Covering Film

Mockingjay - Part 2, the final film in the Hunger Games series, hits theaters next month, and what better way to celebrate one of the series' most fabulous characters than with an over-the-top costume this Halloween? Effie Trinket, played by Elizabeth Banks, is just as memora ...more

Trying to figure out which music streaming service to subscribe to can be a difficult task when the playing field is so crowded. Each has its benefits, as well as downsides, so finding the right one for your needs and wants can take a lot of overwhelming research. But we've do ...more

Smartphone videos get better and better each year. Seven or eight years ago, who would have thought iPhone and Android phones could support 4K video recording. Some phones can even shoot slow-motion at 960 fps. But no matter the resolution or frame rate, a phone's rolling shut ...more

You're reading this so you're probably already safely huddled up in your house or apartment, watching as the entire planet grapples with the unfolding coronavirus health crisis. But unlike some others, you're lucky enough to already have a couple of weeks of supplies and now i ...more

Magic Leap's legal battle against Nreal has taken an intriguing turn this week, as Magic Leap set a date to discuss the matter with Nreal. But a new partnership struck by Nreal adds another wrinkle to the duel between the two AR wearable makers. Meanwhile, Magic Leap, YouTube ...more

While a viable version of consumer-grade smartglasses has yet to find mainstream success, two more contenders emerged this week, as Vuzix confirmed that a leak of a fashion-forward design is legitmate and Vivo introduced tethered smartglasses designed to pair with its new 5G s ...more

Typography is an important aspect of the video editing process. You deal with it when adding captions to news clips, giving on-screen recipes in food videos, creating burned-in subtitles for short films, making no-sound-needed videos for social media, and so much more. Enlight ...more

Google's has expanded ARCore support to numerous Android flagships like the Galaxy S10, so if you have a compatible device, you get access to all the cool new apps that can augment the world around you. One of ARCore's most sought-after features, AR Stickers, is normally exclu ...more

The augmented reality industry has a bright future built on innovation and growth, but that doesn't mean we can't look back at the close of the year to see what the industry has accomplished from a business perspective. Magic Leap and Niantic, the industry's startup unicorns, ...more

On April 26, 2019, Sinemia posted a note on its website stating it has ceased all operations in the United States. It's not known if it continues to work in other countries or if US users will be getting any refunds, particularly, for annual subscribers. Over the previous mon ...more

One could argue that, at least for the moment, software development is more important to the augmented reality experience than hardware. Since a viable augmented reality headset has yet to emerge for the broader, mainstream consumer market, currently, the same devices that mak ...more

While the iMovie application for Mac has a few more bells and whistles, Apple's mobile version of its video-editing program is jam-packed full of features and more intuitive than its big brother. Still, before you dive right in to become a movie editor on your iPhone, it's goo ...more

This fall, DC Comics fans will be treated to an augmented reality experience promoting the Justice League movie. Likewise, history buffs will be able to enjoy their own augmented reality content by way of the Terra Cotta Warriors exhibit at The Franklin Institute in Philadelph ...more

For hire! Netflix is looking for someone who loves to watch movies and TV shows in the comfort of their own home for hours on end. Does this sound like what you do on your free time? Then you might want to update your résumé, because this job opening is real. The job isn't ju ...more

The Dark Knight Rises. The Amazing Spider-Man. The Avengers. Halloween is a few weeks away and all we're going to see are these same ol' superhero costumes. It's like that every year, due to the immense popularity of comic book films by DC and Marvel. So, if you want to skip ...more

The year leading into fall is turning out to be packed with a flurry of augmented reality activity. Most notably, TikTok is adding another major weapon to its AR arsenal. Also on deck are the powers of Hollywood horror in the form of an innovative approach to AR marketing that ...more

One of the masters of science fiction, Neal Stephenson, may be on staff at Magic Leap, but that doesn't mean he can't take a moment to visit the halls of competitor Microsoft, the maker of the HoloLens. The author is currently promoting his new book Fall; or, Dodge in Hell, a ...more

Already a dominant force at the box office, Marvel Studios appears intent on establishing itself as the ruler of augmented reality media as well. After licensing Iron Man to Hasbro for the Hero Vision Iron Man AR Helmet as a tie-in to Avengers: Infinity War, Marvel has return ...more

Apple's successor to the iPhone X is a beautifully made smartphone with much of the same characteristics, including a 5.8-inch OLED screen, two storage choices, and Face ID. But many features set the iPhone XS apart from its predecessor, as well as the other 2018 lineup of iPh ...more

Riding the coattails of one of the biggest movies this year, the first edition of the new Moviebill augmented reality magazine will be available at Regal Cinema theaters nationwide this weekend alongside the release Avengers: Infinity War. Moviegoers will be able to scan the ...more

The Franklin Institute is rolling out the augmented reality carpet for the arrival of the Terracotta Warriors of the First Emperor exhibit, which will open on Sept. 30 in Philadelphia. Sponsored by The Pew Center for Arts & Heritage, Enhancing Views of History: Terracotta War ...more

Chance are, you or someone you know is that person in the gym: flexing in front of a mirror, posing for the perfect photos to show off your workout results. But finding the right picture is hard. The thing is, it doesn't need to be. A good gym selfie or workout video doesn't ...more

If you record yourself for a vlog or story post using your selfie camera, it can be challenging to stay on message. You might worry too much about the way you look or sound to focus on what you want to say. Using a script can help, but looking away from the camera to read is u ...more

By now, you've probably already seen Andy Serkis and his performance capture demo for Magic Leap. And sure, marrying motion capture acting and augmented reality sounds compelling, but how does it really work as an experience? A few days ago, I had a chance to find out, thanks ...more

Welcome to the first annual Next Reality 30, our list of people who've made the biggest impact on the augmented reality space in the last 12 months — and what a 12-month roller-coaster ride it's been. Apple introduced ARKit-powered apps last fall, Google launched ARCore for An ...more

In the case of rotting food, microbes are not our friends. Now, scientists have developed a new food wrap coated with tiny clay tubes packed with an antibacterial essential oil that can extend the shelf life of perishable food, so we can waste less and eat more. "While compan ...more

So while it is the weekend of San Diego Comic-Con, and it should not be a complete surprise — without a word of warning hitting my feed — the trailer for the upcoming film, Ready Player One was released today. And wow it looks amazing. So, you have no idea what I am talking a ...more

Microbial cells can improve the functionality of clothes in creative and useful ways, including cooling us down during a workout or making clothing glow for better visibility. The innovative products were developed by a team of 14 researchers from MIT, in such broadly diverse ...more

Thanks to Project-Infrared, there's now a pretty straightforward way to add motion tracking to the HoloLens: Connect it to a Kinect. Wavelength LLC's created a way to get the Microsoft Kinect working as a motion-tracking input device for HoloLens, which my colleague Adam Dach ...more

It's not so difficult to stay at home during the coronavirus lockdown when there's so much free entertainment to take advantage of. That seems to be the M.O. for many studios and streaming services, as they've made so many shows and movies available to the public for free. Tha ...more

Apple's first AR wearable might not arrive until 2022, but we may have an early preview of what it will be like to wear a pair of its smartglasses via iOS 14. Clues found in the code for the next major version of Apple's mobile operating system point to an app with the codena ...more

The Oscars are just a couple of days away when Hollywood will celebrate the best crop of films from 2019 in the US and internationally. To enhance the event for hardcore movie fans, the Los Angeles Times and Yahoo News have teamed up to produce an augmented reality experience ...more

The original iterations of the Terminator film franchise have served as the inspiration (via the heads-up display of the T-800) for future augmented reality dreams, so it is fitting that the current crop of AR gives the latest installment in the series a promotional boost. Wi ...more

The Halloween season is the perfect time for telling scary stories, but augmented reality is here to bring the tradition of frightening children to the modern age. On Thursday, app developer Within released "Willowcrest Manor," the sixth story for its Wonderscope mobile AR ap ...more

Whether you loved or hated the blockbuster hit Joker for its slapdash violence and unflattering portrayal of mental illness, if you have been online lately, you know you can't afford to miss it. If you are in the former camp, you can now show your appreciation using a new fil ...more

Video may have killed the radio star, but will volumetric capture and augmented reality kill the video star? London-based rapper Tino Kamal recently released a music video for his single "V.I.P." that features volumetric video filmed with Microsoft Mixed Reality Capture techn ...more

Whenever the name Magic Leap comes up, the talk inevitably seems to turn to the company's big-name backers and "unicorn-level" amounts of cash poured into the venture. And if it's not that, observers tend to focus on the company's market strategy and overall prospects. These ...more

With all the talk about returning to the moon via SpaceX, NASA, and international agencies, some have forgotten some of the magic surrounding the original Apollo 11 mission. To remind us about just how monumental the first landing was, the John F. Kennedy Library Foundation h ...more

The Music sticker is one of Instagram's best features. With it, you can add music directly to your story, incorporating a high-quality soundtrack to your favorite moments. On June 6, Instagram upped the ante on this feature, introducing live song lyrics that play throughout yo ...more

Augmented reality is often likened to granting superpowers to mere mortals, but what about mutant powers? Based on the new Snapchat augmented reality experience promoting X-Men: Dark Phoenix, which debuts in theaters on June 7, the answer is a resounding "yup." Appearing in ...more

The new film Brightburn, a horror take on the superhero genre produced by Guardians of the Galaxy director James Gunn, debuted in theaters on Friday, and it has some promotional backing from Snapchat to drive ticket sales. Available via Snapcode, the augmented reality experie ...more

The potential of augmented reality is often shown in science fiction movies, but a new exhibit marries the genre with very real-world AR technology, to great effect. "Hollywood Dream Machines: Vehicles of Science Fiction and Fantasy" is a new exhibit at the Petersen Automotiv ...more

Though primarily a Pixel exclusive, Google Camera has become the go-to camera app for many Android users. Not only does come with a standout features like Night Sight and capture better photos than most stock camera apps, but it's also packed with functionality that makes it a ...more

Slow motion recording is an incredibly handy feature that works by capturing moments at a higher frame rate than they're played back at. Timing is everything when recording in this setting, so if you want a user-friendly app that keeps device interactions to a minimum and leav ...more

The Pixel is the phone to beat when it comes to cameras, and it's largely due to software. While its hardware is solid, Google's machine learning prowess and general coding wizardry are the biggest reasons the Pixel is so good with taking photos and recording video. What this ...more

Hollywood loves sequels so much that studios and their marketing teams are not too proud to release a sequel of an augmented reality promotion. After webbing up a web-based augmented reality experience to promote the theatrical release of Spider-man: Into the Spider-verse, So ...more

Next to Game of Thrones, Harry Potter is one of the most beloved franchises in entertainment today, and now we have another peek at its dive into augmented reality. This week, Warner Bros. released the third trailer for its upcoming AR game Harry Potter: Wizards Unite. The n ...more

If there was a version of the Doomsday Clock for counting down the release of Microsoft's HoloLens 2, then the caretakers of that imaginary clock would move the minute hand to "one minute to midnight." On Monday, Alex Kipman, Microsoft's technical fellow in charge of the Holo ...more

Despite less than glowing reviews from critics, the latest installment from the Harry Potter spinoff movie series, Fantastic Beasts: The Crimes of Grindelwald, is winning at the box office. Now, to help build on its holiday momentum, the film is getting another promotional as ...more

Last month, Leap Motion's vice president of design and global creative director, Keiichi Matsuda (a member of the NR30), suddenly left the company. Just days later, a story leaked that revealed that Leap Motion had twice failed to lock in a potential deal with Apple. Now, as ...more

One of Apple's most touted (but seldom seen on social media) apps, Clips, got an update on Wednesday. The new update adds to the app's previous movie-inspired environments that use the iPhone's TrueDepth camera system to allow a user to put themselves inside a 360-degree imme ...more

Have you ever wondered what it would be like to try to survive The Purge as depicted in the popular movie series? Well, thanks to augmented reality, now you can. After four films, the dystopian horror The Purge is jumping to the small screen on USA Networks as a television se ...more

If you find yourself on the run from the Empire, you no longer need a droid to send a holographic distress message, you just need an iPhone X and the HoloBack app. Now available in the App Store, HoloBack uses the TrueDepth camera on the iPhone X to create instant 3D imagery ...more

With the launch of the Magic Leap One looming over summer's horizon, on Wednesday, Magic Leap released an essential component that will differentiate it from current augmented reality platforms. Available in Lumin SDK 0.16.0, the Lumin Runtime is the environment within the Lu ...more

Snapchat is enjoying a high field goal percentage when it comes to securing movie studio business with its sponsored augmented reality experiences, the latest coming through the basketball movie Uncle Drew. Lionsgate and promotional partner Pepsi are running not one but two A ...more

Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters. Available via Snapchat, the AR experience places the familia ...more

Royal wedding fever has officially taken over the media, and that obsession with the UK's latest marriage event has now extended to Snapchat, thanks to a new Lens from the Today Show. Released on Tuesday, the Today Royal Wedding Lens lets you virtually don one of the iconic h ...more

It's not an official app, but for fans of Rick and Morty, it's a welcome piece of the series' universe until the recently renewed animated show returns to Adult Swim. Created by New York-based filmmaker Gabe Jacobs, the short experience is designed to be viewed via Snapchat a ...more

Marvel and Walmart are looking to capitalize on the uber-successful Black Panther film with a mobile augmented reality app designed to push the franchise's merchandise. Enlisting mobile app developer Current Studios, the Explore Wakanda app for iOS and Android lets challenger ...more

As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app. Available now in the Play Store, the dead-simple augmented reality drawing app makes the old Microsoft Paint app look like Adobe Illustrator. After the ap ...more