more

As a developer, before you can make augmented-reality robots that move around in the real world, controlled by a user's finger, you first need to learn how to harness the basics of designing AR software for a touchscreen interface. In recent years, the vernacular for referrin ...more

Unlike the realm of virtual reality, augmented reality is less about losing yourself in some fantasy environment, and more about getting things done in the real world. So while we've seen some great games that capture the imagination on devices like the Magic Leap One and the ...more

While many of the features in the iPhone 16 and 16 Pro series build on what we've seen in previous iPhone models, Apple has packed the 2024 lineup with iOS 18 and plenty of fresh upgrades worth considering. The iPhone 16 Pro and 16 Pro Max boast several groundbreaking feature ...more

There's never been a better time for streaming videos on your phone. With so many options available (including a potential mobile-only Netflix tier) and so many new smartphones having large screens, there's a good chance you know someone who mainly use their phone for videos. ...more

The year 2020 was a pivotal span of time during which the word "virtual" took on a brand new meaning. Instead of referring to VR or augmented reality, the term was hijacked to describe meeting across long distances through a variety of software tools, most often through video. ...more

There's never been a better time for streaming movies and TV shows on the go. With so many services available, the only limitation to your enjoyment is your phone's accessories. Whether you're buying for yourself or someone else, here are some of the best gifts that improve th ...more

Remember, in the Terminator movies, when Arnold's field of vision is superimposed with all sorts of data? Sci-fi writer Vernor Vinge also described electronic contact lenses, technology that "projects" information right before the eyes. Introducing augmented reality contact l ...more

ProjectKinectMagicMirror combines augmented reality and CT-scan imagery to create a virtual "X-ray machine." Another amazing Microsoft Kinect hack to add to the vault. The ingenuity is infectious... Get inspired. Make-your-own. Video: . More Kinect Hacks: Hacked Kinect Captur ...more

Augmented Steps This "haptic" floor can mimic the look and feel of sand. Credit: Yon Visell Researchers at McGill University in Montreal, Canada have developed floor tiles that can simulate the look, sound and feel of snow, grass or pebbles underfoot. Such a tool could perhap ...more

Coming soon to an Android device near you: Diminished Reality! What's Diminished Reality? A lot like Augmented Reality, really, but with one big difference: Where AR giveth, insinuating virtual elements into a live representation of the real world, Diminished Reality taketh aw ...more

Aaron Betsky, director of the Cincinnati Art Museum and previous director of the Netherlands Institute of Architecture, reports on the world's first postage stamp to employ augmented reality. Dutch advertising agency Gummo, the NIA and the Dutch postal service teamed up to pre ...more

There are endless possibilities for eReaders, and lots of amazing things are already happening. But wow-worthy visual tricks aside, how can technology really change the way we consume books? In the video below design company IDEO presents three separate concepts for virtual co ...more

Leave it to the Swedes to come up with this incredibly novel idea (a country that seems to constantly produce culture that sits at the pinnacle of hipness- in terms of design, fashion, and music). Swedish magazine publisher T-Post produces wearable magazines, each issue print ...more

Tower defense games have covered a lot of creative ground over the last five years. They've gone from simple desktop amusements to a staple of the indie game scene, having been integreated into nearly every other type of game and released on every platform. They have taken pla ...more

Giveaway Tuesdays has officially ended! But don't sweat it, WonderHowTo has another World that's taken its place. Every Tuesday, Phone Snap! invites you to show off your cell phone photography skills. Submit your best shot to our weekly competition for a chance to win an awes ...more

Take It On Many critics of Traditional Martial Arts (TMA) base their criticisms on the training methodology of the “old school.” Kata and pre-arranged partnered sets, they say, don’t prepare the trainee for anything “real.” The approach of TMA, they continue, is based on assu ...more

HTC is entering the augmented reality market through the back door by giving developers access to the stereo front-facing cameras on the Vive and Vive Pro VR headsets. The company announced on Wednesday, April 11, an update to the OpenVR camera API that will enable developers ...more

The cosmetics brands are among the earliest adopters of augmented reality, using virtual try-on tools to preview shades of makeup before buying. But, on Monday, fashion brand Christian Dior took a different approach, using Facebook's Spark AR platform on Instagram to deliver ...more

Here at Next Reality, our typical approach to all things augmented reality involves vision combined with remote control, either via a handheld device, gaze control, or hand/finger tracking. But a new dynamic takes the notion of interaction with virtual content into a new real ...more

Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world. As luck would have it, longtime official Lego licensee Kabook ...more

Lego has shipped several apps and products that add an augmented reality dimension to their playsets. But it has taken a reality TV show from Fox to allow brick fans to build with virtual bricks in augmented reality. Just in time for National Lego Day on Tuesday, the Disney s ...more

Sure, it's the giving season, but sometimes you've just got to treat yourself to some cosmetics. If you're shopping at Walmart, L'Oreal just made that a shade easier when shopping for Garnier hair color products with an assist from Google Lens and the Modiface AR platform. D ...more

With the 2018 FIFA World Cup underway in Russia, soccer (aka "football") fans worldwide can show support for their favorite teams and players in augmented reality via Snapchat and Facebook. On Snapchat for iOS and Android, fans can don virtual glasses painted with their team' ...more

Last month, BMW rolled out its playful take on augmented reality with Snapchat, and now the automaker is bringing that same immersive computing whimsy to iOS directly. Using Apple's ARKit, the BMW i Visualizer app allows you to select and customize a life-sized version of the ...more

Because timing is everything, the latest entry in the location-based augmented reality gaming sweepstakes, Ghostbusters World, has arrived just in time for Halloween. Launched Monday on the App Store and the Google Play Store, Ghostbusters World shares its perfect timing with ...more

The cup of augmented reality options for Winter Olympics fandom runneth over, with Google pouring a pack of AR Stickers into the mix. The AR Stickers: Winter Sports pack is now available for Pixel devices via the Google Play Store. Pixel owners must also have ARCore and AR St ...more

ARKit is a marketer's dream. By providing tools for creating augmented reality experiences on mobile devices, AR apps can now be deployed easily alongside just about any campaign. As expected, we now have ARKit apps pushing wares ranging from automobiles to tequila. Of course ...more

After debuting its virtual Pocket Gallery last year with the works of Johannes Vermeer, Google Arts & Culture has released a sequel that brings even more artists into your home via augmented reality. Available in the Google Arts & Culture app for iOS and Android, "The Art of ...more

Describing how and why the HoloLens 2 is so much better than the original is helpful, but seeing it is even better. Back in February, I had a chance to test the HoloLens 2 for a couple of extended periods, and I was very impressed. But I didn't have much in the way of first-p ...more

We've spent years waiting to see what all the secretive fuss was about, and now that the device is in our hands, we can finally begin showing you images of what the Magic Leap One experience looks like. This is especially important given the fact that the vast majority of the ...more

The focus on augmented reality over at Apple is, so far, restricted to the iPhone and the iPad. But if some of the most reliable analysts in the business are to be believed, we'll probably see some kind of AR or VR wearable from the company later this year. But what will that ...more

Over the past decade, Marvel Studios has been a dominant force at the box office, raking in more than $21 billion dollars. Averaged out over that span of time, the yearly earnings of those movies outweigh the gross domestic product of some countries. And while those films hav ...more

There's already some fierce competition between Snap and Facebook in the AR space, but it's about to heat up even more, with Snap snatching up a 3D mapping startup that could add some new AR capabilities to its arsenal. Meanwhile, Facebook is investing a sizable portion of it ...more

Cosmetics augmented reality specialist ModiFace appears to be really benefiting from the brand power of L'Oréal, which acquired the company last year. Now, after Facebook added ModiFace to its AR platform earlier this year, online retail behemoth Amazon is following suit and ...more

The last time The Weather Channel showed off its broadcast augmented reality, the internet couldn't stop talking about how immersive the presentation looked, despite being shown on a 2D display. Taking viewers inside a virtual version of Hurricane Florence, guided by a host s ...more

The Super Bowl of bicycle racing, the Tour de France, added augmented reality to its TV broadcast this year. Denmark's TV 2 built a new studio for the broadcast where on-air personalities where able to stand in front of virtual backgrounds and behind a large touchscreen table ...more

Fast-casual burger restaurant Bareburger expects to soon replace all of its paper menus with 3D models of its burgers and other items rendered in augmented reality, but for now, the company is preparing some rather interesting limited AR interactions. The up-and-coming restau ...more

Before you read further, you may want to make sure you're wearing brown pants if you scare easily. Developer Abhishek Singh conjured an augmented reality experience that recreates the spine-tingling scene from The Ring where (spoiler alert) the ghost of Samara (or Sadako, fro ...more